Adobe Experience Cloud Blog

APRIL 15, 2014

If you look at how the phrase “big data” is trending on Google Trends , you can see that the term took a huge leap between 2012 and 2013, and has been rising ever since. It’s everywhere ( even on our blog ). But what happened next was pretty cool. On our way to the movie, I opened up the Fandango app again.

Thought Leadership 131

Thought Leadership Customer Marketing Marketers 131

Adobe Experience Cloud Blog

APRIL 29, 2014

That means that to stay relevant and effective, marketers need to stay on their toes. Take, for example, Facebook’s recent decision to shift its feed algorithm to focus on actual audience engagement, or Google’s recent updates to its search algorithm, or the popularity of new social platforms like SnapChat, Instagram, and Vine.

Analytics 134

Analytics Thought Leadership Retail Place 134

Marketing Insider Group

FEBRUARY 16, 2012

CMOs feel largely unprepared for the challenges of today’s marketing challenges when it comes to the changing buyer, the corporate pressures to contribute and the skills and tools they have to work with. And yet much of the B2B Marketing conversation is still on generating leads. Change is coming to B2B Marketing.

Transform 82

Transform CMO Marketing Marketers 82

Scoop.it!

NOVEMBER 10, 2022

Users will be more likely to trust you and take the action that you expect from them. Try to convey what the email is about. Write a short and compelling subject line for your email marketing campaign that would make the users read your email. People count on emails to run their business without any hindrance.

Communications 88

Communications Email Marketing Branding Marketing 88

Search Engine Land

NOVEMBER 17, 2022

Social media’s ability to both mobilize and catalyze individual experiences in real time played a central role in empowering the masses to fight for their perceived injustice. Just like that – in the blink of an eye – social media goes from hero to villain. What does social media marketing mean? And why is it important?).

Social Media Marketing 123

Social Media Marketing User-Generated Marketing Marketers 123

Marketing Insider Group

OCTOBER 25, 2021

As we’re rapidly approaching the end of the year, it’s a great time to look ahead at where we’re going and the marketing trends we’re likely to see more of in 2022. Nobody could have predicted how 2020 would change the face of marketing. We’re seeing a massive shift in beliefs about what marketing actually is.

Market Trends 145

Market Trends Gen Z Millennials Transform 145

Adobe Experience Cloud Blog

MAY 14, 2014

Author: Lizzy Funk Recently, I’ve found myself confronted by a harsh reality: marketing is hard. Now don’t get me wrong – I love a challenge, and I wouldn’t be in marketing if I didn’t! But my goodness, with the constantly changing technologies, best practices, and new strategies, sometimes it feels like I won’t ever catch up.

Thought Leadership 134

Thought Leadership Customer loyalty Product Marketing Video Marketing 134

Neil Patel

JANUARY 7, 2021

What happens when people aren’t engaged in their education? Administrators have a clear view of what’s happening, instructors have the freedom to create courses that matter, and learners get a relevant, unique experience that meets them where they are. Very little, unfortunately. Top talent gets bored and moves on.

Management 138

Management Education eCommerce Price 138

Content Marketing Institute

JANUARY 4, 2018

Voice-enabled search is one of the biggest topics in SEO circles, but many content marketers haven’t embraced the implications of virtual assistants and other voice-powered technology. As an SEO and content architect at Moz, I urge marketers to understand voice’s importance and the need to do so today to prepare for the voice revolution.

Real Estate 110

Real Estate SEO Content Marketing Retail 110

Unbounce

NOVEMBER 7, 2019

Take a look at these hand-picked ecommerce landing page examples to make 2020 your best-selling year yet. They’re more targeted, customizable, and twice as likely to convert. Start building your own ecommerce landing pages today with a free 14-day trial of Unbounce. 27 Ecommerce Landing Page Examples. Tick, tock.)

eCommerce 145

eCommerce Shoppers Shipping Manufacturing 145

Litmus

AUGUST 16, 2019

Dan and Jason dig into email’s role in journalism, how to vet newsletter ideas, what email professionals should stop doing, and embracing Google Docs. Over 600,000 marketing professionals use Litmus’ tools to build, test, and analyze better email campaigns faster. Today I’m joined by Dan Oshinsky.

Place 42

Place Product Promotion Branding 42