en why-auditing-your-content-is-important 
Backlinko
MARCH 29, 2024
You use it on international or multilingual websites to signal to search engines—notably Google—the language or regional variation of your content. With hreflang properly implemented on your website, someone making an online search from Germany is more likely to see the German version of your site in their search results.
Search Engine Land
APRIL 16, 2024
en wondering, what is real-time marketing? Are we delivering content in seconds? What matters is that you reach your customers when they need to be reached, with the right experience. Learn why Gartner named Salesforce a Leader, placing highest in ability to execute and furthest in completeness in vision. Milliseconds?
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Search Engine Land
JANUARY 27, 2023
But if you and your competitors are all using the same tools, data, and approaches – how can you set yourself apart? Why do we use SEO tools? Why do we use SEO tools? As with virtually every decision we make, when it comes to tools, it’s good to think about the ever-present question – why? The usual suspects. Fun with AI.
Hubspot Marketing
JULY 5, 2022
When you run a small business, especially one that's brick and mortar, it can be hard to conceptualize the buyer's journey to your business. This is why it's important to improve your organic position on Google with SEO. Update your Google Business Profile. Add your website URL.
Martech
DECEMBER 8, 2021
While that is a shared objective, the business case for investing in SEO may be easier to understand than the case for improving your site’s accessibility. Although the gains from enhancing your site’s accessibility may not be obvious, that doesn’t mean it isn’t crucial for your business and your audience.
Neil Patel
SEPTEMBER 10, 2020
Tapping into new audiences is an incredibly effective way to grow your website traffic. If you’re expanding your business globally, you may have already considered translating your website into different languages. It can be a great way to monetize your content or sell to people outside your local area.
Rock Content
MAY 31, 2023
Maybe it’s because something about your global expansion strategy is still generating some questions, and those doubts may be related to SEO. Maybe you are thinking: SEO is already a settled issue in my business; why would it not allow me to take my luggage and venture abroad? Why is it necessary to go international?
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