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How to Create AI Marketing Personas with 8 Powerful Prompts

Orbit Media Studios

Andy’s prompt: Build a persona for a Marketing Director of a $10M non-profit in the midwest US with a mission to provide better access to healthcare resources in under-served communities. The goals of this person are to create more effective fundraising campaigns through digital marketing and also to promote their events.

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Small Business Marketing: 6 Proven Strategies for More Reach

Backlinko

Here’s how: Do Market Research Market research helps you understand your target customers on a deeper level. And inform your marketing strategies and product offerings. Google Analytics also helps with market research. For example, expertise, convenience, or price. Including its website.

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Use This Fun 3-Step Process to Analyze Trends and Apply Them to Your Business

DIY Marketers

But intentionally making trend analysis a required part of your planning process is an often ignored way to uncover profitable opportunities for your business. While there are agencies and organization who publish some wonderful content on trends based on their observations and research, the good news is — you can do this too.

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Show off that you’re a small company

Ariyh

What impact does that have on which products they decide to buy? In a survey of marketing managers run by the researchers, 77% got the answer wrong. So here’s what you should do, according to the latest scientific research. People will judge your products to be higher quality, and will be more likely to buy them.

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Marketing Metrics Demystified: How to Track Your Marketing Without Going Crazy

DIY Marketers

Every business needs money to survive, and marketing activities like lead generation, customer acquisition, and customer retention are what’s going to make your business profitable. Marketing metrics are your own personal data that are part of your market research. This tells you if your ad is working.

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The Definition of Negative and Positive Feedback Loops in 200 Words or Less

Hubspot Marketing

Negative and positive feedback loops are used to draw attention to significant product or company issues. These feedback loops use customer or employee complaints to create long-term product or workplace solutions. As a result of improved workplace satisfaction, the company is then able to increase their profits. Trader Joe’s.

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Stats roundup: the impact of Covid-19 on ecommerce

Econsultancy

Irish consumers’ spending on non-Irish websites averaged 329€, with more than three quarters (79%) of Irish respondents shopping online internationally in 2021. UK websites were the most popular shopping destination, with 74% of consumers buying from them, followed by non-UK European websites (48%) and Chinese websites (28%).