Sprout Social

FEBRUARY 17, 2022

Or at least, this was true until email marketing templates came along. Let’s explore how you can use templates to make your email marketing more efficient. Why use email marketing for your business? Businesses using email marketing: Building brand awareness. Simply put—because it works.

Email Marketing 127

Email Marketing Marketing Marketers Direct Mail 127

Neil Patel

DECEMBER 21, 2020

You might not know that there is a subset of it that plays a vital part in digital marketing. It’s called Natural Language Generation, and it’s more prevalent than you might think. One of the best examples of natural language generation is Google’s Smart Compose. That’s natural language generation at work.

Digital Marketing 144

Digital Marketing Transform Customer loyalty User-Generated 144

Neil Patel

DECEMBER 3, 2020

Email beats all other marketing channels and can generate $37 for every $1 you invest. Even though email marketing can generate a ton of revenue, it’s still not easy. You need to know which email tools are best, how to use them so you don’t end up in spam folders, and how to create emails that convert.

Email Marketing 111

Email Marketing eCommerce Marketing Marketers 111

AWeber

MAY 22, 2024

Landing pages encourage visitors to take only one specific action, such as: Subscribe to your newsletter Schedule a consultation Purchase a product Signup for a service Converting visitors to subscribers, customers, or clients, through the use of a landing page, is a key element of successful digital marketing strategies.

Whitepaper 90

Whitepaper Copywriting User-Generated Promotion 90

Unbounce

APRIL 18, 2024

/ Email marketing 57 common email marketing mistakes to avoid to boost click rate By Paul Park and Abigail Waterer. billion email users (more than half the population of earth!), TABLE OF CONTENTS What is email marketing and why is it important? Updated on April 18, 2024.

Email Marketing 52

Email Marketing Law Marketing Marketers 52

Neil Patel

NOVEMBER 7, 2020

Data shows companies can generate $38 for every $1 email investment. Now that’s where the best email marketing companies come in. These companies will help you to strategize, collect relevant email addresses, create, and manage email marketing campaigns that drive business growth. How do I know this?

Email Marketing 102

Email Marketing eCommerce Thought Leadership Copywriting 102

Digital Marketer

DECEMBER 21, 2023

Today, over 80% of digital marketers make use of AI in some way or the other. Whether it is using ChatGPT for generating ideas or Jasper for your captions, AI is here to stay. This article has all the answers as we walk you through the benefits and drawbacks of artificial intelligence in digital marketing in 2024.

Law 91

Law Digital Marketing User-Generated Copywriting 91

AWeber

DECEMBER 19, 2022

2022 was a good year for email, what with all the disruptions on social media platforms, the rise of AI-generated content, and ongoing improvements in email technologies like AMP for email. Here are the email marketing trends and technologies they think will matter most: Reduced dependence on social media.

Market Trends 74

Market Trends Email Marketing CMO Marketing 74

Unbounce

MARCH 30, 2023

Jeff Taylor is the founder of his own digital marketing agency, Taylor Made Marketing. Many marketers are adopting AI tools—like copy generators, design assistants, and marketing automation and optimization software—because they help ‘em save money, fill expertise gaps, and free up more time. Just sayin’.

Digital Marketing 81

Digital Marketing Marketing Marketers Price 81

Unbounce

APRIL 6, 2023

AI marketing doesn’t mean the end of real, flesh-and-blood marketers. In fact, these tools are making marketers more effective. With loads of different applications (from research and analytics to copywriting and design), AI is quickly becoming a part of the everyday marketing toolstack.

Product 81

Product Copywriting Price User-Generated 81

Martech

SEPTEMBER 28, 2023

( This is the second in a series about how generative AI is impacting marketing. The first part is The rise of generative AI.) Despite the proliferation of visual content, words and text are still the mainstay of digital marketing. Business email address Subscribe Processing. Get MarTech! In your inbox.

User-Generated 123

User-Generated Copywriting Marketing Automation Platform eBook 123

Orbit Media Studios

JANUARY 31, 2023

Designing a homepage and writing the copy is one of the great digital marketing challenges and homepage best practices can be a big big help. 55% of B2B lead generation websites have “contact” in the top right. It’s possible that the next step in the user experience should be a case study, a portfolio or a service page.

Copywriting 140

Copywriting Real Estate User-Generated SEO 140

Rock Content

SEPTEMBER 16, 2023

Digital Marketing starts by attracting people. If you can’t bring the right audience to your digital channels , you won’t get results. Nowadays, you can generate visits to a website without spending any money on ads or buying email lists — that’s what we call organic traffic.

User-Generated 76

User-Generated Transform SEO Digital Marketing 76

Martech

FEBRUARY 8, 2023

Admit it, you’ve created handsomer and more heroic versions of yourself with Lensa, which uses AI to generate photo-realistic images like my headshot. I admit, I feel threatened by its unprecedented capability to respond to user-generated, natural language queries with nearly instantaneous content creation.

Copywriting 99

Copywriting Automobile User-Generated Marketing 99

CXL

JULY 25, 2022

Careful attention to CTA (call to action) copywriting is the difference between brands that drive conversions and those that only drive traffic. Your call to action is the prompt you give readers or users to take a desired action. CTAs are a critical component of marketing material. What is a call to action in writing?

Copywriting 121

Copywriting eBook User-Generated Communications 121

Digital Marketer

SEPTEMBER 19, 2022

Alex Cattoni is a copywriter, speaker, and the Founder of the Copy Posse; a global army of authentic copywriters with a passion for creating community, credibility, and conversions with nothing but powerful and precise wording. Alex has 10+ years experience in online marketing and branding. Alex Cattoni – The Copy Posse.

Copywriting 70

Copywriting eCommerce Marketing Marketers 70

Customers.ai

DECEMBER 12, 2023

After all, technology changes fast, user expectations change fast, and those who don’t adapt, won’t succeed. Its user-friendly interface ensures beginners can swiftly set up and customize their digital storefronts while at the same time simplifying inventory management, order processing, and payment transactions.

eCommerce 120

eCommerce PR User-Generated Marketing 120

Neil Patel

APRIL 22, 2021

Most B2B digital marketers aren’t using effective CTAs to engage their ideal customers. There are at least 8 ways to convert these free members into paying customers through email marketing. Shopify grew its revenue 10x within 3 years and now has over 175,000 users, thanks, in part, to its 14-day trial.

eBook 145

eBook User-Generated Copywriting Non-Profit 145

Digital Marketer

SEPTEMBER 19, 2022

Alex Cattoni is a copywriter, speaker, and the Founder of the Copy Posse; a global army of authentic copywriters with a passion for creating community, credibility, and conversions with nothing but powerful and precise wording. Alex has 10+ years experience in online marketing and branding. Alex Cattoni – The Copy Posse.

Copywriting 72

Copywriting eCommerce Marketing Marketers 72

Rock Content

OCTOBER 16, 2020

Digital Marketing starts by attracting people. If you can’t bring the right audience to your digital channels , you won’t get results. Nowadays, you can generate visits to a website without spending any money on ads or buying email lists — that’s what we call organic traffic. Keep reading!

User-Generated 115

User-Generated Copywriting SEO eBook 115

OnPassive Marketing

JUNE 26, 2022

In this article, we’ll talk about the five main pillars that make up the foundation of an effective inbound marketing strategy. What Is Inbound Marketing? Inbound marketing is a strategy that focuses on attracting and acquiring new customers through content marketing, email marketing, and social media marketing.

Inbound Marketing 61

Inbound Marketing Marketing Strategy Outbound Marketing Copywriting 61

Unbounce

MAY 13, 2024

He’s obsessed with identifying and reversing bad marketing practices, and his disdain for marketers who send campaign traffic to their homepage is legendary, resulting in landing page rants that can peel paint off an unpainted wall. Post-conversion tests: Email campaigns, nurture sequences, etc.

Price 105

Price eCommerce User-Generated Copywriting 105

Hubspot Marketing

MAY 3, 2017

We'll fill you in on the details below, or you can also skip ahead to check out classes in the following categories: Content Marketing. Email Marketing. 32 Free Marketing Courses to Take in 2017. Inbound Marketing Certification " by HubSpot Academy. Content Marketing Certification " by HubSpot Academy.

Inbound Marketing 145

Inbound Marketing eBook Social Media Marketing Copywriting 145

Unbounce

MAY 15, 2024

There are so many different touchpoints, screens, and interactions throughout a conversion journey that you could easily group together PPC metrics , website analytics metrics, email marketing metrics, SEO and organic metrics, social metrics, product metrics—you get the point. Segment by users that converted vs those that didn’t.

Non-Profit 59

Non-Profit Customer Acquisition User-Generated eCommerce 59

Customers.ai

DECEMBER 12, 2023

After all, technology changes fast, user expectations change fast, and those who don’t adapt, won’t succeed. Its user-friendly interface ensures beginners can swiftly set up and customize their digital storefronts while at the same time simplifying inventory management, order processing, and payment transactions.

eCommerce 84

eCommerce PR User-Generated Marketing 84

Hubspot Marketing

JUNE 28, 2023

Best for: Digital marketers, web developers, and content creators. Social Media Marketing Social media marketing proficiency demonstrates your ability to create and implement effective campaigns that boost brand awareness, engagement, and conversions. Best for: Web developers, UX designers, and digital marketers.

CRM 97

CRM Digital Marketing Management User-Generated 97

Hubspot Marketing

MAY 14, 2019

Like many of the people who work in the industry, digital marketing was born in the 1990s. Back then, email was the age of most college graduates , AT&T launched the first banner ad , and the CRM industry was just starting to thrive. Affiliate Marketing. Brand Marketing. Buzz Marketing. Campus Marketing.

Stealth Marketing 144

Stealth Marketing Neuromarketing Outbound Marketing Inbound Marketing 144

Exposure Ninja

MAY 5, 2023

Expert + AI = NINJA Today we’re proud to announce Exposure Ninja is becoming an AI-integrated digital agency, helping our clients grow faster using generative AI. We’ve made it part of our mission to help our clients defend and steal market share during this next technological shift. ChatGPT vs agency using ChatGPT.

Transform 52

Transform User-Generated Copywriting Digital Marketing 52

Pam Didner

SEPTEMBER 16, 2020

The biggest benefit of digital marketing is that everything is trackable. The biggest downfall of digital marketing is that everything is trackable. The difference between winning and losing is your ability to demonstrate your impact on sales using digital data. VP of Marketing or CMO. Event Marketing.

CRM 103

CRM Event Marketing Marketing Marketers 103

Neil Patel

AUGUST 16, 2021

Lead generation is the process of creating consumer interest in your products or services. With lead generation, you can attract leads (your potential customer) into a marketing software system with the hope of nurturing them through the buying process. Here are my top lead generation tips. What Is Lead Generation?

Outbound Marketing 145

Outbound Marketing User-Generated Direct Mail CRM 145

Exposure Ninja

OCTOBER 16, 2023

This section includes some of the most common types of marketing. Traditional Marketing Traditional marketing is any marketing that takes place offline, for example, in newspapers, magazines, posters, flyers, billboards, TV, radio and at events. Email Marketing Email marketing refers to any marketing done via email.

PR 52

PR Marketing Marketers User-Generated 52

Vertical Response

NOVEMBER 13, 2023

In the vast digital landscape, where countless blogs compete for attention, driving traffic to your blog is crucial for success. But what exactly is blog traffic, and why is it so important for email marketers? Organic traffic, for instance, is generated from search engine results. Are you ready to dive in?

Transform 44

Transform Email Marketing User-Generated Digital Marketing 44

Unbounce

OCTOBER 24, 2023

/ Digital marketing SaaS marketing strategies: The ultimate guide to market your SaaS product By Karine Bengualid. So how is marketing SaaS different from marketing more traditional products like, say, clothes or landscaping or adorable cats available for adoption ? Updated on October 26, 2023.

Marketing Strategy 52

Marketing Strategy Product Marketing Marketers 52

Rock Content

JUNE 27, 2023

Via thorough observation and analysis, our SEO team recognized that our top-of-the-funnel educational content, which had served us well for years, would not be sufficient for the new task of generating more conversions. Is the business ultimately benefiting from their actions? That’s when our “Website BOFU Pages” project started.

SEO 75

SEO User-Generated Transform Education 75

Unbounce

OCTOBER 24, 2023

A SaaS can sometimes offer a freemium or a free trial —that’s when you either have a free tier (which customers can use for no charge, but usually with fewer bells and whistles), or a specified amount of time (often 14- or 30-day trials) where users can test out the service to see if they like it before upgrading to the paid version.

Marketing Strategy 52

Marketing Strategy Product Marketing Marketers 52

Campaign Monitor

MARCH 8, 2022

Ready for your brand to make a splash in the crowded waters of email marketing? 15 of the best email newsletter examples we’ve ever seen. General Assembly. General Assembly’s email newsletter example is effective for two reasons: (1) it offers up a wealth of upcoming content and (2) keeps that content simply organized.

Email Marketing 79

Email Marketing eCommerce Education User-Generated 79

Neil Patel

JANUARY 6, 2021

Beyond getting SEO juice, keywords reveal a lot more about users and what they’re struggling with. Both B2B and B2C marketers want more search leads, because they result in 8.5X The post went on to become extremely popular and generated thousands of new leads from organic search for Brian. Is link building a thing of the past?

SEO 145

SEO User-Generated B2C Analytics 145