Martech

SEPTEMBER 26, 2022

It’s created a unique combination of technology and user trust, with larger monetary transactions conducted digitally daily. That has translated to immense success for startups like Robinhood, which reached almost 1 million users in 2016. What is fintech marketing? Just how big is the market size of the fintech industry?

Transform 103

Transform B2C Finance Affiliate Marketing 103

Adobe Experience Cloud Blog

FEBRUARY 17, 2016

In 2015, video went from a consumer marketing rock star to a mainstream medium for B2B marketers, proving itself as an indispensable weapon in the battle for attention spans and audience engagement. In fact, 96% of B2B marketers now use video in some way, according to a recent study by the Web Video Marketing Council.

Thought Leadership 91

Thought Leadership Transform Video Marketing Fashion 91

Moz

JUNE 23, 2020

On July 14th & 15th , we'll be charting brand-new territory with MozCon Virtual: with a choose-your-own-adventure two-stream show, robust opportunities for online networking , and some of the industry's top speakers, you're in for all the turbo-charged SEO education and peer interaction of in-person MozCon with none of the troubles of travel.

Thought Leadership 80

Thought Leadership PR CMO SEO 80

Moz

JUNE 23, 2020

On July 14th & 15th , we'll be charting brand-new territory with MozCon Virtual: with a choose-your-own-adventure two-stream show, robust opportunities for online networking , and some of the industry's top speakers, you're in for all the turbo-charged SEO education and peer interaction of in-person MozCon with none of the troubles of travel.

Thought Leadership 74

Thought Leadership PR CMO SEO 74

Doug Garnett

AUGUST 4, 2016

In the next year, we’ll discover this is true of the online video marketing business – but that emperor hasn’t yet been called out. The Digital Fraud Debacle. AdContrarian Bob Hoffman has extensively covered incredible fraud in the digital marketing business. Sample of Bob’s postings here.

Retail 52

Retail eCommerce Law Advertising 52

Marketing Insider Group

SEPTEMBER 14, 2020

The world of digital marketing is constantly changing. Whether it’s a global pandemic, racial unrest, political upheaval, new channels and apps, demographic shifts, or changing consumer dynamics – the job of today’s marketing leaders is not getting easier. Video Marketing Statistics. Jeffbullas ).

Digital Marketing 105

Digital Marketing Marketing Strategy B2C Marketing 105

Digital Marketer

MAY 4, 2022

People no longer have the patience for long-form content and are looking for short, digestible videos, preferably under 3 minutes. Adopting a video marketing strategy that is based on short video content not only allows you to give your audience what they want but also helps you get across your message to them in a more effective manner.

Video Marketing 104

Video Marketing User-Generated Marketing Strategy Promotion 104

Neil Patel

OCTOBER 23, 2020

Result: A set of finished videos, along with supplying you with the knowledge to walk you through the process. You can enlist the services of a marketing agency that specializes in video marketing or maybe graphic designing to achieve this goal. Here are a few other examples: Market Research. Job Functional Skills.

Marketing 112

Marketing Marketers Inbound Marketing Advertising 112

Adobe Experience Cloud Blog

AUGUST 27, 2015

Learn the new phenomenon of people-based marketing and how you can create those meaningful and effective connections with your audience. 2) How to Build a Brand That People Love, featuring Virgin America. We all know and love the brand of Virgin America—learn how to build an incredibly unique and eye-catching brand.

Thought Leadership 134

Thought Leadership Direct Mail Marketing Marketers 134

Duct Tape Marketing

MARCH 4, 2016

Why Multimedia Production Will Push Your Brand Forward written by Guest Post read more at Duct Tape Marketing. Multimedia production–the use of various digital canvases such as text, audio, animation, photography, video, etc.–allows Build a Stronger Brand Identity. photo credit: Pixabay.

Product 45

Product Branding PR Education 45

Moz

MAY 21, 2020

We're happy to report that 2020's MozCon is on like Donkey Kong, and as you can tell from its brand-new name, the format this year is just a tad bit different. Interactive Q&A with the experts: You'll be able to participate in live Q&A sessions with speakers to answer your most burning digital marketing questions and quandaries.

Thought Leadership 70

Thought Leadership PR CMO Price 70

Duct Tape Marketing

APRIL 13, 2017

The Comprehensive Guide to Social Media Ad Marketing written by Guest Post read more at Duct Tape Marketing. As per the latest research , social media ad spend overwhelmingly surpassed television by the end of 2016- a result that wasn’t predicted. Most local brands apply this trick and it works. Advertising on Twitter.

User-Generated 60

User-Generated Transform Promotion Advertising 60

Hubspot Marketing

JULY 10, 2018

However, unlike B2C where social media is among the most effective digital marketing channels , it’s more complicated in the B2B market. LinkedIn is the top social media platform for B2B marketers , so it’s a viable channel to pursue. Source: 2016 Content Marketing Institute. Case #3: Give before you get.

User-Generated 131

User-Generated Inbound Marketing Whitepaper Email Marketing 131

Search Engine Land

DECEMBER 26, 2022

The digital marketing world was inundated with a new Chief twit, old platforms making comebacks (enter Microsoft), and more campaign automation features then we really care for. So it’s no surprise that digital marketing ranks in the top 3 hottest skills Americans are learning in 2022. Security concerns and legal woes.

Advertising 103

Advertising Advertisers Shoppers Analytics 103

Rock Content

JUNE 24, 2020

We can mention at least 3 benefits of B2B interactive marketing: businesses that use it have higher engagement rates; businesses that invest in it learn more about their customers; users are more loyal to brands that provide great interactive content. Increase engagement. The nature of interactive content drives engagement.

eBook 72

eBook Logistics User-Generated Traditional Marketing 72

Content Marketing Institute

AUGUST 6, 2018

Editor’s note: You may have missed this article when CMI published it in 2016. From fun personal accounts – like Small Chalk and Adam Padilla – to corporate brands, it connects more immediately and deeply with people than any other platform. 80% of video ads on #Facebook are watched with sound off. Click To Tweet. Followerwonk.

Non-Profit 111

Non-Profit Marketing Marketers User-Generated 111

Marketing Insider Group

SEPTEMBER 15, 2015

We’ve got news for you, content marketers: video isn’t going anywhere. By 2016, Cisco predicts that online video traffic will account for 55% of total consumer traffic on the internet. It’s true that content marketing is democratizing , and video is no exception. Want to get pumped about content marketing?

Content Marketing 101

Content Marketing PR Whitepaper Marketing 101