Influencer Marketing Manufacturing PR 
Sprout Social
FEBRUARY 19, 2024
The intuitive collaboration between artificial intelligence (AI) and human effort is driving innovation across a range of industries such as health sciences, supply chain management, manufacturing and research & development. AI automation has revolutionized how brands approach their business and marketing strategies.
Search Engine Land
APRIL 15, 2024
Brands that can manufacture these mentions through strategic activations around UGC campaigns, influencer marketing and owned content can effectively develop their share of search. Digital PR remains a fantastic way to achieve coverage within these online publications. Creating shareable content. Leveraging UGC.
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Hubspot Marketing
DECEMBER 13, 2023
As recently as 2008, influential marketers were using inbound marketing to describe drawing in customers instead of outbound mass marketing. While every inbound marketing agency is slightly different, they have one thing in common: a focus on helping businesses attract customers by creating helpful content.
Neil Patel
NOVEMBER 25, 2020
Brands have long tried to inflate the consumer’s emotional response through manufactured content; some met with great success. After countless upbeat entries about how people loved working for the company, it was discovered that the trip was paid for by Walmart and the entire thing was a campaign created and managed by the company’s PR firm.
Exposure Ninja
OCTOBER 16, 2023
TikTok would be an ideal place to market your product, with ads across other social media platforms, influencer marketing campaigns and potentially a more playful tone of voice and website. Are you priced lower with a young target audience? You also need to take into consideration how consumers feel about cheaper products.
Hubspot Marketing
MAY 5, 2025
As I look at AI and how its influencing marketing and social media, it hits me just how far weve come. Agentic social media AI can handle much of social medias grunt work, things like monitoring sentiment, answering customer questions, or even defusing minor PR flare-ups before they trend (more on that later).
Orbit Media Studios
JULY 27, 2022
“ Let’s imagine you’re a vacuum cleaner manufacturer. not just the models your vacuum company manufactures). I worked with an established brand on a play like this, and the PR team were surprised to see which publishers were actually ranking for these queries. Your only play here is digital PR.
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