Remove Content Marketing Remove Copywriting Remove Real Estate
article thumbnail

How to make your content stand out in the ocean of AI slop

Martech

The AI wave hitting digital marketing is filled with slop AI-generated content that doesn’t engage people or search engines. That’s good news for copywriters and brands that understand good content is still king and still based on sound SEO principles “AI is a tool.

article thumbnail

Who Uses Reddit Anyway? A Deep Dive Into Reddit Users and What They Think of Marketing

Hubspot Marketing

Though a relatively small sample size, the top three industries were Technology, Real Estate, and Healthcare & Life Sciences. Ecommerce & Retail, Education, Marketing & Advertising, and Finance & Investing rounded out the top seven. That said, Id argue that most content marketing is a long game, too.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Who Uses Reddit Anyway? A Deep Dive Into Reddit Users and What They Think of Marketing

Hubspot Marketing

Though a relatively small sample size, the top three industries were Technology, Real Estate, and Healthcare & Life Sciences. Ecommerce & Retail, Education, Marketing & Advertising, and Finance & Investing rounded out the top seven. That said, Id argue that most content marketing is a long game, too.

article thumbnail

The most underrated B2B channel? Your newsletter

Martech

A few strong examples of curated content newsletters are Mutiny and Creative Roots by Datalily. Up to 71% of B2B marketers used email newsletters as a distribution channel in 2024, per the Content Marketing Institute. based B2B marketers said newsletters had a big impact on content performance.

article thumbnail

13 Fresh Ideas to Get More Content Marketing Zing From Employees

Content Marketing Institute

Involving employees in the company’s content marketing strategy isn’t a new idea. Employees already are asked to share content on their social channels. C-suite and subject matter experts often collaborate on thought leadership content. HANDPICKED RELATED CONTENT: Don’t Forget the Leadership in Thought Leadership.

article thumbnail

It?s Not About the Tea: How to Make Buyer Personas That Really Satisfy

Content Marketing Institute

Your marketers, copywriters, and content creators may get so caught up in this made-up story that they tailor messaging exclusively for this Sarah character, excluding a far more true and useful representation of your actual potential prospects (e.g., Many marketers are. Four endless pages of frankly useless detail.

article thumbnail

A Revolutionary New Way to Look at Content Marketing Strategy

Digital Marketer

Content marketing has been overly complicated, explained, and misunderstood for TOO LONG. How does content lead to sales ? Does content really have revenue-driving value ? What Is and Isn’t Content Marketing. Content Marketing is the process of content creation & organization.