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Product page SEO: A complete guide

Search Engine Land

Optimizing product detail pages (PDPs) is crucial for ecommerce websites. Well-optimized product pages can increase organic traffic, boost conversions, and grow revenue. This comprehensive guide covers key elements of effective product page optimization, including: Structuring clear, descriptive product page URLs.

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UGC SEO: 5 Ways to Boost SEO with User-Generated Content

Rock Content

With social media becoming an increasingly important part of people’s lives and purchasing decisions, consumers expect more than great services and products from the brands they trust. User-generated content – including blog posts, photos, social media content, and reviews – gives consumers what they’re looking for.

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11 ChatGPT Prompts for Super-Optimized Copywriting

Marketing Insider Group

Today, we’re sharing our top tips on ChatGPT copywriting prompts to get those precise, useful responses. Keyword Research and Idea Generation As marketers, we know the power of the right keywords. ChatGPT can help you draft these descriptions, especially when you’re looking for that perfect blend of creativity and SEO.

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8 Best AI Copywriting Tools (Beyond Chat GPT)

Hootsuite

It seems like AI copywriting tools are everywhere, from content generators to ecommerce chatbots. But like most tools, AI copywriters are only as powerful as the person using them. Besides knowing how to use it, you need to know when to use AI copywriting and when it’s best to use your team’s real human brains.

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SEO Copywriting: 5 Effective Tips to Rank Up in the SERP

Rock Content

If you know anything about search engine optimization (SEO), you know that search engines prefer high-value content that’s most relevant to the user’s intent. So, the more valuable the content is to the user, the higher it will rank in search results. What Is SEO Copywriting?

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This week’s new AI/ChatGPT-powered martech products

Martech

While it has been a part of many products for some time, ChatGPT’s launch made the topic white-hot. Dig deeper: Three essentials for writing a good ChatGPT prompt Here is a roundup of actual AI-powered martech products, platforms and features announced this week. It also allows users to generate images. Get MarTech!

Product 101
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9 things to do when SEO is great but sales and leads are terrible

Search Engine Land

This article explores nine proven methods to help you turn SEO traffic into sales and leads. Improve your site’s user experience (UX) UX and SEO have been talked about for years and are intrinsically linked, but many sites still haven’t spent time improving UX. Use responsive design to adapt to all devices. Reduce 404 errors.

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