Rock Content

OCTOBER 12, 2023

It’s also part of how consumers research important purchasing decisions and decide which service providers are ultimately right for them, so a robust social media presence is a must for any company looking to succeed in the digital age. This includes contracting businesses. Here’s how to make sure it’s on point.

Social Media Marketing 76

Social Media Marketing Copywriting User-Generated Marketing 76

OnPassive Marketing

MAY 6, 2022

Social media marketing is the process of promoting your company or brand on social media platforms in order to increase brand awareness and reach potential customers. One way that you can engage with potential customers on social media is by using hashtags. Why Use Hashtags In Social Media Marketing?

Social Media Marketing 73

Social Media Marketing Finance Marketing Marketers 73

Marketing Insider Group

MARCH 18, 2021

Billions of people around the world are on at least one social platform. Nearly ninety-two percent of marketers 1 in U.S.-based based businesses larger than 100 employees leverage social media marketing to tap into this large consumer group’s potential. Establish a Marketing Calendar. Sources: S.

Social Media Marketing 143

Social Media Marketing Marketing Strategy Thought Leadership B2C 143

Hubspot Marketing

MARCH 11, 2019

Frye’s Instagram account is a great example of successful social media marketing — it’s attractive, distinctly Frye, engages their 197K followers, and promotes their products. But why is social media marketing so important? Why should you spend time creating social media accounts for your business?

Social Media Marketing 98

Social Media Marketing Millennials Gen Z User-Generated 98

Calvyn Lee Blog

JANUARY 10, 2024

Creating a topical map for digital marketing niches, or for your Digital Marketing agency’s website is a strategic approach to organize content, improve user experience, and enhance search engine visibility. Follow these steps to build an effective topical map: 1.

Digital Marketing 130

Digital Marketing Transform Marketing Marketers 130

Content Marketing Institute

NOVEMBER 6, 2018

That social media approach attempts to go as far and wide as possible, but it holds no regard for whom it reaches, how they might be impacted, or how that impact might reflect on the business. Here’s how to create and implement a channel plan for social media marketing that will enable you to do just that.

Social Media Marketing 111

Social Media Marketing Marketing Plan Key Performance Indicator Marketing 111

Sprout Social

MAY 2, 2018

But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. For decades, dentists relied almost exclusively on reputation and word of mouth marketing to help them build their practice. Let’s get started!

Social Media Marketing 111

Social Media Marketing Marketing Marketers Non-Profit 111

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Social Media Marketing + Michael A. Are you ready? Let’s begin! Table of Contents 1.

Digital Marketing 93

Digital Marketing Social Media Marketing Thought Leadership Whitepaper 93

Rock Content

MARCH 11, 2024

Each year, businesses consider what they can afford to spend on content marketing and what they get from it. For example, is the money you put into social media marketing driving traffic to your website while increasing brand recognition and, ultimately, revenue? The benefits of content marketing can be subtle, though.

Content Marketing 94

Content Marketing Key Performance Indicator Marketing Marketers 94

Hubspot Marketing

DECEMBER 26, 2023

They’re ranked by effectiveness for 2023 based on statistics from our most recent survey of over 1,200 marketing professionals. Because those statistics point so clearly to the growing shift toward social media marketing, we’ll also share data and tips on leveraging the top four social media channels for lead generation.

Gen Z 103

Gen Z Direct Mail User-Generated Millennials 103

Jeff Bullas

JANUARY 30, 2023

On the screen was a very empty WordPress blog page that needed some words. I had decided to become a blogger that wrote, despite not having written anything of consequence for decades and only having discovered what a blog was a few months prior. Three hundred words later I had penned my first and very imperfect blog post.

Fashion 230

Fashion Affiliate Marketing PR Industry Insights 230

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

Social Media Marketing 76

Social Media Marketing Management B2C Whitepaper 76

Search Engine Land

OCTOBER 27, 2023

Develop a content strategy: Based on your target audience and keyword research, create a content strategy that outlines the types of content you will create (blogs, videos, infographics, etc.), topics to cover, and the frequency of publishing. Ensure that each piece of content is optimized for search engines and user experience.

Digital Marketing 122

Digital Marketing SEO User-Generated Thought Leadership 122

Hubspot Marketing

MAY 16, 2023

For example, users might make boards centered around topics like “Inspirational Quotes” or “Bedroom products.” Furthermore, 54% of social media marketers report using short-form videos like TiKTok videos and IG Reels in their strategy. Once a board is created, other users can also follow it.

Gen Z 145

Gen Z User-Generated Social Media Marketing Promotion 145

SocialPilot

JANUARY 26, 2024

Let’s get back to the topic. AI Prompts for Social Media Marketing While creating AI prompts for social media marketing , it’s crucial to keep them specific and clearly define your objectives, whether it’s generating engaging posts, ad copy, or hashtag ideas. .”

Transform 78

Transform User-Generated Marketing Marketers 78

Hubspot Marketing

APRIL 4, 2024

Conducting keyword research has many benefits, the most popular being: Marketing Trend Insight Conducting effective keyword research can provide you with insights into current marketing trends and help you center your content on relevant topics and keywords your audience is in search of.

SEO 102

SEO Inbound Marketing Transform Analytics 102

Sprout Social

JULY 22, 2016

All professionals have their go-to news outlets, blogs, podcasts and social media channels for advice and inspiration to better themselves and advance in their career. This week at #SproutChat , the community shared their favorite social media marketing resources. Breaking News about Social Media Networks.

Social Media Marketing 50

Social Media Marketing Marketing Marketers Analytics 50

Search Engine Land

SEPTEMBER 6, 2023

You can avoid a messy website by implementing a simple topic cluster structure. Here’s how embracing topic clusters can elevate your SEO efforts and meet your audience’s needs more effectively. With topic clusters, you can build a network of interconnected content that showcases your expertise and authority in a specific subject.

SEO 136

SEO Digital Marketing Health Social Media Marketing 136

Unbounce

MAY 16, 2023

Wanna learn how to use AI in your social media marketing? What is AI for social media? How can AI be used in social media? What are the best AI social media tools? What is AI for social media? What is AI for social media? Let’s get into it.

Transform 131

Transform Social Media Marketing User-Generated Copywriting 131

Orbit Media Studios

NOVEMBER 29, 2023

So even if you don’t use LinkedIn, this article will give you some new ideas on how to use AI for social media marketing and marketing in general. Let AI analyze your LinkedIn post performance Next we’ll go beyond LinkedIn profile optimization and have LinkedIn analyze our social media marketing data.

User-Generated 92

User-Generated Social Media Marketing CMO Analytics 92

Hubspot Marketing

FEBRUARY 13, 2023

The ultimate goal of social media marketing is to generate revenue, and a crucial step to generating revenue via social media is creating engagement. And a sure way to boost engagement is by fostering a tight-knit social media community.

Branding 142

Branding Social Media Marketing User-Generated Entertainment 142

Scoop.it!

APRIL 21, 2022

To an outsider, blogging seems like the perfect way to make money. You get to write content about whatever you’re passionate about and monetize that content, generating revenue with no upper limit as you continue learning about a topic that fascinates you. Not all blogs or blog topics have the potential to become popular.

Social Media Marketing 94

Social Media Marketing SEO Advertising Advertisers 94

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. Social messaging. Social shopping networks. Interactive social media apps. Community blogging sites.

User-Generated 145

User-Generated Social Media Marketing Marketing Marketers 145

Hubspot Marketing

FEBRUARY 17, 2023

Video (short form, specifically) Short-form video is the top trend marketers will be leveraging in 2023, and HubSpot’s 2023 Social Media Trends Report found that it is the highest ROI format for social media marketing. topicals Faded on a Monday? Don't mind if we do.

Gen Z 126

Gen Z Education Social Media Marketing User-Generated 126

Adobe Experience Cloud Blog

FEBRUARY 7, 2011

To break through these barriers, marketers will have to evolve and oftentimes change the organizations way of thinking. Once they do this, they will reap the rewards that come from successful B2B social media marketing practices. To correct this, consider making it easier to share content that’s fresh and relevant.

Social Media Marketing 113

Social Media Marketing User-Generated Marketing Marketers 113

Hubspot Marketing

JULY 14, 2022

Your social media strategy is your master plan for how you create, post, and engage with your social media content. It encompasses your social content guidelines, posting cadence, social media marketing campaigns , creative plans, and engagement strategy. Why You Need a Social Media Strategy.

Social Media Marketing 145

Social Media Marketing Real Estate Key Performance Indicator Promotion 145

Hootsuite

SEPTEMBER 14, 2023

Social media intelligence could be the answer. By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them.

Analytics 102

Analytics Social Media Marketing Law Product 102

Duct Tape Marketing

JANUARY 15, 2016

7 Steps For An Effective Social Media Marketing Plan written by Guest Post read more at Duct Tape Marketing. With 2016 under way, one thing is clear: social media is now a vital marketing channel for businesses of all sizes. As a social media marketer, this makes me very excited.

Social Media Marketing 53

Social Media Marketing Marketing Plan Marketing Marketers 53

Hubspot Marketing

JANUARY 17, 2023

Reynolds is no stranger to jumping on trending topics quickly through his media company Maximum Effort. Marketing Snippets. The latest marketing news and strategy insights. Revamp your social media marketing strategy with one of these data-backed recommendations. Image Source.

User-Generated 126

User-Generated Social Media Marketing Marketing Marketers 126

Buffer Marketing

DECEMBER 7, 2023

One of the posts from my inconsistent days Then, everything shifted when I crossed paths with Mary Imasuen , the Social Media Marketing Lead at a law firm where I interned. What you know  Before diving into a content strategy, pinpoint the topics that fuel your expertise and set your soul on fire.

Transform 124

Transform Energy Social Media Marketing Law 124

Marketing Insider Group

MAY 18, 2010

To help out my fellow B2B marketers, here is a list of 7 common mistakes that B2B marketers make when jumping feet first into social media marketing. For B2B companies, social media is more about interaction and knowledge sharing (think whitepapers, videos, thought leadership blogs, etc.).

Social Media Marketing 76

Social Media Marketing B2C Telemarketing Whitepaper 76

Hubspot Marketing

OCTOBER 11, 2023

It’s one of the earliest blogging platforms and is still operational in 2023. Birth of The Original Social Networks What followed the first wave of “social networks” are the platforms we know today, or the initial stages and first versions of those we use today. Users could create profiles, make friends, and send messages.

Gen Z 123

Gen Z User-Generated Transform Social Media Marketing 123

Hootsuite

APRIL 25, 2024

Social listening and monitoring. Follow trending topics or hashtags in your industry, and stay informed and engaged with relevant discussions. Social listening. Talkwalker’s social listening capabilities provide extensive industry coverage. Media monitoring. Integration with social platforms. Trend-tracking.

Management 75

Management Price Analytics User-Generated 75

Hubspot Marketing

OCTOBER 16, 2023

Furthermore, 90% of social media marketers say building an active online community is critical to success. Fortunately, I spoke to Tumblr Chief Marketing Officer Matthew Ryan to get some tips. The random words were “mole” and “interest,” and, sure enough, “mole interest” became a Tumblr trending topic.

User-Generated 101

User-Generated CMO Fashion Social Media Marketing 101

Sprout Social

SEPTEMBER 2, 2022

We’ve gathered 32 of the best social media training resources and courses to help keep your growing team up-to-speed and yourself up-to-date. Org-wide social media marketing training. It’s all too easy for social media to become siloed from the rest of your business, or even the rest of your marketing team.

Social Media Marketing 117

Social Media Marketing Price Marketing Marketers 117

Digital Marketer

NOVEMBER 17, 2022

People have traditionally used blogging to express their ideas on certain topics, but in recent years it has grown as a key communication platform for businesses as well. Blogs are a powerful sort of long-form content that is ideal for businesses that deal with niche topics. Social Media Marketing.

Digital Marketing 85

Digital Marketing Marketing Strategy Social Media Marketing User-Generated 85

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

Social Media Marketing 40

Social Media Marketing Management B2C Whitepaper 40