Hubspot Marketing

AUGUST 8, 2022

If you're looking for the best place to host your long-form videos — like product demos, Q&As, behind-the-scenes content, and more – YouTube may fit the bill. When it comes to engagement, TikTok secures third place behind YouTube and Instagram — which is impressive considering its relative "newness." In short, users are engaged.

Video Marketing 121

Video Marketing Branding User-Generated Millennials 121

Hubspot Marketing

DECEMBER 13, 2023

80% of weekly “Pinners” have discovered a new brand or product on Pinterest, making it a prime place for passive and active shoppers. Fortunately, I’ll show you many tactics and best practices to boost visibility in both places. First, claim your website to access analytics and other features. What is Pinterest SEO?

Gen Z 95

Gen Z SEO Real Estate Millennials 95

Martech

JULY 12, 2021

“Millennials are so much more open to new flavors, new perspectives, trialling,” said Dillard. “Across the board, beyond millennials, the digital age is right now exploding for us,” said Dillard. To address the new reality, Driscoll’s is putting a PIM in place. “It ” The new direction: digital.

Shoppers 124

Shoppers Shopper Market Millennials Retail 124

Digital Marketer

SEPTEMBER 6, 2022

Then, it prompted my research into audience segmentation, strategies, and analytics. Their demographics are primarily youngsters and millennials; GenZers and Millennials still make up the bulk of the TikTok audience. However, some baby boomers are finding a place in the video-making app. Click Here.

Gen Z 81

Gen Z Millennials Entertainment User-Generated 81

Marketing Insider Group

DECEMBER 18, 2023

It’s about strategically placing your message in front of the right eyes at the right time. Its analytics also allows real-time monitoring of time spent with your brand’s content. This isn’t just about throwing content into the digital universe and hoping for the best. Why Nativo? Why TikTok Ads?

Gen Z 87

Gen Z Millennials Advertising Advertisers 87

Sprout Social

MAY 21, 2019

Simply put, if your company has a visual marketing strategy , Pinterest could be the place to let it shine as audiences turn to the platform for ideas on where to spend. 50% of millennials use Pinterest every month. One out of every two millennials use Pinterest every month. 27% of marketers are already using Pinterest.

Millennials 111

Millennials Shoppers Food User-Generated 111

Sprout Social

NOVEMBER 21, 2022

They provide a variety of services for analytics, technology, creative and media services. Samsung aimed to promote their new Galaxy Z Fold3 | Z Flip3 to Millennials and Gen Z in the Vietnamese market. This can include defining a target audience and goals, performing competitor analysis, running analytics and reporting.

Gen Z 110

Gen Z Transform Retail Entertainment 110

Neil Patel

MARCH 25, 2021

With the right TikTok marketing techniques , you can leverage this social network and open your brand up to an exciting market of Gen Z’ers and millennials. Remember, your target market on TikTok is mostly Gen Z’ers, millennials, and Generation Alpha. These analytics help drive conversions in your future campaigns.

Product 141

Product eCommerce User-Generated Millennials 141

Hubspot Marketing

MARCH 15, 2023

Use your analytics to tell you what's working. If this is the case, consider pointing your readers to another place for more in-depth information. When we published " 34 Millennial Stats That Marketers Need to Know ," we broke up the statistics into five sections: "General Stats and Market Opportunities." Take risks.

Millennials 94

Millennials CRM B2C eCommerce 94

Sachs Marketing Group

JULY 11, 2023

On the other hand, a tech startup offering a fitness tracking app might target health-conscious millennials who are tech-savvy, follow fitness influencers on social media, and prefer to exercise outside the gym. Set Up Your Reporting Tools Once your digital marketing strategy is in place, you’ll need to track its performance.

Digital Marketing 75

Digital Marketing Marketing Strategy Whitepaper Marketing 75

Sprout Social

NOVEMBER 11, 2021

With Sprout Review management, you can see incoming new reviews (across websites) in one place for you to prioritize, route and respond to. Sprout Reviews provides a seamless way to monitor and manage the brand’s customer engagement all in one place. Sprout integrations: Google Analytics, Bitly.

Management 116

Management Gen Z CRM Shipping 116

Sprout Social

JUNE 17, 2021

Social media is a place for discovery and now, it’s nearly as common for consumers to learn about brands or companies on social as it is through TV or radio ads. When we look closer at the 55% of consumers who learn about new brands on social, Gen Z and Millennials are especially likely to use social for brand discovery.

Social Media Marketing 145

Social Media Marketing Transform Gen Z Millennials 145

Sprout Social

MAY 26, 2022

Since its launch in 2016, TikTok (formerly Musical.ly) has grown by leaps and bounds, quickly cementing its place among established networks like Facebook, Instagram, Pinterest and Twitter. Your TikTok analytics page can give you demographic details about your viewers. original sound – Turbo Wet. Get to know your audience.

Gen Z 139

Gen Z User-Generated Marketing Marketers 139

Neil Patel

DECEMBER 24, 2020

Now that we’ve talked about this feature that explodes the opportunities available with Instagram SEO, let’s get into why Instagram SEO is so important in the first place. With over one billion users on Instagram , many of whom are Generation Z or millennials , it’s a very popular place for marketers. What Is Instagram SEO?

SEO 145

SEO Gen Z User-Generated Millennials 145

Search Engine Land

JANUARY 29, 2024

For brands looking to develop communities of audiences, especially those favoring Gen Z and Millennials, search marketing is already no longer confined to traditional platforms like Google. Data-driven insights Using data and analytics from diverse platforms is important. When is a search universe analysis relevant?

Gen Z 119

Gen Z User-Generated SEO Millennials 119

Buffer Marketing

OCTOBER 18, 2023

Insights on desktop In a helpful move for social media managers everywhere, Instagram’s analytics , Instagram Insights, is now available on desktop, too.  Notes Millennials — remember how you could include a song on your MySpace page? When you’re ready, hit Share.

User-Generated 136

User-Generated Millennials Food Analytics 136

Marketing Insider Group

MARCH 24, 2021

If your target audience includes Gen Zers or millennials, employee-generated content is a must. Using your social media and content analytics to dig into your audience’s demographics helps you get to know your users much better. Younger audiences are especially skeptical when it comes to believing marketing messages.

Branding 139

Branding Transform Whitepaper User-Generated 139

Hootsuite

OCTOBER 25, 2021

There’s a place for every business on social media, but it’s not everywhere. OK, so you’ve got a plan and places to be. By analyzing your analytics and results, you find out what your audience responds to best. Budget-tracking app Mint does this well with their personal finance advice aimed at a Millennial/Gen Z audience.

Promotion 142

Promotion Gen Z Social Media Marketing Fashion 142

Hubspot Marketing

DECEMBER 4, 2023

Of Gen Z and Millennials, 72% follow influencers on social media, so collaborating with word-of-mouth mavens is a safe bet for driving traffic to your Facebook page by introducing your company to a new audience. Facebook Insights is an analytics dashboard where you can track user behavior and post performance on your Facebook Business Page.

Gen Z 115

Gen Z User-Generated Millennials B2C 115

Sprout Social

MARCH 23, 2020

According to research from Global Workplace Analytics , employees benefit from the flexibility and mix of environments that facilitate both collaboration in-office and stronger focus on tasks when remote. Having a plan in place to keep all employees engaged and in the loop will ultimately benefit all of your team members.

Transform 138

Transform Millennials Communications Management 138

Sprout Social

JANUARY 3, 2022

Mentions and hashtags are a good place to start, but Sprout’s Smart Inbox can help you go further to keep an eye on how people are using your branded keywords (e.g., Looking for a place to start? No matter your role or who you market to (B2B or B2C, Millennials or Boomers, etc.), brand and product names) on social.

Millennials 139

Millennials Social Media Marketing B2C Market Research 139

Neil Patel

JULY 31, 2021

Desire: Then, your goal should be nudging prospects from simply thinking they like something to actively wanting it, possibly by making proposals or carefully placing glamorous adverts for repeat exposure. For example, you might use Google Analytics or email automation software to measure your success rates. Create Loyalty Programs.

User-Generated 145

User-Generated Analytics Product Millennials 145

Sprout Social

OCTOBER 1, 2020

That’s because social media has become the go-to place for consumers to research and purchase products. Want to only present ads to college-educated millennial women in Chicago who are interested in beauty influencers and follow Ulta’s Facebook page?

Advertising 144

Advertising Advertisers Millennials Promotion 144

SocialPilot

JANUARY 21, 2024

Particularly Gen Z and millennials, a whopping 60% and 40%, respectively, turn to social media for travel planning. It’s also an ideal place to foster business partnerships and collaborations. However, the real treasure lies in its analytics capabilities. This can lead to valuable partnerships and collaborations.

Social Media Marketing 92

Social Media Marketing Transform User-Generated Gen Z 92

Hubspot Marketing

FEBRUARY 16, 2023

For instance, in the last three months, 83% of Millennials have visited YouTube, followed by 81% of Gen Z, and 79% of Gen X. As Brandfolder's Senior Digital Marketing Manager Amanda Turcotte told me, "In order to achieve a return on your social media investment, you must have clear goals set before any tactical planning takes place.

User-Generated 145

User-Generated Gen Z Advertising Advertisers 145

Hootsuite

DECEMBER 13, 2022

This time, this place. My happy place. My favorite place is beside you. By looking at your TikTok analytics , you can learn specific demographic details about who engages with your content. Are we leaning into millennial cringe or Gen Z chaos? Right on time. Everything counts. Never settle. Be fearless. Worry less.

Gen Z 105

Gen Z Entertainment SEO Social Media Marketing 105

Hubspot Marketing

SEPTEMBER 21, 2020

Throughout the past two years, two of the most popular apps used by Gen Z and younger millennials were Instagram and TikTok. We place multiple bets across our family of apps to test and learn how people want to express themselves. At this time, there isn’t a way to view the analytics of your Reels within Instagram Insights.

Gen Z 145

Gen Z Entertainment Marketing Marketers 145

Search Engine Land

JULY 13, 2023

Millennials are TikToking. By using TikTok Analytics within Creator Tools, you can evaluate which videos bring in followers and how your existing audience interacts and engages with your content. Today’s headlines may focus on how Gen Z uses TikTok as a search engine, but it’s not limited to Gen Z.

Gen Z 94

Gen Z Real Estate User-Generated Millennials 94

Rock Content

AUGUST 19, 2020

Social media is the place for that. of millennials use, daily, at least one social media channel. If you currently have no social media presence, whatsoever, you might want to get started in the places your customers already are. Have you taken a recent look at the referrals your brand has on Google Analytics ?

Branding 100

Branding Millennials Fashion User-Generated 100

Neil Patel

JUNE 3, 2021

Instagram isn’t the only place you can find influencers. In this example, Company A has written the goals of the campaign in paragraph form: This campaign will partner with a young, highly connected influencer with access to the tech-savvy millennial group. Examples of market places include Tribe , HYPR , and Brand Snob.

Influencer Marketing 121

Influencer Marketing Marketing Marketers Promotion 121

Hootsuite

JANUARY 13, 2022

Over 50% of millennials base their decision to buy a product on recommendations from their family and friends, so this is where UGC can shine since it is precisely that: a personal recommendation. Use Hootsuite to help manage your campaigns with our advanced Streams, Analytics, Insights, and integrations with TINT and Chute.

User-Generated 145

User-Generated Transform Gen Z Social Media Marketing 145

Hubspot Marketing

APRIL 8, 2019

Are you confused — even intimidated — by Google Analytics? What is Google Analytics? GA is an analytics tool that gives you an extremely in-depth look at your website and/or app performance. Is Google Analytics free? There is a free and paid version of GA (the latter is called Analytics 360). It’s not cheap.

Analytics 145

Analytics User-Generated eCommerce Millennials 145

Power Digital Marketing

JANUARY 19, 2023

3 Harness analytics to monitor the campaign’s progress They say what is not measured can’t be managed, and this certainly holds true for TikTok affiliate marketing. But Millennials and Gen X (some with deeper pockets than younger generations) are increasingly getting in on the game: 6 21.7% Why use TikTok for affiliate marketing?

Affiliate Marketing 40

Affiliate Marketing Marketing Strategy Millennials User-Generated 40

Hootsuite

APRIL 3, 2023

Plus, Hootsuite Composer has Canva built-in, so you can create top-notch graphics for your posts faster than ever — all in one place. Over half of Millennials buy products based on recommendations. Each of these tactics has a place in your social content strategy. Grab these 50+ free Canva social media templates.

Gen Z 110

Gen Z User-Generated Transform Education 110

Sprout Social

NOVEMBER 21, 2019

Considering that a staggering 50% of online purchases start with a Google search, there’s perhaps no better place to start. Think about it: comparing the spending power of Gen Z versus millennials versus boomers is apples and oranges. Social listening and analytics. Who’s ranking for keywords related to your industry?

Market Research 97

Market Research Gen Z Price B2C 97

Neil Patel

NOVEMBER 26, 2020

Millennials, who are entering their peak earning years, and Gen Z, many of whom are just entering the workforce, have grown up in the digital era and expect brands to have an online presence as high-quality as their products. If you don’t already have Google Analytics tracking in place, now’s the time to set it up.

Marketing Strategy 145

Marketing Strategy Gen Z Marketing Marketers 145

Adobe Experience Cloud Blog

OCTOBER 1, 2013

This is especially true for the Millennials (aka Gen Y). At 76 million strong in the US alone, Millennials are the largest generational market since the Baby Boomers. Each has its place, but sometimes mobile optimization is the more effective approach. Use technology that gets you to market, not technology that gets in your way.

Millennials 134

Millennials User-Generated Thought Leadership Marketing 134