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How to Build Winning Marketing Strategies to Grow Your Recreation Center

Lynton Web

LinkedIn : Professional networking, corporate partnership development, and thought leadership content. Rather than trying to maintain a presence on every platform, focus on 2-3 channels where your target audience is most active. Share fitness challenges, sports highlights, quick tips, and trending recreation-themed content.

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17 marketing job descriptions for hiring managers to attract ideal candidates

Hubspot Marketing

An analytical mind and interest in using data to optimize/scale blog marketing strategies and tactics. 2-3 years of marketing and content creation experience. If this is the case, you'll likely be looking to hire an all-in-one inbound marketer — someone who can build and grow your inbound marketing strategy from the ground up.

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29 Budget-Friendly Digital Marketing Tools for Small Businesses (+ Free Options)

Buffer Marketing

Whether you're looking to improve your customer service , gather product feedback, or keep tabs on your online reputation, Mentionlytics could be a valuable addition to your digital marketing toolkit. But checking out what they're doing with a competitive analysis tool can help you understand their strategy and inform your own.

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How to Use Drip Campaigns to Nurture Existing Customers

Adobe Experience Cloud Blog

According to the authors of Marketing Metrics , the probability of selling to a new prospect is 5-20% while the probability of selling to an existing customer is 60-70%. Beginning with a well-defined strategy allows you to create drip campaigns that respond to the specific needs and interests of specific customers.

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How to Find a Marketing Automation Platform That Grows With You

Adobe Experience Cloud Blog

Many marketers out there are making similar decisions, in which features and functionality are ultimately weighed against platform cost. As part of a ‘wait and see’ or ‘grow into it’ mentality, the total cost of ownership for a less sophisticated marketing automation platform can hide below the surface.

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How to Automate Your Account-Based Marketing Strategy

Adobe Experience Cloud Blog

So it’s no surprise that with the evolution of account-based marketing and technologies that enable it, B2B marketers are paying attention and trying to figure out how they can implement an account-centric approach. Audience Management for Account-Based Marketing .

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Everyone Loves A Present: 3 Ways to Integrate Gifting into Your Marketing Strategy

Adobe Experience Cloud Blog

Thankfully, the advent of digital gifts and marketing automation platforms is making this powerful marketing approach available to companies of all sizes. Enter, Marketing Automation. Marketing automation platforms like Marketo make it easy to create gifting campaigns.