Content Marketing Institute

SEPTEMBER 4, 2018

Content marketing is different than traditional product-marketing efforts like sales collateral and other product-specific info. HANDPICKED RELATED CONTENT: 9 Definitions: How Content Marketing Works in Marketing. Road Map to Success: Content Marketing Strategy Essentials. Pull-A-Part, a U.S.

Content Marketing 111

Content Marketing Non-Profit Transform Education 111

Content Marketing Institute

DECEMBER 17, 2018

People of color and non-minorities view the world differently. Julia Cabral is a senior product marketing manager at LinkedIn (disclosure: a client). Diversity is core to her work as she advocates for all LinkedIn members, including the non-paying platform users. Men and women make buying decisions differently.

Non-Profit 96

Non-Profit Education Marketing Marketers 96

Unbounce

JUNE 23, 2023

Louis is the Head of Marketing at Dealtale, an organization that dives into the science behind revenue generation and how marketers can use cutting-edge technology to, y’know, market better. You’re just an expert broadly in AI, and you’re applying it in a way that helps product marketers use AI as well.

Marketing 110

Marketing Marketers Customer Journey Non-Profit 110

Litmus

MARCH 31, 2020

Jess Materna , Product Marketing Manager. I started my product marketing journey in the incredibly fast-paced, competitive world of automotive digital marketing. I had a non-traditional path to engineering at Litmus. I worked for a non-profit, the government, then ultimately Litmus.

Non-Profit 83

Non-Profit Finance Email Marketing Management 83

Moz

NOVEMBER 3, 2019

Maybe I just got off of work, like millions of other non-nine-to-fivers. The company has already earned some pretty awesome unstructured citations from the likes of Bloomberg with this product marketing strategy and they’re planning to open ten more kiosks in the near future. But Applestone isn’t alone.

Product 46

Product Food Non-Profit SEO 46

Unbounce

OCTOBER 24, 2023

If your customer service isn’t tops, this will affect how users view your product. Marketing SaaS means being able to clearly explain what your product does and how it will improve your customers’ lives (whether at home or at work). See what I did there?)

Marketing Strategy 52

Marketing Strategy Product Marketing Marketers 52

Unbounce

OCTOBER 24, 2023

If your customer service isn’t tops, this will affect how users view your product. Marketing SaaS means being able to clearly explain what your product does and how it will improve your customers’ lives (whether at home or at work). See what I did there?)

Marketing Strategy 52

Marketing Strategy Product Marketing Marketers 52

Marketing Insider Group

DECEMBER 7, 2020

For many product and service companies, it is an evolution. It starts with defining product-market fit. Then we have to hire and scale sales and marketing pipeline to acquire new customers. And it culminates in servicing and retaining existing customers to maximize profit.

CRM 111

CRM Content Marketing Non-Profit Marketing 111

Hubspot Marketing

AUGUST 9, 2018

Idealist is an internship site that focuses on non-profit roles, and Global Experiences helps you find international opportunities. Marketing and promotional campaigns are essential to every company, regardless of industry, as organizations seek to grow and maintain their market share. Product Marketing.

PR 123

PR Marketing Marketers Non-Profit 123

Buffer Marketing

JUNE 14, 2022

We've seen Start Pages for non-profit organizations , small and medium businesses , fashion brands , artists , and creators who have opened our minds and amazed us with their creativity. percent are active (meaning the page received more than two unique visits).

Product 87

Product Shipping Non-Profit Fashion 87

Hubspot Marketing

JUNE 26, 2018

Your customers don’t give their information lightly, and — if used right — email marketing can be both a relationship-building and profit-building tool. Product Marketing: Promote your products and services. Getting Started with Email Marketing. It’s not a personal note from an old colleague either.

Email Marketing 145

Email Marketing Real Estate Marketing Marketers 145

Kevin Indig

JULY 24, 2023

A: Young people, profit and cultural relevance. Messenger : Meta can easily integrate DMs on Threads with the rest of the Messenger universe Of course, Meta made smart Product Growth decisions: New users get a badge that shows their number in the sign-up queue, which is very shareable and creates FOMO for non-users.

Gen Z 52

Gen Z User-Generated Non-Profit Advertising 52