OnPassive Marketing
APRIL 15, 2022
The time between a product’s introduction to the market and its removal from the shelves is referred to as the “product life cycle.” ” Product life cycle management is the process of planning ways to support and maintain a product continuously. The Stages Of Product Life Cycle in Marketing.
Martech
APRIL 5, 2022
One of the most common challenges organizations face concerning their martech stack is user adoption. If your end-users are not embracing a tool, it will be impossible to take full advantage of its capabilities. Therefore, it is critical to get your end-users engaged and using new technologies early and often.
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Base.ai
APRIL 18, 2022
Advocacy managers are experienced in identifying enthusiastic customers and turning them into brand champions. They’re used to running campaigns to recruit advocates, solicit user-generated content, and encourage advocates to promote the organization. Community Manager Communities are having their heyday right now.
Search Engine Land
MARCH 14, 2023
Search (both paid and organic) is high-intent by definition because users are actively looking for specific products and services and clearly communicating their interests with their keyword choices. Are they sharing how-to video content, comparison lists and in-depth product reviews? Are there gaps you can exploit?
Martech
OCTOBER 11, 2021
“It’s about defining your purpose as a business,” she said, “something that makes people want to work with you beyond just the product and services side of things.” ” With technical support re-branded as the department Customer Love, where does that leave the rest of the customer success team?
Unbounce
MARCH 5, 2024
The perks of a perfectly productive partnership Forrest was looking for a solution that could scale to any size, provide solid ROI, and integrate seamlessly with Going’s existing tools—and with Unbounce’s Concierge plan he got exactly that. Forrest knew there had to be a better way to get there. And he found it with Unbounce.
Welcome Software
OCTOBER 27, 2022
Apple Mail Privacy Protection (AMPP) was introduced in September 2021 and since then it is difficult to evaluate the behavior of Apple Mail users accurately because of automatically generated opens. Additional restrictions allow you to further refine the target group to get a more up-to-date picture of AMPP users.
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