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Find UK TikTok Influencers for your brand

Sprout Social

However, TikTok consumers are generally more interested in lighter topics such as celebrities and music. Other choices include entertaining or funny stories, sports, fashion and beauty. Most of these purchasers are Gen Z, likely to identify as female and spend around 41% of their total beauty spend on the platform.

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Nostalgia Marketing: Statistics, Benefits, and Examples

Spiralytics

This strategy is called Nostalgia Marketing, and it’s not going away anytime soon. What is Nostalgia Marketing? Nostalgia is defined as the longing for the past, especially for people, places, and periods with favorable associations. Millennials and Gen Z. Nintendo Entertainment System (NES).

Gen Z 105
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185 TikTok Captions That Actually Work

Hootsuite

A great caption can educate, entertain, inspire, or compel someone to do something (such as follow you, visit your link in bio, or decide to purchase something from you). This time, this place. My happy place. My favorite place is beside you. First, you should know the basics about your target market : Where do they live?

Gen Z 107
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Is your YouTube Channel a brand video graveyard? How to revive it

Search Engine Land

Sadly, for many businesses, YouTube is just a place to host their videos. A lack of effort in marketing and optimizing videos is one reason the C-suite is often reluctant to invest in future video projects. There are common false assumptions among business leaders and even marketers around YouTube: YouTube is for kids and Gen Z.

Branding 102
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How to Grow Your Audience with Video Content Marketing

Marketing Insider Group

As video marketing continues taking the world by storm, more businesses adopt it as a pivotal strategy to educate consumers, generate leads, and boost ROI. Video marketing can be a powerful way to reach new prospects and provide extra value to new and long-term customers alike. TikTok can be a good place to grow your influence.

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What You Can Learn from Real-Life Marketing Examples

Exposure Ninja

This guide combines some of the best examples of traditional and digital marketing types to help you understand how various marketing campaigns look and how different platforms are used. Let’s start with traditional marketing. Print Marketing Examples Print marketing refers to any marketing material that’s printed.

PR 52
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How to Host a Successful Instagram Takeover in 7 Easy Steps

Hootsuite

And among Gen Z audiences, influencers can be even more persuasive than traditional celebrity endorsements. Instagram is all about sharing experiences with your followers, and brands can provide access to incredible places and events. A post shared by Entertainment Weekly (@entertainmentweekly) on Mar 29, 2016 at 1:03pm PDT.

Gen Z 111