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What is TikTok? Everything social media marketers need to know

Sprout Social

While it was the third most downloaded app worldwide in Q1 of 2019 , it had surpassed Messenger to become the second most downloaded app during Q3 of the same year. By November 2019, the app had amassed over 1.5 By October 2019, they had collectively spent $23.1 Will you be using TikTok for marketing any time soon?

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The 5 Most Important Social Media Trends to Watch for in 2020

Hootsuite

That’s why we interviewed more than 3,000 marketers toward the end of 2019. Social marketing and performance marketing collide. 2019 was a big year for messaging. Posted by Headspace on Tuesday, November 26, 2019. That’s more than they trust government, media, or business in general.

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Social Media Users Pass 4 Billion: Digital 2020 October Statshot Report

Hootsuite

But this ‘age gap’ is even more apparent when we look at more recent additions to the communications mix. However, this raises important questions about Twitter’s role and positioning, both as a company, and within the marketing mix.

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14 stats that show how gaming, in-game ads and OTT entertainment have changed in the wake of Covid-19

Econsultancy

Between 2019 and 2020, the number of European gamers swelled from 278.55 billion was spent on such games, up 25% compared to the same month in 2019, while spend on hardware grew to $1.35 for the mobile games market between 2019 and 2024, predicting that mobile games will generate $116.1 millon to 316.07

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Stats roundup: How social media marketing has changed after Covid-19

Econsultancy

The report notes that if this trend continues, marketers will likely spend record amounts during the fourth quarter of this year, a three-month period which historically sees the highest investment in social advertising in the lead up to the holidays. Sixty percent of US B2B marketers now use Instagram, up from 30% in 2020.