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The HubSpot Blog's 2023 Social Media Marketing Report: Data from 1200+ Global Marketers

Hubspot Marketing

Over the course of 2022, social media apps evolved into e-commerce platforms that connect users with products they can buy without leaving the app. But what’s more important is that consumers are discovering new products on social media more than anywhere else. Social media could be the future of e-commerce.

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A Fishful of Dollars: What Marketers Can Learn from the Gen Z Caviar Bump

Hubspot Marketing

They might seem silly on the surface but– when timed right– jumping on the right meme can mean marketing magic. A TikTok trend that’s helping brands tap a $465 million global market. My favorite example of a well-timed mix of marketing and meme comes from the popular snack food brand. A caviar what now? Wait, what?

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10 Pinterest statistics marketers must know in 2019

Sprout Social

Considering the power of Pinterest as a platform for showcasing products , these demographics are significant. 52% use their platform to develop their knowledge of great food and drinks. Additionally, another 52% of Pinterest users spent $500 or more on beauty products for over six months. As of 2019, 79.5% households.

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7 Proven Social Media Promotion Ideas That Don’t Suck

Hootsuite

All you gotta do is deliver the quality content they want and have a half-decent (OK, fully -decent) product or service. An editorial calendar, listing posting frequency, as well as who’s responsible for content production. Ask for opinions on new product launches, or fresh new ideas. Try influencer marketing.

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Stats roundup: the impact of Covid-19 on ecommerce

Econsultancy

More than half (56%) of Irish consumers say the pandemic has changed the way they pay for products and services, with close to three quarters (73%) now preferring cashless transactions. Almost half of all UK non-food retail sales took place online in 2021, notching up double-digit growth. of non-food retail sales were online.

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12 Niche Marketplaces to List Your B2B Services

Neil Patel

Niche marketplaces are unique marketplaces for businesses that want to sell their products and services. For B2B marketers looking to carve out spots in the B2B marketplace world, niche marketplaces offer ways to speak to new customers. On the business side, you can sell more products more efficiently. Speak to More Customers.

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Stats roundup: the impact of Covid-19 on marketing & advertising

Econsultancy

Overall, agencies have said that working hours have been less respected as a result, with many clients asking for last-minute changes due to the uncertain nature of the global market. ” Marketing budgets now equate to just 6.4% million in total. of revenue. of overall company revenue, down from 11% in 2020.