Remove keyword-research
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6 vital lenses for effective keyword research

Search Engine Land

More keyword data isn’t your problem. No, what’s holding you back has nothing to do with your advanced ability to slice and dice keyword data dumps. Here’s why, how this mindset routinely sabotages keyword research and how to fix it. Data dumps on their own won’t help you; they’ll probably only hurt you.

Transform 111
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How to Conduct Affiliate Marketing Keyword Research

Jeff Bullas

Your affiliate keyword marketing success depends on many things. Keyword research is one of the essential activities for affiliate websites. The right keywords will help people to find your content more easily. Why is keyword research important for affiliate marketing? What is affiliate marketing?

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How to Do Keyword Research for SEO: A Beginner's Guide

Hubspot Marketing

While Google keeps us on our toes with all the algorithm updates they keep rollin' out, one thing has stayed pretty consistent for inbound marketers looking to optimize their websites for search: keyword research. Table of Contents What is keyword research? Why is keyword research important?

SEO 102
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The Beginner's Guide to Keyword Research: Tips & Tools

Aspiration Marketing

Keyword research starts with identifying the words and phrases that will help your site rank and draw more visitors and eventually create new leads and customers.

SEO 211
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Local Keyword Research: 4 Easy Steps to Attract More Customers

Backlinko

Local keyword research is the process of finding the keywords people use when they’re searching for locations, products, or services in their area. Like this: Why are local keywords useful to know? Keywords are a fundamental element of search engine optimization (SEO). More traffic can mean more customers.

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PPC Keyword Research: The Complete Guide

Hubspot Marketing

But PPC keyword research is an often under-appreciated, yet necessary, component of search engine marketing. With proper keyword research, you can more accurately build ads and landing pages that encourage clicks from users. Table of Contents What is PPC keyword research?

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The trifecta of keyword research strategy:  Volume, difficulty, intent

Search Engine Land

Search marketing is an ever-changing industry, but even amid the generative AI movement, one thing remains constant: keywords. Identifying the most valuable keywords for your business can make or break your visibility and online presence and put distance between you and your competition. But only when it’s appropriately harnessed.