Neil Patel

JANUARY 28, 2021

In a Tenor survey , two-thirds of millennials said gifs did a better job conveying emotions than text. With gifs, brands can entertain and engage their target audiences in a way plain text or static images just can’t. How ow does this relate to marketing? How can you harness the power of gifs to boost your marketing strategy ?

Promotion

Marketing Insider Group

JUNE 14, 2021

As video marketing continues taking the world by storm, more businesses adopt it as a pivotal strategy to educate consumers, generate leads, and boost ROI. Video marketing can be a powerful way to reach new prospects and provide extra value to new and long-term customers alike. Quick Takeaways. billion monthly active users.

Content Marketing

Hubspot Marketing

DECEMBER 26, 2023

Influencer Marketing Let’s take a moment to talk about social media marketing trends and how Gen Zers and Millennials fit into the picture. It’s no wonder that influencer marketing, which is prevalent across social media platforms, has the second highest ROI in terms of lead generation, just after short-form videos.

Gen Z

Hootsuite

DECEMBER 2, 2019

Take the time to create a social media plan right upfront. Here are some strategic social media tips from our guide to creating a social media marketing plan : Set social media goals and objectives. It should include a plan for your content mix. Use 80% of your content to inform, educate, or entertain your audience.

Food

Marketing Insider Group

SEPTEMBER 14, 2020

The percentage of Americans aged 18 and up have purchased a car that contains an in-dash info and entertainment system. Audio and Podcast Marketing Statistics. This may be why the State of Inbound report revealed that 11% of marketers plan to start their own podcast program. Video Marketing Statistics.

Digital Marketing

Hootsuite

MAY 27, 2020

Social media goals should align with your overall marketing objectives. Start developing your social media marketing plan by writing down at least three goals for social media. Think Facebook is a better network for reaching Baby Boomers than Millennials? Learn everything you can about your audience. Gather data.

Millennials

Hootsuite

NOVEMBER 28, 2022

Before today’s visually-focused platforms like TikTok and Instagram existed, we eldest Millennials only had web forums with text posts to connect with others around common interests. For entertainment via memes, humor subreddits, or to discuss TV or movies. Ask yourself: Does Reddit fit into our marketing plan?

Branding

AWeber

NOVEMBER 22, 2023

How to create a simple marketing framework How to write a simple marketing strategy How to write a simple marketing plan How to build a simple marketing funnel Using automation and AI in marketing 10 ways to find new clients for your coaching business How do coaches find clients? How do coaches find clients?

eBook

Hubspot Marketing

FEBRUARY 16, 2023

Unsurprisingly, 47% of marketers plan to increase their investment in YouTube in 2023. It's also no coincidence that more than half of marketers (54%) say long-form content is effective on social media – and YouTube is the undisputed hub for this type of content.

User-Generated

Sprout Social

AUGUST 23, 2016

Just in case you’re not completely sold on social–or have to convince higher-ups it’s worth it–here are some statistics that make it more than evident that social media is the way to go: 63% of millennials say they stay updated on brands through social networks. 46% of millennials rely on social media when making purchase online.

Social Media Marketing

SocialPilot

JANUARY 16, 2024

So, while you plan to include these new features in your 2024 marketing plan, keep in mind these Twitter statistics and use Twitter tools to magnify your reach. With a whopping 535 billion hashtag views, ‘Entertainment’ is the most viewed content category on TikTok. Over 38.5% are men – as of Oct 2023. generated $1.13

Gen Z

Rock Content

JANUARY 18, 2021

Without face-to-face activations and with limited possibilities for physical interactions, all businesses had to look at their Digital Marketing plans with a new perspective. Among the most popular ones are those related to society, culture, entertainment, and education. Content Experience. Visual Search. In 2020, there were 1.9

Market Trends

SocialPilot

JANUARY 15, 2024

Post-Pandemic Video Marketing Trends 73. A survey also showed that 61% more Gen-Z and Millennials were watching video content during the pandemic. The research by Wyzowl put forward that 91% of marketers claim video content has become more relevant than ever for brands and businesses in this era of the pandemic.

Video Marketing

Econsultancy

DECEMBER 6, 2021

Changes to consumer lifestyles and the continued digitisation of commerce and entertainment have made a major impact on social media since the beginning of the Covid-19 pandemic. A July 2021 survey found 7% of marketers plan to increase their budget for TikTok influencer marketing campaigns.

Social Media Marketing

Marketing Insider Group

JULY 1, 2020

Rather, it’s a pull strategy – it’s the marketing of attraction. It’s being there when consumers need you and seek you out with relevant, educational, helpful, compelling, engaging, and sometimes entertaining information.”. They even have an innovative portal for marketing the company’s best asset, its employees. image source.

Marketing Strategy

Econsultancy

DECEMBER 13, 2021

Of course, this has wide-ranging ramifications for marketing and advertising – as well as a number of other sectors like travel, entertainment and FMCG. Other popular topics include news-related content, audiobooks and other miscellaneous entertainment. A further 7.8% Meanwhile, a massive 4.1 million in the US, and 1.8

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