Sachs Marketing Group

AUGUST 30, 2023

The benefits of hiring a digital marketing agency include expert guidance, a wealth of experience, and the ability to focus on your core business operations while experts handle your marketing needs. They also offer cost-effectiveness, innovative strategies, and analytical data to gauge your ROI.

Digital Marketing 96

Digital Marketing Key Performance Indicator Marketing Marketers 96

Hubspot Marketing

NOVEMBER 30, 2022

Enter digital marketing — in other words, any form of online marketing. At HubSpot , we talk a lot about inbound marketing as a really effective way to attract, engage, and delight customers online. But we still get a lot of questions from people all around the world about digital marketing.

Digital Marketing 145

Digital Marketing Inbound Marketing Affiliate Marketing User-Generated 145

Sachs Marketing Group

JUNE 21, 2023

In today’s fast-paced digital world, businesses often struggle to make their brand stand out amongst the sea of competitors. Building and maintaining brand awareness is challenging, especially when consumers are constantly bombarded with information. Without brand awareness, even the best products can get lost in the crowd.

Digital Marketing 52

Digital Marketing Branding Transform Customer loyalty 52

Sprout Social

JANUARY 9, 2024

Regardless of size, most companies face the same challenges—tough competitors, and evolving customer and market demands. Enter AI analytics. They’re eagerly adopting AI-enabled data for AI marketing to thrive and evolve in a data-driven and dynamic business environment. What is AI analytics?

Analytics 108

Analytics Transform Key Performance Indicator CRM 108

Search Engine Land

MAY 30, 2023

Knowing how to use Google Analytics 4 (GA4) is necessary for marketers looking to optimize their digital campaigns. To make the most of the analytics platform, you must be able to answer at least six of the following seven questions: Who are our company or client’s target audiences? How should B2B marketers use GA4?

Digital Marketing 113

Digital Marketing Marketing Strategy Gen Z Food 113

Hootsuite

JANUARY 10, 2023

Are you feeling overwhelmed with all of the digital marketing tools out there? In today’s digital age, knowing where to start and which tools are right for your team, budget, and business can be hard. We’re here to help you navigate the ever-evolving world of digital marketing tools. Brandwatch.

Digital Marketing 130

Digital Marketing Non-Profit Price Analytics 130

SMA Marketing

JANUARY 19, 2023

A lack of leads and customers will make you re-evaluate your current marketing strategy. The logical conclusion is that you need to hire a digital marketing agency if you are going to reach your target customers online. We have found a few reasons businesses need help with digital marketing and choose to hire an agency.

Digital Marketing 98

Digital Marketing Marketing Marketers SEO 98

SMA Marketing

APRIL 18, 2024

This is where a robust digital marketing strategy becomes critical for lawyers. By implementing effective online marketing tactics, you ensure your law firm appears prominently in search results, maximizing visibility to this crucial audience. Why is Digital Marketing Beneficial for Lawyers?

Digital Marketing 69

Digital Marketing Law Thought Leadership SEO 69

Exposure Ninja

JUNE 23, 2022

Digital marketing is becoming a core part of many business’ marketing strategy. If you’re starting to add more digital elements to your marketing strategy, it can feel like a lot to take in. There’s plenty of data in support of adding digital marketing to your existing strategy.

Digital Marketing 98

Digital Marketing Copywriting eBook Marketing 98

Sprout Social

JULY 25, 2023

Brands need the context social media metrics provide to meet today’s dynamic consumer space and take their business to the next level. Google Analytics (GA) offers solutions to these multi-pronged questions around social media analytics. Read on to find out how Google Analytics for social media helps with stronger reporting.

Analytics 136

Analytics User-Generated Key Performance Indicator Social Media Marketing 136

Marketing Insider Group

MAY 10, 2023

How can a digital marketing agency help you stand out in a crowded market? A digital marketing agency can help you gain visibility or, at a minimum, keep up with your competitors. Statistics show that most companies are increasing their marketing budget because of a demonstrable return on investment.

Digital Marketing 99

Digital Marketing Price Marketing Marketers 99

Rock Content

MAY 12, 2023

As a result, remote digital marketing jobs have become highly desirable careers in this digital age. You could work as a digital marketing professional while sitting on the beach, at your favorite coffee shop, in your home office, or in a professional workspace. What Is Digital Marketing?

Digital Marketing 75

Digital Marketing eBook Marketing Marketers 75

Search Engine Land

NOVEMBER 3, 2023

In this article, we’ll dive deep into how generative AI is reshaping marketing analytics and uncovering its potential to drive data-driven decisions and insights. Funnel.io, a popular omnichannel marketing hub, takes a slightly different approach with what they have branded as Funnel AI. SUBSCRIBE See terms.

Analytics 120

Analytics User-Generated Marketing Marketers 120

Rock Content

APRIL 17, 2024

Companies seeking to maintain a competitive presence in our modern digitally dependent world can benefit from strategic digital marketing. Enter digital marketing. It has become clear that businesses will need to implement an array of effective digital marketing tips to succeed.

Digital Marketing 52

Digital Marketing Whitepaper B2C Entertainment 52

Martech

AUGUST 29, 2023

In the new analytics landscape, creative execution emerges as the critical optimization lever. And when the most valuable insights come from finding an optimal combination of message, audience and timing, we have to work in new ways to flex the creative messaging to yield optimal brand performance and sales.

Analytics 90

Analytics Transform Digital Marketing Advertising 90

Martech

DECEMBER 6, 2023

This in-depth research of over 1,500 marketing professionals reveals key insights into how top brands are leveraging martech tools and AI to drive business growth through content. This report is essential reading for anyone looking to maximize their content marketing results.

Transform 102

Transform Digital Marketing Content Marketing Marketing 102

Search Engine Land

NOVEMBER 8, 2023

This in-depth research of over 1,500 marketing professionals reveals key insights into how top brands are leveraging martech tools and AI to drive business growth through content. This report is essential reading for anyone looking to maximize their content marketing results.

Transform 103

Transform Digital Marketing Content Marketing Marketing 103

Martech

MARCH 14, 2023

Their data-driven Big Game report is the ultimate tool for marketers looking to evaluate brand performance and formulate best practices for their own campaigns. Visit Digital Marketing Depot to download Big Game Brand Lift today to get actionable insights and maximize your brand’s performance.

Digital Marketing 79

Digital Marketing Branding Marketing Marketers 79

Sachs Marketing Group

JUNE 30, 2023

There are many benefits to outsourcing digital marketing to an agency including access to specialized expertise, advanced tools, cost-effectiveness, quick execution of campaigns, and freeing up time to focus on core business activities. Business owners often find themselves struggling to keep up with ever-evolving marketing trends.

Digital Marketing 98

Digital Marketing Marketing Marketers SEO 98

Sachs Marketing Group

JULY 11, 2023

Creating a digital marketing strategy involves identifying your audience, defining your objectives, evaluating competitors, and determining your marketing channels. This is where a well-crafted digital marketing strategy comes in. What is a Digital Marketing Strategy?

Digital Marketing 75

Digital Marketing Marketing Strategy Whitepaper Marketing 75

Neil Patel

DECEMBER 2, 2021

A comprehensive and thoughtfully crafted digital marketing strategy is necessary to make those sales rack up. That’s why today, I will run through my top digital marketing tips for the holidays. Why the Holidays Are the Best Time for Digital Marketing Success. 9 Digital Marketing Holiday Tips.

Digital Marketing 140

Digital Marketing Shoppers Retail Marketing 140

Sachs Marketing Group

JULY 21, 2023

Creating effective B2B digital marketing strategies is crucial as it allows businesses to reach their target audience in a competitive digital landscape. A well-executed B2B digital marketing strategy can result in enhanced brand credibility, improved customer relationships, and increased ROI.

Digital Marketing 52

Digital Marketing Marketing Strategy Social Media Marketing Copywriting 52

CXL

NOVEMBER 22, 2022

Table of contents What are digital marketing metrics? KPIs vs. digital marketing metrics 1. Sentiment: Track brand perception Where to track sentiment 9. Conversion rate: Understand marketing success Where to track conversion rate 10. What are digital marketing metrics? – Seth Godin.

Digital Marketing 88

Digital Marketing Customer Acquisition Analytics Non-Profit 88

Martech

MARCH 16, 2022

Google will end Universal Analytics next year, the company announced Wednesday. Universal Analytics properties will stop processing new hits on July 1, 2023, and Universal Analytics 360 properties will stop processing hits on October 1, 2023. Get the daily newsletter digital marketers rely on. Why we care.

Analytics 109

Analytics Digital Marketing Management Search Marketers 109

Exposure Ninja

APRIL 17, 2023

At the start of 2023, we surveyed 97 small to medium-sized businesses to find out how they’re feeling about digital marketing — what their priorities are, what’s been working for them, what hasn’t been so successful, what they think about AI marketing, shoppable video platforms and more. You’re welcome.

Digital Marketing 130

Digital Marketing Marketing Marketers User-Generated 130

Digital Marketer

SEPTEMBER 23, 2022

Businesses are extensively leveraging digital marketing to up their game. Let’s learn more about digital marketing and its successful trends. What Is Digital Marketing? If yes, you should incorporate the progressing idea of digital marketing in your branding strategy. Click here.

Market Trends 90

Market Trends Digital Marketing Transform User-Generated 90

The CMO Survey

FEBRUARY 28, 2022

This may be due, in part, to the fact that nearly two-thirds of marketers believe customers will stay with their current brand instead of switching to an alternative that offers more privacy protection. Considering these increases in light of the decline in marketing spending during the COVID-19 pandemic (3.9

CMO 130

CMO Digital Marketing Transform Analytics 130

Martech

OCTOBER 28, 2022

The job of a digital marketing decision-maker within an SMB can be challenging— from the long hours to shifting budget priorities. Some might say digital marketing for an SMB is just as hard as creating the company product, thanks to ever-changing platforms, resources, content demands, and time constraints.

Digital Marketing 133

Digital Marketing Advertising Advertisers Shopper Market 133

Martech

JUNE 3, 2022

The global digital marketing industry is growing at an exponential rate. In fact, global digital advertising and marketing are predicted to reach $786.2 market is estimated at US$179.4 percent share of the world market. Simplilearn’s Digital Marketing Specialist. Duke Digital Marketing Program.

Digital Marketing 99

Digital Marketing Analytics Marketing Marketers 99

Search Engine Land

MAY 21, 2024

The convergence of big data and artificial intelligence (AI) is setting the stage for revolutionary changes in how brands engage with consumers. Traditional marketing methods are struggling to keep pace with the heightened expectations of modern consumers and rapid technological advancements.

Transform 81

Transform Branding Telemarketing Direct Mail 81

Digital Marketer

JUNE 15, 2023

With the continuous emergence of new technologies and changes in consumer behavior, it’s super important to stay ahead of the curve by staying on top of the latest digital marketing trends. But, as digital marketers or business owners, it can get a little challenging to catch up with everything happening so fast.

Market Trends 82

Market Trends Digital Marketing Marketing Marketers 82

Search Engine Land

SEPTEMBER 7, 2023

Google Analytics 4 (GA4) has now become the defacto analytics tool for millions of users across the globe. If you’ve been procrastinating on growing your GA4 knowledge, now is the time to learn the ins and outs of the “new” analytics tool. In this guide, we’ll walk through the basics of GA4 and how you can use it.

Analytics 140

Analytics User-Generated eCommerce Advertising 140

Martech

JUNE 1, 2022

The looming cookieless world has many marketers more than a little nervous. The changes with Google Analytics 4. Google announced that Universal Analytics will officially retire and stop processing new hits on July 1, 2023. Marketing teams have until that point to find analytics alternatives for website analytics.

Analytics 117

Analytics Marketing Marketers User-Generated 117

Sachs Marketing Group

SEPTEMBER 1, 2023

There are several digital marketing strategies for e-commerce that can effectively drive traffic, increase conversion rates, and boost sales. From search engine optimization to influencer marketing, there are myriad ways to engage consumers and promote your products or services.

Digital Marketing 52

Digital Marketing Marketing Strategy Key Performance Indicator Transform 52

Pam Didner

OCTOBER 7, 2020

As we know that many people play, work, and shop online, a brand needs to present itself digitally. Brands, organizations, entrepreneurs, and companies invest heavily in the digital market to make digital presence possible. This requires careers in digital marketing. Read blogs and updates

Digital Marketing 133

Digital Marketing Social Media Marketing Marketing Marketers 133

Econsultancy

MARCH 23, 2022

In November 2020, we covered the release of Google Analytics 4 (GA4) with an expert comment piece about how Google’s newest analytics product would change how marketers approached measurement. And there are a lot of marketers using Google Analytics.   A future without identifiers?

Analytics 90

Analytics Branding User-Generated Advertising 90

SMA Marketing

SEPTEMBER 28, 2023

Then, businesses utilized broadcast and print as the most valuable channels to attract their target audience to their brand. In those days, an effective marketing campaign produced clever commercials and eye-catching advertisements. Today, we’ll cover what you need to know about SEO for B2B marketing. What Is B2B Marketing?

Digital Marketing 52

Digital Marketing Marketing Strategy B2C SEO 52