Martech

OCTOBER 22, 2021

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. Good morning, Marketers, and how do you see the customer? Because of the transformations underway, marketers have discovered different ways of seeing. Chris Wood, Editor. Read more here.

Transform 112

Transform Customer Customer Journey Analytics 112

Martech

FEBRUARY 25, 2022

Founded in 2019 after IBM Watson Marketing separated from IBM as a standalone company, Acoustic powers thousands of marketing teams in more than 70 countries, sending more than 4 billion messages every week. Seamless content management with automatic application of metadata tags to digital marketing assets.

Marketing Automation Platform 120

Marketing Automation Platform Manufacturing CRM B2C 120

Content Marketing Institute

OCTOBER 31, 2018

In 2006, the marketplace for email marketing automation software was crowded – and getting more so. It invented a new category of digital marketing – calling it “inbound” – and carved a niche for itself in the business software marketplace. Great marketing makes markets. HubSpot created demand in a different way.

Whitepaper 108

Whitepaper Education Content Marketing Market Segmentation 108

Sprout Social

OCTOBER 11, 2018

Meaning Snapchat is a great place to engage with one of the most sought-after market segments in the world—millennial women. Young people are a valuable market. You can co-market your business with the help of others who share your same target demographic. Top 5 picks for Superbowl 2019? Make great stories.

User-Generated 111

User-Generated Manufacturing Millennials Fashion 111

Rock Content

AUGUST 25, 2020

Market segmentation. It’s the classic segmentation based on nationality, region, marital status, sector, position/department, or media and market trends. In mid-2019, Google was the subject of yet another controversy over data privacy. Landing pages are almost an icon of Digital Marketing.

Transform 95

Transform Whitepaper User-Generated Law 95

Rock Content

JULY 14, 2020

As much as it is already a well-established Digital Marketing strategy, there are still many people wondering what influencer marketing is. A survey developed by the agency Mediakix in 2019 shows that 17% of the interviewed companies invest more than half of their marketing budget in influencer marketing.

Influencer Marketing 72

Influencer Marketing Promotion Marketers Marketing 72

Rock Content

AUGUST 12, 2020

Live streaming industry has grown 99% from April 2019 to April 2020. We’re talking about Digital Marketing funnel. Backlinks are links to your content distributed in other blogs from the same market segment. Create live experiences. This way, the increase in traffic to the blog becomes something common.

User-Generated 72

User-Generated SEO eBook Market Segmentation 72