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The Definitive Guide to Engaging Email Marketing

Adobe Experience Cloud Blog

In this environment, old-fashioned “batch and blast” email will serve only to alienate buyers. To succeed with modern email marketing , you need to know: What makes email truly trusted and engaging. Take a look at our SlideShare for a glimpse of what’s inside: The Definitive Guide to Engaging Email Marketing from Marketo.

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10 Email Marketing Tips to Boost Holiday Sales

Search Engine Journal

Adding email to your holiday marketing mix is a must. Try these email marketing tactics to help boost your sales. The post 10 Email Marketing Tips to Boost Holiday Sales appeared first on Search Engine Journal.

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 5 Key Benefits of Email Marketing for Small Businesses

Scoop.it!

Anyone can argue that small businesses need email marketing more than anyone else. If you think about it, small businesses must be very cautious about the marketing channels they pick because they have limited resources and budgets. That’s why email marketing is a perfect fit for them. Not convinced? Not convinced?

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6 Content Marketing Tips That Drives Leads

Marketing Insider Group

If we pay close attention to avoid the common mistakes, content marketing can drive leads that are more relevant, targeted and qualified than a traditional outbound push. So here are my 6 tips for creating content that drives the leads that sales wants… Define your audience on their terms not yours. Get creative.

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The 4 Most Common Mistakes in B2B Content Marketing

Marketing Insider Group

Wikipedia defines “ Content Marketing ” as: The creation or sharing of content for the purpose of engaging current and potential consumer bases. Content marketing has benefits in terms of retaining reader attention and improving brand loyalty better than traditional marketing techniques. Sounds easy right?

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Take Your Content Beyond the Blog in 2021

Marketing Insider Group

Companies that actively generate digital marketing content often focus on blogs and industry articles, which can be very effective, but aren’t the only types of content that exist. The content ideas listed above are just a few of the most common non-blog pieces that B2B digital marketers are considering for the 2021 campaigns.

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6 Ways to Dominate Your Market by Merging SMS and Email Marketing

Digital Marketer

However, it’s limited in terms of the more creative aspects of marketing (design, for example, or video ). When combined with email marketing, however, these limitations vanish. A blend of SMS and email marketing can result in engaging, successful customer journeys that lead straight to conversion. Image source.