Remove 2020 Remove Social Media Marketing Remove Target Market Remove User-Generated
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2023 Guide to Insurance Social Media Marketing [6 Tried Tactics]

Hootsuite

Insurance social media marketing presents unique challenges. Social media marketing for insurance companies offers the ability to address those concerns. Free Demo Lead generation Insurance is generally not an impulse buy. Instead, you need to generate and nurture leads.

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4 ROI Formulas To Help Earn You a Promotion

Hootsuite

From a marketing perspective, though, ROI means the return on investment from your marketing activities and costs. ROI is a measure of all marketing actions that generate value, divided by your investment to achieve those actions. Your ROI shows you which marketing activities generate the most value.

Promotion 113
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How to Find and Target Your Social Media Audience (Free Template)

Hootsuite

Developing a clear understanding of your social media target audience may be the most important thing you do as a social media marketer. Your target audience informs all elements of your social media strategy. This helps you understand which geographic areas to target.

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Diving Deep Into Marketing in Construction (My Takeaways)

Hubspot Marketing

As the pandemic surged in 2020, people stayed home, and demand for home improvement services went through the roof. Construction companies swooped in and launched targeted marketing campaigns. In this article, I’ll discuss 13 marketing strategies you can use to find and acquire clients for your construction company.

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9 Genius Ideas to Steal for Your Black Friday + Cyber Monday Marketing Campaigns (with Real-life Examples)

Buffer Marketing

  In 2020, sustainable footwear brand Allbirds did something similar by raising their prices by $1 across the board. Make your sale invite-only For certain target markets, exclusivity makes sense. The move generated a ton of buzz The result? The soaps sold out within hours. 

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The Complete Guide to TikTok Advertising for Marketers

Hootsuite

With over 800 million monthly active users, businesses can’t ignore TikTok advertising. Especially if you’re looking to reach users under the age of 30. Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2020. billion times. .

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Is Instagram Right for My Business? Here’s How to Decide

Many Chat

Since the social media platform was founded in 2010, 78% of marketers now use Instagram to increase brand awareness and position their businesses in front of potential customers. More than two billion global Instagram users are up for the taking. That being said, Instagram marketing takes time, patience, and creativity.