Buffer Marketing

NOVEMBER 27, 2023

She had no clue where to start—she knew nothing about how to create a product or how to bring one to market, but she knew that her idea was one for the masses. Potentially anyone with a shower could find a use for this product, and that was a huge number.  It was all just perfect timing.    We make a great team.

Product 107

Product Pharmaceutical Manufacturing Shipping 107

Litmus

MARCH 5, 2021

But to be more accurate, here are a few places Litmus’ own email team gets their inspiration from. Lily, our Email Design and Production Specialist, also uses her own inbox as a source of inspiration: “I rely pretty heavily on what lands in my inbox. Then, apply those takeaways to your own email newsletters. Compare notes ?.

Place 107

Place Pharmaceutical Retail Email Marketing 107

Martech

JULY 13, 2021

Until recently, the best way for pharma companies to reach physicians was through “detailing,” a process that involves face-to-face sales and promotional activities. Pew notes that of the $27 billion spent on drug promotion in 2012, 56% — or 15 billion — was allocated to detailing programs.

Pharmaceutical 132

Pharmaceutical Health Marketing Marketers 132

Search Engine Land

MARCH 29, 2023

Conversation placement ads > standard ads Why use standard promoted ads when you can engage prospects when they are the most engaged? You’re a business interested in placing an ad on Reddit. You’re a business interested in placing an ad on Reddit. This is magic content for B2B promotions via Reddit Ads.

Pharmaceutical 94

Pharmaceutical Whitepaper Millennials User-Generated 94

Rock Content

DECEMBER 20, 2023

I’ll also share a bit about how we did it at Rock Content with one of our flagship products: WriterAccess , our content marketplace. Building a brand isn’t an easy task; it requires daily effort for people to associate your product with a message, a function. Let’s focus on the strategic motivations and outcomes.

Transform 52

Transform Pharmaceutical Branding Communications 52

Spiralytics

JANUARY 22, 2023

One reason is the increasing consumer demand for sustainable products and socially responsible brands in response to the worsening global warming phenomenon. A 2022 survey showed that two-thirds of consumers are willing to spend more on sustainable products. One example of a green brand is IKEA.

Gen Z 52

Gen Z Pharmaceutical Energy Food 52

Litmus

JANUARY 23, 2024

Where to find great brands to subscribe to in the first place? Here are a few places Litmus’ own email team gets their inspiration from: 1. And for a regulated industry like pharmaceuticals, looking at what retailers are doing with their email programs doesn’t really help. Design: What inspires you?

Place 89

Place Pharmaceutical Retail Email Marketing 89