Remove 2010 Remove Product Remove Social Media Marketing
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Social media audience analysis: An easy tactical guide for 2025

Hootsuite

In this post, we’ll share tactical tips to help you understand specific audience data points, including: where to find them, what they can tell you, and how to use this information to refine your social media marketing efforts and improve ROI. Key takeaways Social media audience analysis is about more than just demographics.

Analytics 109
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6 Social Listening Tools and What They’re Best for (With Alternatives)

Buffer Marketing

Social listening is the art and science of monitoring what your buyers and potential customers are saying about: Your brand Your competitors Topics related to your product or service Staying “in the know” about all these simultaneously is no easy feat. This is where social listening tools come in.

Price 126
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From Platforms to Protocols: Making Sense of Decentralized Social Media (and What it Means for the Future)

Buffer Marketing

  The evolution of decentralized social media While it might feel like it burst onto the scene in 2023/24, decentralized social media isn’t all that new.    The first decentralized platform, Diaspora , launched back in 2010. It promises users freedom, privacy, and control of their own data.

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From Instagram to Bluesky: How Social Media Use Has Evolved Since 2022

Buffer Marketing

Instagram : Launched in 2010 and acquired by Facebook in 2012, Instagram has seen substantial growth. Pinterest remains an untapped opportunity for brands Pinterest often flies under the radar in social media strategies, but its unique features and user behavior make it a platform worth exploring for businesses. million in 2022.

Transform 110
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How To Choose The Best Social Media Platforms For Your Company

Jeff Bullas

To date, Microsoft has amassed 463,353 followers on Facebook – and that’s only counting their main company page, not the separate pages they have dedicated to their products and services including Windows, Windows Phone, Bing, Office, Internet Explorer and Xbox. But is it the best social platform for your company?

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Instagram Demographics That Matter to Social Media Marketers in 2020

Hootsuite

That way you can make the best decisions when it comes to your social media marketing strategy. Instagram launched in October 2010. A decade later, the site has grown into a social media powerhouse with the world’s top brands leveraging the account to create engagement, build an audience, and increase sales.

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7 Common B2B Social Media Marketing Mistakes

Marketing Insider Group

To help out my fellow B2B marketers, here is a list of 7 common mistakes that B2B marketers make when jumping feet first into social media marketing. For B2B companies, social media is more about interaction and knowledge sharing (think whitepapers, videos, thought leadership blogs, etc.).