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The HubSpot Blog's 2023 Social Media Marketing Report: Data from 1200+ Global Marketers

Hubspot Marketing

Let’s face it - social media marketing in 2023 is harder than ever. Making good content isn’t even half the battle for brands today. Marketers also need to share it across a bunch of different apps and tweak it to fit the aesthetic and tone of each platform. Brands with an engaged social media community will win audiences.

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How Driscoll’s pivoted from fresh in-store to fresh online

Martech

One of those companies was Driscoll’s, the “only the finest berries” brand. We spoke to Frances Dillard, VP of Brand and Product Marketing at Driscoll’s, about pivoting a fresh produce offering. “Millennials are so much more open to new flavors, new perspectives, trialling,” said Dillard.

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What Is Internet Marketing?

SMA Marketing

Depending on the type of product or service provided, social media can also be used as an outlet for promotions and advertisements, particularly when engaging millennials and younger generations. Table of Contents What Is the Role of Internet Marketing? Why Is Internet Marketing Important for Business?

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10 Pinterest statistics marketers must know in 2019

Sprout Social

With more than 1 75 billion Pins to browse through, there are opportunities for every type of brand on Pinterest. So, how useful can the platform be for your marketing campaigns? According to Pinterest statistics from the brand in 2018, about 80% of new sign ups came from outside the U.S. So, what does this mean for your brand?

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7 Proven Social Media Promotion Ideas That Don’t Suck

Hootsuite

Research shows that interaction — even briefly — with your brand on social media leads to increased brand awareness and loyalty , and influences purchasing behavior. 44% of all internet users regularly look up brands on social media networks. Build brand loyalty. OK, so you’ve got a plan and places to be.

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An Inside Look at Google’s Future Plans

Neil Patel

Chromebooks are not only affordable, but they are taking over the world, at least when it comes to millennials and generation z. If you want to buy a brand new iPhone, expect to drop $699 for the lowest model. Less than 5% of the world lives in the United States… the money is in the global markets. They are expensive.

eCommerce 145
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Stats: How fashion ecommerce has changed since Covid-19

Econsultancy

Markdowns over the last year and a half have prompted online shoppers to discover a wider range of products and migrate to alternative brands. In a recent 2021 assessment, Shein has been valued at an equivalent £21 billion, up from £10 billion last year, crowning the brand as the largest online-only fashion retailer in the world.

Fashion 52