When to use direct mail vs email marketing
Ariyh
JANUARY 1, 2024
Previous insight: No,99 prices don’t hurt quality perceptions (more insights here ) Use direct mail to acquire new customers, and email to retain them Topics : Ads | Brand & Strategy For : B2C. 🎓 Findings Sending direct mail (e.g. physical copy of a brochure) works best for prospects (i.e.
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