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From Likes to Bookings: Strategies for Successful Hotel Social Media Marketing

SocialPilot

So, if you want to attract more guests to your hotel, strategic social media marketing is key. Dive in to learn how to do hotel social media marketing. Why Hotel Social Media Marketing is Essential in 2023? This can lead to valuable partnerships and collaborations.

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Influencer Marketing Guide: How to Work With Social Media Influencers

Hootsuite

Influencer marketing—also known as branded content or working with creators—is a surefire way to expand the reach of your brand on social media. Let’s look at how to make a social media influencer program work for you. Let’s look at how to make a social media influencer program work for you.

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Stats roundup: How social media marketing has changed after Covid-19

Econsultancy

The report notes that if this trend continues, marketers will likely spend record amounts during the fourth quarter of this year, a three-month period which historically sees the highest investment in social advertising in the lead up to the holidays. Global social media ad spend was up 50.3% growth in North America.

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Where Are These Viral Social Media Platforms Now?

Hubspot Marketing

Viral social media platforms: Where are they now? We first pointed out TikTok as the app marketers should watch back in 2019. In 2019, we saw brands like Guess experimenting with TikTok by creating their own unique viral video challenges. However, in 2022, brands are still struggling to find their place on TikTok.

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Is Instagram Dying? [New Data]

Hubspot Marketing

And if so, what does this mean for your social media marketing? What does it mean when a social media platform "dies?" Unsurprisingly, a high concentration of Instagram's audience belongs to Millennials, even securing first place as their favorite social media app last year ( Gen Z agreed ).

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Tiktok Marketing Trends

Calvyn Lee Blog

Tiktok Marketing Trends Social Commerce and Accessibility Marketing Trends Trends #1 Tiktok Marketing Since 2019, TikTok has consistently ranked as one of the world’s most downloaded apps. This remained true throughout 2022, even despite growing concerns about its data harvesting and privacy policies.

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7 Proven Social Media Promotion Ideas That Don’t Suck

Hootsuite

Using social media is important now more than ever. The global ecommerce market grew 25% in 2020 compared to 2019, driven by necessity as stores and services had to close in most countries. 5 steps to promote your business on social media. Here’s your roadmap to social success (for your business, anyway).

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