Sprout Social

FEBRUARY 3, 2022

Growing your business and keeping revenue rolling in means consistently crafting posts and promotions. That is, random promotions with no end-goal, strategy, or definition of “success.” ” If you’re stuck or have no idea what to promote and publish next, we can help. But motivation can be hard to come by.

Customer 135

Customer Copywriting Marketing Marketers 135

Rock Content

APRIL 18, 2024

The inability to publish and manage content effectively. Only the most experienced copywriters know how to craft exciting, interesting, and engaging content. Businesses need a solution that not only helps them create high-quality content, but also streamlines their content management process so they can do more with less.

Inbound Marketing 52

Inbound Marketing Transform Marketing Marketers 52

AWeber

DECEMBER 14, 2022

This lead magnet is promoted via a pop-up that shows whenever someone visits their website. High-value lead magnets with educational content get the most subscribers. Copywriter and Marketing Consultant Henneke Duistermaat of Enchanting Marketing offers a 16-part copywriting email course as her lead magnet.

eBook 106

eBook Shipping eCommerce Copywriting 106

Marketing Insider Group

JUNE 2, 2021

The course covers content creation and promotion, copywriting techniques, search engine optimization, email marketing, social media marketing, and other topics to get you up to speed on content marketing basics. Promote a Business with Content by Google. Copywriting for Beginners by Skillshare. Copywriting basics.

Content Marketing 132

Content Marketing Copywriting Marketing Marketers 132

Exposure Ninja

JUNE 23, 2022

There are many different facets to digital marketing, and providing yourself with a general education in all of these different areas — from Search Engine Optimisation (SEO) and social media to email marketing — is essential if you are to understand how different disciplines work together to drive success.

Digital Marketing 98

Digital Marketing Copywriting eBook Marketing 98

Hubspot Marketing

MAY 15, 2023

As Kaitlin Milliken , HubSpot Blog's Program Manager & Content Editor, shares: "AI is a big part of my research process. We want to respect that trust by continuing to create content that is meant to educate, engage, and delight. Namely: AI outputs can act as the first draft of an article, but not the final copy.

Retail 113

Retail Thought Leadership Copywriting Management 113

Hootsuite

JULY 19, 2023

This article will help recruiters and hiring managers know how to leverage social media platforms to source and attract top talent. Bonus: Our free social media manager career toolkit includes resume, cover letter, and portfolio templates, along with a complete guide to social media job descriptions and frequently asked interview questions.

Gen Z 75

Gen Z Copywriting Social Media Marketing Fashion 75

Hubspot Marketing

OCTOBER 1, 2022

For Example: In those two years, I've seen her not only excel at the core elements of her job -- like copywriting and copyediting — but also learn other tasks that extend well beyond the scope of her role. Employee recommendations show that a stakeholder respects the opinions of the people they manage.

Copywriting 129

Copywriting Management Communications Education 129

Businesses Grow

APRIL 8, 2024

Ethical considerations Marketing decisions often involve ethical dilemmas, such as respecting consumer privacy, avoiding deceptive practices, awareness of evolving cultural sensitivities, and promoting social responsibility. Following the law is easy. Doing what’s right is not always so obvious. How is that going to work?

Non-Profit 83

Non-Profit Law Transform Marketing 83

Unbounce

MARCH 12, 2024

Selling physical products involves a whole host of responsibilities including inventory management, shipping, handling, and the occasional wrestling match with bubble wrap. billion USD by 2030, so the demand for digital educational content isn’t just growing—it’s exploding. billion USD in 2021 and is projected to reach $848.12

Product 59

Product eCommerce eBook Shipping 59

Marketing Insider Group

FEBRUARY 1, 2021

Using buyer intent data will improve your content marketing, lead generation, copywriting, and keyword optimization efforts. Modern buyers do their research and educate themselves about their company’s problems and solutions before making initial inquiries. Copywriting. The Shift to Customer-Centric Marketing. Awareness Stage.

Copywriting 143

Copywriting User-Generated Marketing Marketers 143

Ariyh

JUNE 26, 2023

If you’re a marketer or copywriter that likes to write fun and snarky copy, this is your dream come true. Channels : Messaging | Ads | Content | Copywriting | For : B2C. For example, past experience and our education lead us to expect that a verb (e.g. Frankfurt School of Finance and Management. Selin Atalay.

Finance 57

Finance Copywriting eCommerce B2C 57

Neil Patel

JANUARY 5, 2022

For instance, the Bureau of Labor predicts that management jobs in marketing and advertising will rise in the coming decade. Those who are interested in that management career path may want to have a degree behind them as they get started and as they grow into management. 7 Best Marketing Schools and Degree Programs.

Retail 114

Retail Marketing Marketers Communications 114

Customers.ai

DECEMBER 12, 2023

Its user-friendly interface ensures beginners can swiftly set up and customize their digital storefronts while at the same time simplifying inventory management, order processing, and payment transactions. Inventory management and secure payment processing capabilities streamline operations.

eCommerce 120

eCommerce PR User-Generated Marketing 120

Hootsuite

JUNE 21, 2023

Are you an aspiring social media manager or creator looking to showcase your work? Social media portfolios should include examples of campaigns you’ve managed, along with real-world metrics that show the success of these efforts. It’s also a great way to showcase your capabilities with various social media platforms.

Social Media Marketing 97

Social Media Marketing Management Analytics Copywriting 97

Sachs Marketing Group

JULY 21, 2023

B2B digital marketing refers to the use of online platforms and digital marketing strategies by businesses to promote their products or services to other businesses. This could include content creation, social media management, SEO, email marketing, data analysis, and more. However, design alone isn’t enough.

Digital Marketing 52

Digital Marketing Marketing Strategy Social Media Marketing Copywriting 52

Hootsuite

MAY 25, 2023

AI tools for social media are software designed to help people create, manage, or optimize social media content and strategy. If you’re a writer, you’ll also want to see our full list of copywriting AI tools. Who it’s for: Video creators, product marketers, educators, and content creators. It’s seriously easy.

Price 116

Price eCommerce User-Generated Advertising 116

Hubspot Marketing

MARCH 21, 2018

Whether you're running a personal blog as a hobby, or managing the official blog on your company's website, monetizing your work is entirely possible -- it just takes a good amount of time and effort. You’ll partner with an eCommerce platform or businesses that have affiliate programs and pick out relevant products to promote on your blog.

Affiliate Marketing 132

Affiliate Marketing Copywriting eBook eCommerce 132

Exposure Ninja

AUGUST 26, 2022

If you’re responsible for writing for or managing a website with any content at all, then you’ve probably got a lot of questions, including: What is the Helpful Content Update? Are you writing about human resources and you’re selling performance management software? On August 25th 2022 the rollout began. Also great.

Copywriting 115

Copywriting SEO User-Generated Education 115

AWeber

NOVEMBER 28, 2023

If you’re planning such a specific promotion, your best bet is to target customers who’ve shown interest in a relevant product category. That’s precisely what the folks at online marketing education company Authority Hacker did. Run too many and you risk devaluing your brand. Quick question? Question for you?

Email Marketing 91

Email Marketing eCommerce Marketing Marketers 91

Businesses Grow

MARCH 27, 2023

Direct marketing Direct marketing is when you offer a discount or promotion to encourage people to buy your product. Promote your music on other websites. There are many websites where you can promote your music, such as YouTube, SoundCloud, and Bandcamp. For musicians, this means creating fans who will buy their work.

Gen Z 145

Gen Z Transform Marketing Marketers 145

Hubspot Marketing

FEBRUARY 29, 2024

This transparency helps subscribers to manage expectations. Educational Content Email Sharing promotional content in every email can only take you so far. You can provide value by educating your subscribers with relevant health tips and resources. What I like: The simplicity of this welcome email is fantastic.

Health 89

Health Shipping Price Promotion 89

Search Engine Land

FEBRUARY 24, 2023

When you think of an in-person seminar or conference, you probably picture many speakers presenting industry news, innovations, and education in front of a live audience. Attract new leads : Online events are a draw for lots of people, and with a little promotion, new leads will find your webinar and sign up. Web + seminar = webinar.)

Pharmaceutical 99

Pharmaceutical Finance Whitepaper Promotion 99

Duct Tape Marketing

JUNE 13, 2013

You can educate, inform, engage and convert your target market – all at once. Promoting them is equally important too to maximize so here is a comprehensive 10-step roadmap for you to effectively promote your webinars. You can’t lie to audience with just promotional materials. To generate qualified leads.

Promotion 66

Promotion Copywriting Inbound Marketing Education 66

Unbounce

JULY 14, 2020

Signed, a totally unbiased copywriter.) And that said investment in education brings other concerns along with it, like which field or studies should they put that investment toward , and what’s their career potential once it’s been made? They need to clearly see the value on the other side of that “sign me up” button. .

eCommerce 145

eCommerce Real Estate User-Generated Education 145

Customers.ai

DECEMBER 12, 2023

Its user-friendly interface ensures beginners can swiftly set up and customize their digital storefronts while at the same time simplifying inventory management, order processing, and payment transactions. Inventory management and secure payment processing capabilities streamline operations.

eCommerce 84

eCommerce PR User-Generated Marketing 84

SocialPilot

FEBRUARY 9, 2024

Janet is all about promoting thought leadership and will encourage you to take rewarding actions. Robert Rose Robert is the founder and Chief Troublemaker of Content Advisory, a consulting and education group for the Content Marketing Institute. Why should you follow her? On LinkedIn, he posts thought-provoking content on the same.

Digital Marketing 93

Digital Marketing Social Media Marketing Thought Leadership Whitepaper 93

Calvyn Lee Blog

MAY 21, 2022

Question 1: Sara was recently hired to manage a company’s LinkedIn Page. Question 2: Isla pitches the idea of a LinkedIn video campaign to her company’s leadership, with the goal of educating customers on a complex product. Make an in-depth interview with her product manager and split it in a series of short videos with quick tips.

Thought Leadership 130

Thought Leadership Marketing Marketers Whitepaper 130

Search Engine Land

JANUARY 3, 2023

It’s risky and a step into the unknown, and unless you have a promotion strategy, the likelihood is high that no one will ever read your post. Be it entertaining or educating. You might test this by promoting on social, even spending a bit of money to boost a post. But that’s accidental. Their goals are closer.

SEO 99

SEO Copywriting User-Generated Promotion 99

Exposure Ninja

SEPTEMBER 18, 2023

Suppose you want to get recommendations on the best software to use to help you with your copywriting. If you type “software” into the Reddit search bar while in the r/copywriting subreddit, you can see where people have asked a similar question or where they have made recommendations. Is your digital marketing underperforming ?

PR 52

PR Copywriting Marketing Marketers 52

Adobe Experience Cloud Blog

JUNE 26, 2014

Author: Will Spendlove Nearly three-quarters of online customers are frustrated by brands that showcase irrelevant content and promotions. Think of an old fashioned factory manager, dealing with high turnover rate and constantly trying to keep all of his work stations staffed. Relevance is the New Game in Town.

Whitepaper 134

Whitepaper Copywriting Thought Leadership User-Generated 134

Content Marketing Institute

MAY 21, 2018

Wherever marketers create e-books, run webinars, promote blogs, and craft events, artisans are hammering, hacking, and whittling the words. The responsibility for great content lies with the employer; it’s the organization that must deliver results – it’s up to managers to find the writers to do that. They’re often bloggers.

Copywriting 107

Copywriting Analytics Content Marketing Management 107

Scoop.it!

SEPTEMBER 7, 2022

Writing blogs is a great example of that – managers often decide to revisit their content strategy once they are done with content consolidation or are looking for new topics for their blog. On another note, everyone managing a newsletter should be aware of some rules and tips regarding email etiquette. Write more blogs.

Content Marketing 76

Content Marketing Affiliate Marketing Whitepaper User-Generated 76

Unbounce

APRIL 18, 2024

Specializing in online marketing, Abi has managed new website launches and developed marketing strategies to drive growth. Sending emails is powerful for marketers because it’s a versatile tool that can promote products and services, foster customer loyalty, and drive conversions. How to do it right: Craft a balanced email content mix.

Email Marketing 52

Email Marketing Law Marketing Marketers 52

Digital Marketer

MAY 16, 2022

Over the past 12 months he has managed well over a BILLION email sends, created & implemented strategies to overcome major changes in Yahoo, Hotmail, and Gmail algorithms, tripled email open rates, doubled email clickthrough rates, and generated over $20M in revenue from email marketing alone!

Email Marketing 72

Email Marketing Transform Customer loyalty Entertainment 72

Duct Tape Marketing

APRIL 26, 2023

Laura is a copywriting expert who helps entrepreneurs find the perfect words to express and sell what they do in a way that gets them paid to be themselves. 08:57] One of the copywriter’s key tools is vulnerability. It's like a copywriter wrote this thing, I don't know, John Jantsch (01:38): Her book.

Copywriting 65

Copywriting CRM Place SEO 65

Content Marketing Institute

AUGUST 21, 2018

Gone are the days of counting coupons to see how well people engaged with your brand’s marketing promotion. In a digital world, you no longer have to make educated guesses about which marketing tactics resulted in a brand success (or failure). Jason Schemmel , social media manager, Harper Collins Christian Publishing.

Analytics 98

Analytics Copywriting B2C Education 98