Litmus

MARCH 14, 2023

If you look after an email program, you’ve probably been asked: “ Can we just send another email?” After all, email marketing is your most powerful channel—ranked among the top three most impactful marketing channels by nearly 80% of respondents who completed our 2021 State of Email survey.

Email Marketing 95

Email Marketing Copywriting Marketing Marketers 95

Sachs Marketing Group

NOVEMBER 10, 2022

Email marketing may one of the oldest forms of digital marketing, but it’s also one of the most effective. Email is nearly 40 times more effective at acquiring new customers than Facebook and Twitter combined ( McKinsey ). If you want my team at Sachs Marketing Group to help manage your email marketing, click here.

Email Marketing 98

Email Marketing Customer Marketing Marketers 98

Litmus

MAY 16, 2023

So, what’s the “right” way to use AI in email marketing ? In this blog post, we’ll examine the ways email marketers can incorporate generative AI into their email programs while adhering to some guiding principles that address the most significant concerns surrounding AI. For better or for worse.

Email Marketing 89

Email Marketing Marketing Marketers User-Generated 89

Digital Marketer

SEPTEMBER 19, 2022

Alex Cattoni is a copywriter, speaker, and the Founder of the Copy Posse; a global army of authentic copywriters with a passion for creating community, credibility, and conversions with nothing but powerful and precise wording. Alex has 10+ years experience in online marketing and branding. Alex Cattoni – The Copy Posse.

Copywriting 71

Copywriting eCommerce Marketing Marketers 71

Digital Marketer

SEPTEMBER 19, 2022

Voting ends September 23, 2022 – Vote Now! Alex Cattoni is a copywriter, speaker, and the Founder of the Copy Posse; a global army of authentic copywriters with a passion for creating community, credibility, and conversions with nothing but powerful and precise wording. DigitalMarketer Courses: Email Marketing Mastery.

Copywriting 69

Copywriting eCommerce Marketing Marketers 69

Hubspot Marketing

JANUARY 7, 2024

SEO, SEM, and their ever-changing trends have become such an influential part of online marketing that people are specializing in it — and companies are hiring for it, too. Email Marketing Email as a marketing medium may seem more traditional, but email's impact is still strong.

Copywriting 132

Copywriting CMO PR Social Media Marketing 132

Exposure Ninja

JUNE 23, 2022

It was updated by Jess Percival on 23rd June 2022. Digital marketing is becoming a core part of many business’ marketing strategy. If you’re starting to add more digital elements to your marketing strategy, it can feel like a lot to take in. Free Copywriting Courses.

Digital Marketing 98

Digital Marketing Copywriting eBook Marketing 98

Martech

FEBRUARY 8, 2023

Welcome to my first column for MarTech, where I will immediately and publicly admit I’m suffering through an existential crisis that began on November 30, 2022… A full-blown, real-life, mind-bending, core-gripping conundrum, the kind that causes a person to immediately reposition or curl up in the fetal position. In insights.

Copywriting 121

Copywriting Automobile User-Generated Marketing 121

Digital Marketer

MAY 25, 2022

Simon Trafford is the Co-founder and Head Coach at Merchant Mastery and one of three world-class instructors for DigitalMarketer’s—NEW for 2022—Ecommerce Marketing Mastery certification course. He’s taught thousands of ecommerce brands how to grow from a tiny mom n’ pop shops to massive global brands through effective marketing.

eCommerce 85

eCommerce Copywriting Branding Product 85

Hubspot Marketing

OCTOBER 1, 2022

For Example: In those two years, I've seen her not only excel at the core elements of her job -- like copywriting and copyediting — but also learn other tasks that extend well beyond the scope of her role. These include email marketing, event planning, and even championing our company's internal communications.

Copywriting 141

Copywriting Management Communications Education 141

Sprout Social

OCTOBER 24, 2022

Digital marketer (@Rana_kamran43) October 6, 2022. Marketing Tip: The success of your brand won't last If it became known by going viral on social media without having a solid brand personality and strategy. — Sandy Dedeian | E-commerce Marketing (@sandydedeian) October 12, 2022. copywriter.

Management 116

Management Communications Analytics Copywriting 116

Martech

MAY 26, 2022

Way too often, the people setting the marketing strategy and the designers, copywriters, social media specialists and others don’t have a seat at the adult table. Business Goal: Generate a 25% increase in our personal finance app downloads in 2022. Industry: Financial Services.

Copywriting 113

Copywriting Finance Marketing Marketers 113

Martech

SEPTEMBER 12, 2023

Discussions on persuasion in an email message usually begin and end with copywriting. But your email design can also encourage your customers to click and convert. Dig deeper: Does your email copy persuade or sell? I’m not saying you must resort to the email equivalent of tears to persuade your subscribers to act.

Customer Journey 130

Customer Journey eCommerce Customer Law 130

Litmus

FEBRUARY 7, 2023

This month, I’m sharing my thoughts on email marketing and design trends submitted by email geeks for “ Email Marketing Trends in Focus for 2023.” BIMI is currently supported by Apple Mail, Gmail, and Yahoo, which accounts for almost 92% of email client market share as of December 2022.

Marketing 104

Marketing Marketers Email Marketing User-Generated 104

Exposure Ninja

AUGUST 4, 2022

Check out this podcast for our top tools of 2022. This guide has two distinguishing features: It’s super up to date with best practices from 2022. Among other innovations, Copyblogger founder Brian Clark coined the term “cornerstone content” in blogging and search marketing. Looking for SEO tools? ProBlogger. HubSpot Academy.

SEO 98

SEO Copywriting Analytics Digital Marketing 98

Rock Content

JULY 31, 2023

The launch of ChatGPT in November 2022 reignited the debate on Artificial Intelligence. In marketing, one of the concerns is the impact of AI on content production. Refine the message’s tone of voice This is one of the basic ChatGPT prompts for copywriters. You should already have the text you want to improve.

Transform 98

Transform User-Generated Copywriting Communications 98

Orbit Media Studios

MARCH 23, 2022

It is affected by copywriting and on-page SEO. There are many possible strategies that the marketer can consider, from email marketing and search optimization to influencer marketing and social media. But a lot of content marketers didn’t get the memo. It is mostly a function of links from other websites.

SEO 109

SEO Copywriting Analytics PR 109

Martech

MARCH 13, 2023

ChatGPT’s launch in November 2022 spurred a debate among marketers. In turn, more realistic marketers and copywriters assert the stark superiority of human writing over AI. Here’s a sample prompt to get started: “Act as a copywriter. “It cannot connect the dots like we can. See how it works.

Whitepaper 98

Whitepaper Copywriting Transform User-Generated 98

CXL

JUNE 16, 2022

Users can access Spotify’s extensive music library for free, yet their Premium subscriptions grew 15% in 2022. Meanwhile, ecommerce marketing software Privy is generating 10% higher average order value for Shopify users with their related product recommendations add-on. The platform’s emotive email copywriting is intentional.

User-Generated 129

User-Generated eCommerce Copywriting Communications 129

Unbounce

APRIL 18, 2024

/ Email marketing 57 common email marketing mistakes to avoid to boost click rate By Paul Park and Abigail Waterer. 29 min read Here’s an interesting fact you probably didn’t know: In 2022, there were 4.26 billion email users (more than half the population of earth!), Updated on April 18, 2024.

Email Marketing 52

Email Marketing Law Marketing Marketers 52

Litmus

AUGUST 18, 2023

Email design is one of the most important parts of your email marketing program. Whether you’re testing a new email template or trying to boost conversions through conversion-centered design (CCD), your emails should be both beautiful and actionable. Updated August 2023 by Steph Knapp.

Copywriting 105

Copywriting Email Marketing Branding Analytics 105

Marketing Insider Group

FEBRUARY 5, 2024

(Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI. Zippia) 76% of marketers using generative AI apply it for basic content creation and copywriting tasks. Insider Intelligence) 61% of marketers consider AI a crucial component of their data strategy. SEMrush) The U.S. billion by 2025.

Digital Marketing 120

Digital Marketing Marketing Strategy Shoppers User-Generated 120

Hubspot Marketing

OCTOBER 24, 2023

billion in the first quarter of 2022. Farfetch increased its email open rate by 31%. Farfetch is a luxury fashion retailer that experimented with AI and gave a fresh look to its email marketing campaigns. This copywriting assistant helps businesses scale their content production efforts and save precious time.

User-Generated 139

User-Generated Price Retail Marketing 139

Scoop.it!

JULY 21, 2022

It can be something like, “do you want to know the most effective regimen for clear skin according to women in 2022?”. Whether it’s signing up for your email marketing or browsing through your recommendations, a pop-up is another way to connect with them. Make your article SEO-friendly and choose keywords carefully.

CRM 105

CRM SEO Copywriting Promotion 105

Digital Marketer

NOVEMBER 7, 2022

Content Marketing is the process of content creation & organization. Many people confuse it with content distribution , which is the promotion of the content you create through channels like social media marketing, email marketing, and paid media. Social Media Posts Brand or Marketing Copywriting Advertising Copy.

Content Marketing 73

Content Marketing Marketing Strategy Real Estate Marketing 73

Rock Content

JUNE 27, 2023

For a long time, our SEO focus was centered on increasing traffic in order to increase brand awareness and position ourselves as an expert in the marketing and content communities. With UTM tags you can track if your traffic is coming from organic search, referral, or email marketing, for example.

SEO 97

SEO User-Generated Transform Education 97

Digital Marketer

MAY 29, 2023

to $154 billion in 2023 over 2022, with $300 billion expected by 2026 ( SOURCE ). With these insights, marketers can allocate resources effectively and enhance overall campaign performance. Automation & Efficiency : By automating repetitive and time-consuming tasks, AI liberates marketers to focus on strategic endeavors.

Transform 80

Transform Marketing Marketers User-Generated 80

CXL

MAY 27, 2022

The state of demand generation in 2022. It uses marketing to raise brand awareness and get people excited about your products or services. Nurture leads and upsell customers with email marketing. Customers that you engage through email also have a higher customer lifetime value. What compels you to open an email?

Thought Leadership 96

Thought Leadership eBook User-Generated CRM 96

Unbounce

MARCH 30, 2023

AI content generation AI can help marketers create all sorts of content for social media, email marketing (hello, subject lines), and other communication channels. Marketers can set parameters around the generated content and ultimately have the final say in what gets sent or published.

Digital Marketing 81

Digital Marketing Marketing Marketers Price 81

Unbounce

OCTOBER 15, 2024

With Unbounce, you can use our AI copywriting tool, Smart Copy , to help as well. These assets can convert your readers into hand-raisers, ready to be nurtured via email marketing efforts. Related articles AI marketing How this marketing agency uses AI to 10x their conversion rates March 13, 2023.

User-Generated 98

User-Generated Marketing Marketers CRM 98

Duct Tape Marketing

MAY 25, 2022

He is the author of The Marketing Performance Blueprint (Wiley, 2014) and The Marketing Agency Blueprint (Wiley, 2012); and the creator of the Marketing AI Conference (MAICON). As a speaker, Roetzer is focused on making AI approachable and actionable for marketers and business leaders.

Transform 98

Transform Marketing Marketers Non-Profit 98

Unbounce

NOVEMBER 7, 2023

You can easily link your WordPress landing page up with your email marketing, analytics, CRM, and social media—creating a handy ecosystem for all your online needs. Think email marketing, social media, retargeting campaigns, and more. The world is your oyster.

Whitepaper 52

Whitepaper SEO User-Generated Promotion 52

Unbounce

JUNE 5, 2024

Your objective with ecommerce lead generation forms is often to collect only an email—occasionally a first name—to reduce the friction for visitors. Once you have an email, the possibilities open up for email marketing and retargeting ad campaigns. What are you waiting for?

eCommerce 52

eCommerce User-Generated Law Real Estate 52

Emanuel P SEO Blog

JANUARY 29, 2024

So much has changed since 2022, since we did the last show. and how it redefines the digital marketing landscape. I’m originally from Romania, but for the past eight years already, I’ve been living in Toronto, Canada, and focusing and working exclusively, addressing the North American Market, Canada and US.

Digital Marketing 52

Digital Marketing PR Marketing User-Generated 52

AWeber

NOVEMBER 28, 2023

You know email marketing is a super effective way to nurture leads, turn them into paying customers, and retain existing customers. But achieving your goals requires sending emails consistently and frequently — likely at least once per week. And coming up with that many email marketing campaign ideas is tough.

Email Marketing 111

Email Marketing eCommerce Marketing Marketers 111

Digital Marketer

MARCH 16, 2023

During 2022, DigitalMarketer generated 181 articles, 101 podcasts, and 141 youtube videos for public consumption (we also generated over 1,000 gated videos but we won’t include that data here). In our Content Marketing Certification we teach you how to build the Content Performance Report. What Marketers Need To Know About Web 3.0

Copywriting 71

Copywriting Social Media Marketing Retail Digital Marketing 71

Digital Marketer

JANUARY 20, 2023

For example: “A few months ago, Joanna Wiebe (the original conversion copywriter) slid into my DMs on Slack completely out of nowhere…” 3. Hackerwoman — it’s 2022, what the heck.) So if you’re ever unsure about what to email your customers next, consider story-based emails. Start with ‘ x time ago’.

Email Marketing 87

Email Marketing Entertainment Copywriting Marketing 87