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Four big digital trends set to impact pharma marketers in 2023

Econsultancy

The digital transformation of pharma has continued apace during the past few years, changing the way that both healthcare professionals (HCPs) and consumers communicate with each other and with pharmaceutical brands. But what digital marketing trends will shape pharma in 2023?

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Three Digital Trends to Dominate in 2020

illumin

It’s always important to start a new year with a set of goals and digital advertisers are no exception! 2020 is lined up to be a landmark year for the industry so we compiled the top three digital trends to dominate. The post Three Digital Trends to Dominate in 2020 appeared first on AcuityAds Inc.

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Top 16 Digital Trends of 2016

Marketing Insider Group

Digital marketing and automation are just some of the new skills and technologies successful marketers need to learn today to better understand and help their consumers. The post Top 16 Digital Trends of 2016 appeared first on Marketing Insider Group. So what do marketers must know to […].

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Agile SEO: A playbook for online brand management

Search Engine Land

However, that method is not the best for keeping up with the fast pace of SEO and digital trends. By embracing agile principles, SEO specialists can navigate the unpredictable terrain of search engine algorithms and digital trends, ensuring their strategies remain effective and their brands thrive.

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How To Calculate And Set Your Facebook Ad Budget [Free Tool]

Hootsuite

Source: Hootsuite’s Q2 Digital Trends update Benchmarks aren’t perfect, but you still need somewhere to start. Pro tip : Hootsuite’s Q4 Digital Trends update discusses CPM and CTR benchmarks on page 262. You can find conversion rate benchmarks from Hootsuite’s Q2 Digital Trends update on page 266.

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Opening the door – the key to finding the latest social media trends

illumin

Digital trends can also be a great way to reach personas with niche interests, connecting with those audience members in a relatable way that builds trust and connection. By building a social strategy that is flexible and allows for quick adoption of new content, marketers open themselves up to the power of online trends.

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How to harness the power of brand mentions across the search universe

Search Engine Land

To truly capitalize on brand mentions, you must also craft resonant content, collaborate with influential voices and participate in digital trends that elevate your presence beyond traditional search. By embracing a search-everywhere approach, you can harness the full spectrum of opportunities brand mentions offer.

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