How to Calculate Your Total Addressable Market (TAM)
Lusha
DECEMBER 9, 2024
Segmenting Your Target Market Once you have a solid ICP, it’s time to break your TAM into smaller, more manageable pieces. This process is called market segmentation. However, for TAM calculation, you’ll need to estimate this figure based on your pricing model, product tiers, and any available market data.
Let's personalize your content