Orbit Media Studios

JANUARY 31, 2023

Here are the few best practices for logo treatment: Not too big Big logos add visual noise without actually enhancing the brand. One logo is enough Some websites add the logo to the hero area in an image so it appears a second time. Add a few visuals to show that your brand is legitimate. No need to shout. Or in an image.

Copywriting 140

Copywriting Real Estate User-Generated Analytics 140

Rock Content

DECEMBER 27, 2023

From copywriting to image sourcing, everything changed. Give it a try and see how the proposed results can add/update what you already have. However, when you need to advance your SEO strategy, that is not enough anymore. This is a very complete tool that helps you optimize your SEO strategy like no other.

SEO 96

SEO Content Marketing Marketing Marketers 96

Hubspot Marketing

JANUARY 3, 2024

It's easy to be fooled into thinking SEO is just about link building or ranking first for specific keywords. URL Parameters URLs can often contain additional parameters because of how they are being tracked (marketing campaign IDs, analytics IDs), or the CMS a website uses adds its custom parameters. link] [link] 3.

COS 98

COS SEO Health Copywriting 98

Search Engine Land

JANUARY 4, 2024

Internal linking has often been a powerful tool for SEO, helping serve as a bridge to connect various webpages. However, the importance of internal linking extends beyond SEO; it’s pivotal in creating a navigable, user-friendly website, especially for people with disabilities. That being said, SEO support alone is not enough.

SEO 134

SEO Copywriting Communications Promotion 134

Orbit Media Studios

DECEMBER 12, 2023

Here are the five main reasons why redesigned websites see a drop in search traffic: URLs that attracted search traffic were removed URLs that attracted search traffic were changed (even if they were redirected) Content became less keyphrase-focused or less detailed Technical SEO issues appeared (missing schema, longer load times, etc.)

Analytics 70

Analytics Copywriting SEO PR 70

Rock Content

NOVEMBER 4, 2023

Start by typing in a competitor’s URL. To start, sign in and then add your site URL and chosen keywords. You can then use this information to adjust your SEO and PPC campaigns for optimal results. Add links to your social media profiles. However, Spyfu is far more than just a keyword tool.

Copywriting 52

Copywriting SEO Price Advertising 52

Exposure Ninja

MAY 5, 2022

Meta titles and descriptions are a key part of SEO and are crucial in getting your content to the top of Google. In this short guide, we’ll teach you what page titles and meta descriptions are , why they’re so important for Search Engine Optimisation (SEO) and how you can optimise them like the pros. Make them unique.

SEO 98

SEO User-Generated Transform Advertising 98

Neil Patel

APRIL 10, 2023

This authority is important to external factors, like SEO. What Our Data Tells Us About Internal Link Optimization In our efforts to determine if top-linked blog posts correspond with top-performing organic URLs, we used the SEO website crawler Screaming Frog and SERP ranking platform Semrush. Here’s how it will work.

Digital Marketing 81

Digital Marketing Copywriting SEO Place 81

Neil Patel

DECEMBER 5, 2022

Think of AI writers as your copywriting assistant. Even if you’re writing for SEO , AI writing assistants take your topic and turn it into content that converts. Let me show you how to use Ubersuggest—an SEO content marketing tool—to help you break past your block. One way is to give direction to your writing.

Copywriting 80

Copywriting User-Generated SEO Communications 80

Search Engine Land

JUNE 23, 2023

If you were to pay for a copywriter to produce thousands of product snippets from scratch, you’d likely be out of pocket pretty quickly. You now have a list of all your products (either separated by URL, SKU or some other unique identifier). Those AI ‘agents’ add more active processing and tasking power to ChatGPT.

Product 106

Product Transform eCommerce Copywriting 106

Exposure Ninja

AUGUST 26, 2022

of search queries ( at the time ) and it significantly changed the way the SEO industry worked. I’m not passing the original post through any copywriting software that’ll re-jumble the text and use synonyms to replace words from the original text either. What Google is fearful of is an abuse of copywriting software.

Copywriting 115

Copywriting SEO User-Generated Education 115

Duct Tape Marketing

JULY 14, 2020

It should have a strong SEO strategy , complete with metadata, keyword research, and off-page elements. Logos, color schemes, and the voice and tone adopted in copywriting should sync up with what visitors will find if they end up on your website. Add Paid Social and Search.

Direct Mail 101

Direct Mail Copywriting Marketing Marketers 101

Rock Content

AUGUST 11, 2020

These add-ons provide support for generating CTAs, to optimize page ranking and integrate your website with email and other essential platforms. It allows you to add pop-ups, widgets, forms, and more to your pages. Add it to your routine now for free! With it, you can develop custom iFrames and add them anywhere on your website.

User-Generated 86

User-Generated SEO Analytics Management 86

Duct Tape Marketing

JULY 25, 2014

Optimize the URL displayed in your search ad so that it’s relevant to the product or service you are promoting. It should already be in your optimized URL. It can help boost your site’s SEO, set you apart from the competition, and demonstrate your knowledge and expertise. Search Advertising Tips. It just makes good sense.

Digital Marketing 77

Digital Marketing Non-Profit Copywriting Marketing 77

Exposure Ninja

MARCH 8, 2022

Good keyword research is the foundation for any SEO strategy. Keyword research is crucial to any SEO campaign. Doing the same search as before, we can add some of our competitor’s top keywords to our spreadsheet. This also means that it’s a good indicator of how competitive that keyword is for SEO too.

SEO 87

SEO Education Copywriting Promotion 87

Content Marketing Institute

FEBRUARY 2, 2018

We have internal and external copywriters based on the topic. We fine-tune them and sometimes add new ones or remove some. We trained our editorial team to do basic SEO analysis using Moz and SEMrush to analyze the potential search volumes of the keywords targeted in the new piece of content. Massimo Chieruzzi, CEO, AdEspresso.

Content Marketing 111

Content Marketing Branding User-Generated Marketing 111

Hubspot Marketing

FEBRUARY 21, 2024

Still, it’s also about SEO optimization and having an effective long-term content strategy so that cold traffic can find the site once it goes live. Even though I use best SEO practices on the main pages, optimizing blog content (and future articles) is an ongoing process that requires staying on top of the latest guidelines.

SEO 109

SEO Copywriting Thought Leadership Energy 109

Search Engine Land

MAY 15, 2023

Yet, all too often, SEO is not deeply embedded when a new website is being designed (or redesigned), and SEO thinking is often only addressed after a site has launched. When building a new website as a marketing vehicle for your business, SEO considerations should be included in the planning stages before a line of code is written.

SEO 106

SEO User-Generated Digital Marketing Copywriting 106

Neil Patel

MARCH 7, 2023

Everyone is learning the endless possibilities that AI enables for digital marketing in general; and in the realm of SEO, there are some exciting potential uses. While ChatGPT is still young, there’s plenty it can do now to help you in your SEO efforts. AI copywriting is only going to improve with time, as will the quality of content.

SEO 104

SEO Transform User-Generated Copywriting 104

Orbit Media Studios

AUGUST 29, 2023

This single chart is a dream come true to the conversion copywriter. That’s because low traffic URLs don’t jump out at you from Analytics. The first shows traffic to all of your content marketing URLs. Add a secondary dimension for “Page Referrer.” Merge URLs that appear to be duplicates. These are hidden gems.

SEO 67

SEO Analytics Copywriting Marketing 67

Neil Patel

DECEMBER 10, 2019

You all know SEO is a long-term game… at least when it comes to Google. Well, what if I told you there were simple ways to get more organic traffic and, best of all, you don’t have to do one bit of SEO? Well, what if I told you there were simple ways to get more organic traffic and, best of all, you don’t have to do one bit of SEO?

SEO 145

SEO Copywriting Price Product 145

Neil Patel

JANUARY 20, 2021

This means that when more people engage with your content, it adds context to your campaigns. Add value and start conversations with your audience. Not only that, these manipulative tactics add no real value to your business. You get to add social context to your ads, which makes them cheaper and more effective.

User-Generated 145

User-Generated Promotion Social Media Marketing Branding 145

Rock Content

NOVEMBER 20, 2017

With the closing of open content directory DMOZ and Google recently coming out and saying meta descriptions are more important than ever, we reached out to SEOs to get their best-kept secrets for crafting the perfect meta description. Start with those ones. Users are telling you that these descriptions aren’t working.”.

SEO 40

SEO Digital Marketing Retail Management 40

Businesses Grow

DECEMBER 4, 2023

Create SEO-Optimized Content: Custom GPTs can be trained to write content that is both engaging for readers and optimized for search engines, using relevant keywords and structures. Once you have the setup done, all YOU have to do is show up as the expert and have a conversation, and maybe add your personality to the output.

Customer 109

Customer Copywriting Market Trends Branding 109

Moz

OCTOBER 14, 2019

Since we’ve worked with a good amount of Shopify stores, we wanted to share our process for common SEO improvements we help our clients with. What is Shopify SEO? Shopify SEO simply means SEO improvements that are more unique to Shopify than other sites. Please index these other URLs with few internal links”.

SEO 53

SEO CRM User-Generated Product 53

Orbit Media Studios

FEBRUARY 26, 2024

Use these as questions you ask your possible web partner , or as requirements to add to your website RFP. SEO is not something that you can add later. The process of building a search-friendly site affects the navigation, the inventory of pages, the copywriting and even the programming. It’s also the legal thing to do.

Copywriting 71

Copywriting Law CRM User-Generated 71

Neil Patel

JANUARY 10, 2022

But transitioning from HTTP to HTTPS and changing your URL structure are also types of migration. IT experts, SEOs, designers, analytics teams; they’ll all have invaluable opinions and advice on how to get it right—but also explain what can go wrong. Promote the new URL using email and social media to customers and the press.

Analytics 115

Analytics Promotion SEO Copywriting 115

Orbit Media Studios

NOVEMBER 16, 2022

Add visuals. This is also a key place to add visuals such as images of people and badges, like awards, certifications, memberships or other trust seals. This is also a key place to add visuals such as images of people and badges, like awards, certifications, memberships or other trust seals. It’s a technical SEO thing.

Transform 128

Transform Thought Leadership Copywriting Analytics 128

Orbit Media Studios

JUNE 1, 2022

Even if we diligently update old content, even if we add great internal links, it’s still an ever-growing pile. If a topic has been covered but the article is out-of-date, go back and update it, but don’t change the URL. That’s an SEO no-no. Add a ‘next’ button. So the blog grows. Start small. Create a ‘Start Here’ page.

Transform 123

Transform Thought Leadership Copywriting Education 123

Rock Content

OCTOBER 28, 2020

SEO techniques need to be applied to get more traffic. With algorithms that change all the time, SEO work needs to be continuous and based on tracking. This post will show the 15 SEO techniques that will drive more traffic to your blog. You can also add visual content to the piece, like videos, infographics , images, etc.

SEO 69

SEO User-Generated Copywriting Fashion 69

Hootsuite

JULY 25, 2023

Write three Google Ad headlines to take people to this landing page [INSERT URL]. Develop four unique copywriting headline ideas related to our latest product launch. Generate a list of keywords for an SEO campaign related to our latest product launch. You can now add media, hashtags, and more. INSERT POST].

Whitepaper 91

Whitepaper Gen Z Marketing Marketers 91

Exposure Ninja

OCTOBER 16, 2023

Search Engine Optimisation (SEO) Search engine optimisation is any action you take to improve where your website appears in search results on search engines. Many marketers get creative here too, and give their buyer persona a name and add a stock photo to represent their ideal customer.

PR 52

PR Marketing Marketers User-Generated 52

Rock Content

MARCH 17, 2023

But if your keyword is something specific like “ what is a URL sug ”, then a 1000-word post is fine. This blog post length produces answers to more direct and simple questions, too (like “ Is bold text good for SEO? ”). Others may highlight very specific keywords or create a more localized SEO strategy.

SEO 79

SEO User-Generated Thought Leadership Copywriting 79

Duct Tape Marketing

FEBRUARY 4, 2016

Add a Section (or Many Sections) on Your Site Answering Related Questions. It’s better if the actual query (together with the question word) appears in the URL slug. “how to” apple. Create a specific, yet in-depth page for each question you are targeting.

User-Generated 46

User-Generated Analytics Education Place 46

Rock Content

APRIL 20, 2023

If you know anything about search engine optimization (SEO), you know that search engines prefer high-value content that’s most relevant to the user’s intent. Unfortunately, many companies and brands focus too much on the technical side of SEO to craft compelling content that will actually result in higher traffic.

Copywriting 52

Copywriting SEO User-Generated Branding 52

Neil Patel

OCTOBER 7, 2020

It requires subject expertise, in-depth knowledge about your target audiences, an excellent strategy to guide its execution, and of course, exceptional copywriting skills. Add all these together, and what do you get? And online, prospects need to be aware of your business or know your site’s URL before they can visit your site.

Content Marketing 108

Content Marketing Inbound Marketing Marketing Marketers 108

AWeber

JUNE 20, 2023

It’s better if your users tend to linger on your videos for a while, but this also means that each view adds to that tally. Once you have enough subscribers (100) on YouTube, you can select a custom handle and URL for your YouTube page, which further simplifies the branding. Pay attention to those community guidelines. Custom handle.

Real Estate 89

Real Estate User-Generated Finance Transform 89