2028 Gen Z Management 
Hootsuite
APRIL 9, 2025
billion people worldwide use social media Experts predict over six billion people will be using social media by 2028 (so get your baby a good screenname now). 23% of Facebook users are Gen Z A total of 23% of Facebook users are between ages 18 and 24. TikTok dominates social commerce , converting 43.8% Source: Statista 2.
Sprout Social
MARCH 13, 2025
Their behaviours on these networks, such as the time spent and the networks used, differ.According to a 2024 report , heres how much time each generation spends on social media: Gen Z: 10 hours and five minutes. Gen X: six hours and five minutes. million users in 2028. million users in 2028.
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Hubspot Marketing
MARCH 8, 2024
Table of Contents General Ecommerce Statistics Social Media Ecommerce Statistics Ecommerce Growth Statistics Consumer Behavior and Demographics Ecommerce Statistics B2B Ecommerce Statistics B2C Ecommerce Statistics Mobile Ecommerce Statistics General Ecommerce Statistics The average number of products bought per online order is 4.95.
SocialPilot
FEBRUARY 6, 2024
The influencer market is expected to grow to $52 billion by 2028 According to Statista, the influencer advertising market valuation is expected to grow to approximately $35 billion USD in 2024. Additionally, the market is projected to maintain an upward trajectory at 10.36% annually up to a market volume of roughly $52 billion USD by 2028.
Hootsuite
JULY 19, 2023
This article will help recruiters and hiring managers know how to leverage social media platforms to source and attract top talent. Bonus: Our free social media manager career toolkit includes resume, cover letter, and portfolio templates, along with a complete guide to social media job descriptions and frequently asked interview questions.
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