Content Marketing Institute

OCTOBER 22, 2017

Editor’s note: Because proving the value of content marketing continues to be necessary, Julia McCoy updated her 2016 post with some fresh stats and perspective. . Content marketing has been moving at the speed of light in recent years. Regular blogging is a go-to content marketing strategy for a reason – it works.

Outbound Marketing 112

Outbound Marketing Content Marketing User-Generated Traditional Marketing 112

Sprout Social

JUNE 21, 2022

Here are some examples of direct marketing tactics: Telemarketing. Email marketing. Unlike traditional marketing and advertising campaigns, which are meant for mass audiences, direct marketing delivers tailored messages to a select few. Targeted online ads. Direct mail campaigns. Messaging campaigns.

Direct Marketing 144

Direct Marketing Transform Direct Mail Telemarketing 144

Neil Patel

AUGUST 19, 2021

Then create a content marketing strategy around YouTube. In 2016, the search engine giant bought the video-sharing site and has integrated the platform with search results. While building a presence on YouTube and LinkedIn are solid marketing strategies for CPAs, those platforms could close down tomorrow.

SEO 145

SEO Marketers Marketing Whitepaper 145

Hubspot Marketing

JULY 10, 2018

Best of all, we'll show you effective strategies and impressive real-world examples for each. Social Media Marketing Strategies. Social media is now a critical component of B2B marketing. It often doesn’t cost much for paid ads compared to traditional advertising costs, but offers broad mileage. B2B marketers.

Inbound Marketing 145

Inbound Marketing User-Generated Whitepaper Email Marketing 145

Content Marketing Institute

OCTOBER 29, 2018

HANDPICKED RELATED CONTENT: How Content Marketing Can Save Your Digital Marketing Strategy. In my book with CMI founder Joe Pulizzi, Killing Marketing , we offered the historical, strategic value of owned media (our content marketing) as a function in the business. 4 content marketing business models.

Content Marketing 111

Content Marketing Automobile Marketers Marketing 111

Sprout Social

MARCH 8, 2017

If you hang around a social media marketer long enough, you’re bound to hear the term social media influencers tossed around in conversation. Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms. Create Mutual Goals.

SEO 112

SEO Influencer Marketing Advertising Advertisers 112

Contently B2C

NOVEMBER 10, 2016

At the beginning of 2016, Peloton Cycle asked its employees to share their New Year’s resolutions on YouTube. Last month, the at-home fitness brand took the number one spot on the Crain’s New York Business 2016 Fast50 , a list of the fastest-growing companies in New York. — Peloton (@onepeloton) October 31, 2016.

Energy 59

Energy Retail Traditional Marketing Branding 59