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The History of Social Media Since 2003

Hubspot Marketing

The history of social media is characterized by constant innovation, technological advancements, and transformation. 2013 - Vine is launched, popularizing snackable, short-form video content on mobile devices. 2013 - YikYak is released as a local message board for college students. 2012 - Facebook buys Instagram.

Gen Z 136
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Speed Kills: Why Meme Marketing Rules the Internet

Businesses Grow

Eastern Time on February 03, 2013, this milestone event occurred. That reality changed during one Sunday evening in 2013. Oreo transformed an unexpected power outage into a moment of branding genius. Gen Z punches above their weight in its influence on culture, music, fashion, and business. At 8:48 p.m.

Gen Z 127
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Influencer marketing trends across industries

Sprout Social

When singer Shay Lia showed off her vivacious dance moves during Kaytrandas’ iconic Boiler Room set in 2013, she dazzled audiences and quickly became a meme. Our report shows only 35% of Gen Z consumers rank authenticity as a top trait they care about when it comes to influencers. In 2023, influencer fashion content reached 1.21

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15 New Social Media Apps & Platforms You Might Not Know About

Hootsuite

In 2016, a new app called TikTok transformed the social media landscape through its short videos and casual, spontaneous aesthetic; it’s now the most-downloaded app in the world. Because TikTok has grown so quickly, many people still associate it with Gen Z dance challenges. Source: Statista. Want to learn more about Twitch?

Gen Z 145
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How to Target Millennials Through Paid Ads

Neil Patel

However, they did grow up in an age where technology was transforming the way we live, so they aren’t new to it. Generation X adapted to digital technology as adults, and Generation Z have never known life without the smartphone or super-fast internet, but millennials have a foot in both worlds.

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Social Media Calendar For Every Holiday of 2025 (+ Ideas for Posts)

Buffer Marketing

January 2025 🗓️ Monthly themes and events National Mentoring Month National Slavery and Human Trafficking Prevention Month Paris Fashion Week (January 20–25) Dry January What began as a UK public health campaign in 2013 has since become a worldwide movement.

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Genuine Social Media Activism: A Guide for Going Beyond the Hashtag

Hootsuite

Social media and activism have been inseparable since the 2010 Arab Spring demonstrations and since 2013, when the #BlackLivesMatter hashtag was used for the first time. Among the Gen Z members surveyed this ranked as the #1 thing brands should emphasize. . President Donald Trump and his administration. . "Our