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How Ecommerce Transformed Marketing 

Digital Marketer

In retail, entertainment, and many other industries, ecommerce and digital services have long surpassed their high-street counterparts. So, how exactly has ecommerce changed the way we do business? And, in turn, how has that changed the way we market? First, let’s look at how ecommerce affected the balance of the economy.

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The customer data platform market

Martech

Market to triple by 2028 The global market for customer data platforms is expected to triple in size by 2028, according to a recent report by Mordor Research (See Figure 1). Salesforce Data Cloud Aimed at high-growth companies to enterprise-level organizations across all industries, market segments and geographies.

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Marketers, Get Ready For Your Promotion: A Global Perspective

Adobe Experience Cloud Blog

The chart below illustrates this difference, showing how APAC marketers are leading the way in their organizations at a faster rate than their global marketing counterparts. Marketing departments drive: . It’s similarly important for B2C, where social media and other online content can influence a buyer’s behavior.

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28 B2B Marketing Tools For Companies Ready to Grow in 2024

Customers.ai

Website / URL * Grade my website Conversion Rate Optimization (CRO) Software Next, we’re going to cover some B2B marketing tools that are great for CRO. Capitalizing on your website traffic is extremely important due to the increased difficulty to convert and/or capture contact details on a B2B website as opposed to a B2C website.

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All about connection: Sprout’s Agency Partner Summit fosters what it preaches

Sprout Social

Our industry has never been just a B2B world or a B2C world, it’s always been a human-to-human world. The good old marketing funnel. Marketers , it’s time to move from the funnel to the flywheel. Day 1: It’s a human to human world. No community understands that more than agencies. Our speakers did.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

HubSpot) B2B bloggers spend on average 26% more time on each post compared to B2C bloggers. On24) 61% of companies employ webinars as a content marketing tactic. Content Marketing Institute) 73% of B2B webinar attendees typically convert to leads. WebinarCare) In the B2C sector, only 20%-40% of webinar attendees convert.

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12 Niche Marketplaces to List Your B2B Services

Neil Patel

E-commerce is the future, but it isn’t just for B2C. Globally, B2B marketplaces make up a $31 billion market. This marketplace is perfect for wholesale brands looking to open up their product sales and get competitive on a global market. What Is the Difference Between B2B and B2C Niche Marketplaces?