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How I Built a $75M Newsletter: My Top Tips to Make Yours Impactful in 2025

Hubspot Marketing

And, in March 2015, the very first Morning Brew was sent out following todays format. So, as your audience grows, evolve your key performance indicators (KPIs) to match your stage of growth. I remember sending out an email saying, I want to take this newsletter a little bit more seriously. We created a template.

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Video Marketing Strategy: What Marketers Need to Know

Content Marketing Institute

Key performance indicators should be identified in the strategy. Marketers using video saw revenue grow 49% faster than those who were not ( Aberdeen, 2015 ). of marketing professionals in the world rate video as the content with the best ROI ( Adobe , 2015). Click To Tweet. Buffer , 2014). Production.

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10 Tried-and-True Tips for Sales and Marketing Alignment

Hubspot Marketing

Historically, sales and marketing function with different key performance indicators (KPIs) and, therefore, different goals. Editor's Note: This post was originally published in October 2015 and has been updated for comprehensiveness. Set Shared Goals. A good smarketing strategy prioritizes shared goals, too.

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The Ultimate Guide to Event Marketing

Hubspot Marketing

Like every other marketing investment, it’s wise to set some key performance indicators (KPIs) against which to measure your event and evaluate its performance. Editor's note: This post was originally published in April 2015 and has been updated for comprehensiveness. Probably not. Registrations and check-ins.

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The Ultimate Guide to Integrated Marketing

Hubspot Marketing

These goals should also relate to at least one of the following key performance indicators (KPIs) and their subsequent metrics, which you can track when you launch your campaign. This will help you stay focused, track your campaign success, and learn how to improve the next time around. related Metrics. Traffic/reach.

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How To Hire the Best Local SEO Company

SMA Marketing

Make sure that your local SEO company tracks and reports on key performance indicators (KPIs) that impact your business's bottom line. Editor's Note: This article was originally published on July 2, 2015, and has been updated with fresh content. Many companies obsess over vanity metrics.

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Transcript of How to Get Found Using Local SEO Tactics

Duct Tape Marketing

When I go in an analyse local business I see somewhere in the order of between 70 to 90% of their key performance indicators coming out of Google whether they know it or not. They — in fact they’ve been successful in that in local. And what we found was that 70% of those took place directly on Google. Mike: Exactly.