Marketing Insider Group

JUNE 14, 2021

As video marketing continues taking the world by storm, more businesses adopt it as a pivotal strategy to educate consumers, generate leads, and boost ROI. Video marketing can be a powerful way to reach new prospects and provide extra value to new and long-term customers alike. Quick Takeaways. Analyze Your Results.

Content Marketing 145

Content Marketing Gen Z Entertainment Education 145

Hootsuite

JULY 21, 2020

Facebook videos earn the highest engagement of any other type of content on Facebook—with a rate of 6.09% engagement rate for video posts. Source: Digital 2020. How many users your video was shown to. How often your users interacted with your video. Instagram videos garner more engagement than photos on Instagram.

Analytics 145

Analytics Promotion Social Media Marketing Management 145

Marketing Insider Group

FEBRUARY 2, 2021

To help you decide which channels to drop and which to add to your marketing plan this year, we’ve created a guide. Quick Takeaways: Before choosing digital marketing channels for your business, you must understand your primary objectives, audience, competitors, and budget. Video Marketing. Source: Wyzowl.

Digital Marketing 111

Digital Marketing Whitepaper User-Generated eBook 111

Marketing Insider Group

FEBRUARY 5, 2024

(Insider Intelligence) 61% of marketers consider AI a crucial component of their data strategy. DemandSage) Image Source: Bloggers Passion 88% of marketers plan to increase or maintain their investment in SEO. Hubspot) 75% of marketers recognize SEO as their most effective content strategy. million by the end of 2024.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

Sprout Social

FEBRUARY 21, 2022

Video can boost campaign conversion rates by 34% , and 87% of video marketers say they see a positive return on investment for videos. If you have the budget for paid ads, stay competitive against Facebook’s organic reach and other brands’ paid content by turning your videos into ads.

Thought Leadership 145

Thought Leadership Gen Z Real Estate Education 145

SocialPilot

FEBRUARY 9, 2024

Content Marketing + Jay Baer Ann Handley Joe Pulizzi Kristina Halvorson Darren Rowse Michael Brenner Robert Rose George Stenitzer Jeff Bullas 3. Video Marketing + David Murdico Tim Washer Bruce McKenzie Tyler Lessard George B. Email Marketing + Dela Quist Jeanne Jennings Jordie Van Rijn Elliot Ross Skip Fidura Chad S.

Digital Marketing 98

Digital Marketing Social Media Marketing Thought Leadership Whitepaper 98

Hubspot Marketing

MARCH 21, 2024

As the pandemic surged in 2020, people stayed home, and demand for home improvement services went through the roof. Construction companies swooped in and launched targeted marketing campaigns. Create and promote more video content. Video marketing has become increasingly popular in recent years.

Marketers 132

Marketers Marketing User-Generated Promotion 132

Marketing Insider Group

SEPTEMBER 14, 2020

SEO reports will link initiatives to outcomes in the year 2020, such as demonstrating the impact of Search Engine Optimization on larger business goals. In 2020, about 62% of Americans claimed to be using some form of voice assistance technology. Video Marketing Statistics. Approximately $40 billion in the U.S.

Digital Marketing 134

Digital Marketing Marketing Strategy B2C Marketers 134

Rock Content

MAY 5, 2020

Video Marketing. Video marketing strategies are being used to drive results throughout the marketing funnel , likewise blog posts and emails. So, if you want to get better results, you should apply one or more of them in your Digital Marketing plan as soon as possible.

Digital Marketing 101

Digital Marketing Affiliate Marketing Social Media Marketing Marketers 101

Marketing Insider Group

MARCH 28, 2024

Build a Video Marketing Strategy Video has become an increasingly popular marketing tactic to invest in and it’s predicted to be even more valuable in the year ahead. Step 4: Put a clear launch and marketing plan in place. After landing on a concrete plan, it’s finally time to launch.

eCommerce 120

eCommerce Shoppers User-Generated Promotion 120