Hubspot Marketing

NOVEMBER 15, 2024

“Instead of deeply focusing on one channel because it‘s ‘what’s been done,’ holistic marketers instead consider how all of these channels have performed historically within the company to guide future direction.” Digital marketing like SEO, email, and social media. PR and earned media. Direct sales conversations and promotions.

CMO 123

CMO Traditional Marketing Communications Marketing 123

Sachs Marketing Group

MAY 30, 2025

The digital marketing landscape in 2025 is undergoing a significant transformation , driven by advancements in AI, evolving consumer behaviors, and new platform dynamics. This guide examines what is currently working in digital marketing, identifies tactics that are falling short, and outlines where savvy brands are investing next.

Transform 52

Transform Gen Z SEO User-Generated 52

Vertical Response

JUNE 4, 2025

A decline in customer interaction is a red flag that signals your brand might be losing relevance in the market. Tackling these issues is vital for effective brand management and decision making. Marketing amnesia occurs when customers forget a brand, often due to a lack of engagement.

Branding 59

Branding Customer Customer loyalty Email Marketing 59

Hubspot Marketing

JULY 14, 2020

The campaign included online and in-person marketing tactics, and is the favorite campaign of staff writer Jay Fuchs. I think the best advertising not only gets you to pause and pay attention in the moment, but also encourages the viewer to take action and learn more after the fact," says Alicia Collins, senior brand manager. "

Marketing 145

Marketing Marketers Education User-Generated 145

Sprout Social

MAY 9, 2023

Audience segmentation and personalization AI marketing can drive your omnichannel business strategies based on market segmentation, aligning your campaigns with customers who are most likely to buy your product or offering. Which AI technologies enable marketing?

Marketing 142

Marketing Marketers Manufacturing Market Trends 142

Martech

MARCH 20, 2024

What is the position-less marketer? In traditional marketing, individuals often specialize in specific roles, leading to siloed functions such as brand management, content creation, and digital marketing. With advanced tools and evolving strategies, mastering diverse skills is increasingly feasible.

Marketing 81

Marketing Marketers Traditional Marketing Copywriting 81

Search Engine Land

MARCH 20, 2024

What is the position-less marketer? In traditional marketing, individuals often specialize in specific roles, leading to siloed functions such as brand management, content creation, and digital marketing. With advanced tools and evolving strategies, mastering diverse skills is increasingly feasible.

Traditional Marketing 81

Traditional Marketing Copywriting Marketing Marketers 81