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LinkedIn: The marketer’s guide

Martech

Companies can showcase products and services, generate leads, build brand awareness and establish “thought leadership” within their industry. Blog posts, industry news and thought leadership pieces all need to provide useful information. Content marketing and social selling work the same everywhere.

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17 marketing job descriptions for hiring managers to attract ideal candidates

Hubspot Marketing

So I like to think of job descriptions as being a powerful tool for advertising your company. If you want to learn how to craft an irresistible one, start with this guide that includes 17 real-life examples and learn how brands market their open positions. Check out this list of sample descriptions for common marketing roles.

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Event Marketers Are Ignoring the Power of Video—Here’s How to Catch Up

Adobe Experience Cloud Blog

Video ads are one of the most potent tools in a marketing arsenal. So why do so many event marketers ignore it? According to a 2018 Animoto report on social video trends, 93% of business score new customers from video marketing on social media. Create event videos that drive buzz.

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Your Trusty Guidebook to Marketing Nation Online 2015

Adobe Experience Cloud Blog

Author: Lizzy Funk The largest online marketing conference on the planet, with approximately 30,000 marketers from all over the globe is right at our doorstep! Mingle with thousands of your marketing peers (can you say brainpower? ). Join us , why don’t you!? and it’s 100% free! Yes, 25 sessions is a lot. But guess what?

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How to Create Your 2021 Marketing Budget Plan [Step-by-Step Guide]

Marketing Insider Group

Display Advertising & Pay-Per-Click (PPC). Display advertising is an economical online advertising method, offering the opportunity to display graphic banner ads on website categories of your choosing. Advertisers can specify bids, ad copy, display time of day, location targeting, and more. Email Marketing.

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Book Your Plane Ticket Now: Must-Attend International Marketing Events of 2014

Adobe Experience Cloud Blog

So, with 2014 now in full swing and your marketing programs quickly ramping, it’s time to save the date for the best marketing events on the 2014 calendar. Here are our top picks for international marketing events in 2014: February. ContentTECH (February 26) – Virtual Event. Event Marketing'

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Events for Everyone! How Industry Conferences Shape Your Organization

Adobe Experience Cloud Blog

Author: Phillip Chen In just a couple days, the industry’s top digital marketers, advertisers and technology enthusiasts from around the world will come together at The Javits Center in New York City to connect, learn, network at ad:tech New York 2014. Events for Everyone! Event Marketing b2b Consumer'