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Secrets of Organic Marketing in 2025: Why Paying for Ads Isn’t the Only Answer

Hubspot Marketing

When I think about it, its really the idea of inbound marketing I first learned from HubSpot back in 2013 as a wee marketer. While social media channels tend to get the most attention, the best place to spend your time with organic marketing is SEO, as it tends to drive 1000%+ more traffic. In fact, email marketing, in general, is.

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Speed Kills: Why Meme Marketing Rules the Internet

Businesses Grow

Eastern Time on February 03, 2013, this milestone event occurred. That reality changed during one Sunday evening in 2013. Gen Z punches above their weight in its influence on culture, music, fashion, and business. Still, the brand had to be relevant to earn the place! At 8:48 p.m. This journey could take months.

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The History of Social Media Since 2003

Hubspot Marketing

2013 - Vine is launched, popularizing snackable, short-form video content on mobile devices. 2013 - YikYak is released as a local message board for college students. Our Consumer Trends Report shows that 73% of Gen Z currently use TikTok. It had 45 million users in its prime and was only available on mobile devices.

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15 Communities for Creators to Help You Connect, Learn, and Find Brand Partnerships

Buffer Marketing

Adolescent Content’s Storyteller Community Best for: Artists and UGC content creators Cost: $0 Adolescent Content is a creative consultancy and content studio focusing on Gen Z. ” According to members, it’s also a great place to find UCG ( user-generated content ) opportunities.

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How to Use Snapchat: A Guide for Beginners

Hootsuite

After launching in 2011 and releasing the Stories function in 2013, Snapchat has grown to become one of the top social media platforms in the world. It’s clear that Snapchat firmly has a seat at the table of social media giants—even if its users’ demographic skews more toward the Millennial and Gen-Z cohorts. What is Snapchat?

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How to Target Millennials Through Paid Ads

Neil Patel

Generation X adapted to digital technology as adults, and Generation Z have never known life without the smartphone or super-fast internet, but millennials have a foot in both worlds. The rapid shift to a digital world means millennials’ lives have followed a different path to those generations before and after them.

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SEO year in review 2023: The year of generative AI

Search Engine Land

By May, we heard the new Google would be “visual, snackable, personal and human” in a bid to win over younger searchers (who Google knows from internal data were using TikTok and Instagram for Search — see: Survey: 51% of Gen Z women prefer TikTok, not Google, for search ). That could be the general direction Google is heading.

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