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Nostalgia Marketing: Statistics, Benefits, and Examples

Spiralytics

This human aspect of yearning is incorporated into Nostalgia Marketing—a marketing strategy used to associate the target audience’s positive emotions about the previous decades with a product or service to boost sales. One of the best examples is the millennial meme and slogan, “Only ‘90s kids will understand.”

Gen Z 105
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10 Benefits of Advertising on Instagram

Sachs Marketing Group

This wide-reaching capability ensures that whether your target market is local or international, young professionals or tech-savvy seniors, you can connect with them effectively, amplifying your brand’s reach beyond traditional marketing channels. Such targeted advertising enhances the relevance of your ads to the viewers.

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Digital Marketing Trends for 2023

Spiralytics

Influencer Marketing Will Continue to Rise Influencer marketing combines traditional and modern marketing strategies. So much so that 37% of consumers trust them more than brands, with Gen Z and Millennials being two times more likely than Boomers to trust influencers.

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How To Create A Marketing Calendar That Will Streamline Your Campaigns

Neil Patel

Since most marketers on your team work on different content types or areas, you may want to organize their tasks through other marketing calendars and templates. This calendar includes your team’s marketing functions, content marketing campaigns, podcast series, SEO tasks, etc. Step 4: Identify Marketing Calendar Themes.

Transform 145
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185 TikTok Captions That Actually Work

Hootsuite

Many of them could also work for beauty or fashion brands. That’s where your TikTok marketing strategy comes in. Your strategy provides guidelines for your target audience, tone of voice, content themes, and writing style, making it easier to know what type of caption will resonate with your followers.

Gen Z 106
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17 Marketing Trends You Need to Know for 2022

Marketing Insider Group

When you coordinate your digital marketing strategy with all your teams to deliver those kinds of experiences, you’ll grow your bottom line well beyond even your highest expectations. In other words, you need to consider CX in every aspect of your marketing strategy. I call this employee activation.

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How to Find and Target Your Social Media Audience (Free Template)

Hootsuite

As you develop your target audience definition, don’t be afraid to get highly specific. You can start with broad categories like millennials or single dads. Remember: You can sell to everyone, but you can’t target everyone with all of your social content. They also explored the reasons their target audience travels.

Fashion 145