Buffer Marketing

JULY 10, 2025

Instagram is the third most popular social media network with over 2 billion ( 🤯) monthly active users. And more than half of Instagram users are aged 34 years or younger. of Instagram users (aged 16+) use Instagram to follow or research brands and products. Lean into trends.

User-Generated

Hootsuite

OCTOBER 2, 2024

A good guide to freelancer rates in 2024 can be found on the Editorial Freelancers Association website: Graphic design: $47.50–$85/hr Copywriting: $62.50–$100/hr Copy editing: $50–60/hr Translation: $50–70/hr Influencer marketing Working with influencers (aka content creators) is an easy way to expand the reach of your social media campaigns.

B2C

Vertical Response

JULY 7, 2024

Selecting the right social media platforms depends on understanding your target audience, aligning with marketing goals, and conducting competitive analysis to identify effective channels for maximizing reach and engagement. billion logged-in users each month, YouTube offers a vast audience for brands to connect with.

Gen Z

Hubspot Marketing

MAY 13, 2025

While the time lost to the scroll can feel like just another social platform, thinking of Reddit like LinkedIn or Facebook is a mistake, especially when you put on your marketing hat. Mistake #6: Blatant Shilling Everywhere you turn, youre bombarded by marketing messages. And they are not here for your marketing funnel.

Copywriting

Hootsuite

JULY 15, 2025

A recent survey found that 71% of marketers now use AI tools daily, from content generation and brainstorming to data analysis and automation. OwlyGPT So I might be a little bit biased, but it’s hard not to be when a tool like OwlyGPT is designed specifically to make social media managers’ lives easier.

SEO

SocialPilot

MAY 27, 2025

A social media content creator is a creative producer responsible for developing brand-aligned, high-performing, engaging content across social media platforms to support marketing goals, including awareness, engagement, and conversions. What Does a Social Media Content Creator Do?

Thought Leadership

Buffer Marketing

JANUARY 30, 2025

If short-form videos generate the most engagement, prioritize them. Adopt AI and automation AI and automation aren’t just trends—they’re tools that can streamline your workflow, generate fresh content ideas, and help you stay consistent without burning out. Once you spot patterns, double down on what works.

User-Generated

SocialPilot

AUGUST 1, 2025

11 Creative Ways to Use ChatGPT for Social Media There are eleven ways you can effectively use ChatGPT for social media, from content ideation to proofreading and image generation. Content Ideation For social media managers, it’s quite common to hit the ideation brick wall every now and then.

User-Generated

SocialPilot

JULY 10, 2025

Here’s where our users have found SocialPilot’s content calendar handy: it gives you a built-in content calendar where you can plot campaign ideas, attach reference links or notes, and even collaborate with your team in one place. Step 3: Copywriting Crafting the copy that will accompany your visuals. we’ve been there too.

Copywriting

Backlinko

JUNE 23, 2025

return for every dollar you invest in generative AI. So, to save you the guesswork, I tested seven popular AI marketing tools for various tasks. View each tool’s highlights here: What Are the Best AI Marketing Tools? Scaling high-performing ads $39+/month HubSpot AI marketing automation $20/month/seat 1.

User-Generated

SocialPilot

JULY 16, 2025

Businesses can use carousel posts to promote products, highlight case studies, share industry insights, or even repurpose blog content into snackable slides that generate leads and establish authority. Shubham Davey, an SEO copywriter shared his first-hand experience testing different LinkedIn content formats.

Thought Leadership

Martech

OCTOBER 28, 2024

From a demographic perspective, the trends are clear: reliance on GPT is growing in the younger generation. It influences 51% of 18- to 24-year-olds and maintains relevance across generations, with 44% of those aged 35 to 44 and 29% of respondents aged 55+ reporting its influence. AI adoption is growing fast. Ad blockers are a reality.

User-Generated

Campaign Monitor

MAY 30, 2025

According to online reviews, many users struggle with ConvertKit’s learning curve and limited customization. Ready to find your perfect email marketing match? Learning Curve: While the platform is user-friendly initially, unlocking and effectively using advanced features requires a steep learning curve, especially for beginners.

Price

Orbit Media Studios

JUNE 10, 2025

But the most important success factor, lead generation, is actually simpler than it seems. But first, let’s lay them out visually on an example of a high-converting page with B2B lead generation goals. In fact, when grounded in user research, the right messaging does just the opposite. We’ll break down the elements in detail.

User-Generated

Orbit Media Studios

JUNE 10, 2025

But the most important success factor, lead generation, is actually simpler than it seems. But first, let’s lay them out visually on an example of a high-converting page with B2B lead generation goals. In fact, when grounded in user research, the right messaging does just the opposite. We’ll break down the elements in detail.

User-Generated

Buffer Marketing

NOVEMBER 11, 2024

There’s no universally agreed-upon number, but a Reddit thread shows many TikTok users saying any video getting one million views or more can be called viral. The TikTok algorithm works in mysterious ways and sometimes will push your old videos to TikTok users. But you know what keeps a user’s attention?

Energy

Neil Patel

JULY 22, 2025

What was once a cheeky social media trick has become a high-stakes play for many modern social media marketers. Trendjacking is not the time to let the copywriter have the keys to the Canva account. And like it or not, audiences can tell. That’s the fine line with trendjacking.

Branding

Hootsuite

OCTOBER 30, 2024

Goal-setting Clear, measurable social media goals are essential for tracking the success of your social media marketing strategy. There are a few different ways to look at this, but your ideal social media calendar will likely include a combo of educational , entertaining , and promotional content.

Management

Hootsuite

MARCH 31, 2025

But it cant take the place of a skilled social media manager, brand-aware copywriter, or accomplished graphic designer. Download now 11 smart ways to use AI in social media The AI conversation these days tends to focus on generative AI. It will even generate hashtags to help get your content seen.

User-Generated

Animalz blog

JUNE 3, 2025

We felt like to make the car go you would need content, creative, product marketing, and then campaigns or demand gen. ( At the enterprise level, you need content, creative, product marketing, and demand generation working together. If you can get your product marketers aligned they will be your best friends. (

Advertising

Hootsuite

MARCH 23, 2023

It seems like AI copywriting tools are everywhere, from content generators to ecommerce chatbots. But like most tools, AI copywriters are only as powerful as the person using them. Besides knowing how to use it, you need to know when to use AI copywriting and when it’s best to use your team’s real human brains.

Copywriting

Neil Patel

MARCH 30, 2021

One of the biggest challenges that bloggers and content marketers face is writing content that’s optimized for search engines, yet will also appeal to people. The principal way to accomplish this is SEO copywriting. That’s what SEO copywriting is all about. Don’t worry if you can’t afford an expensive SEO copywriter.

Copywriting

Hootsuite

JANUARY 4, 2023

billion people are active social media users. Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? What is social media marketing?

Social Media Marketing

Sprout Social

MAY 4, 2017

Establishing and documenting your social media strategy will help focus your efforts, understand your objectives and goals , and plan the steps you need to achieve them. This focus and planning will minimize wasted effort and improve your social media marketing productivity. Project management. Data analytics.

Social Media Marketing

Rock Content

OCTOBER 12, 2023

Here, we’ll go over everything you need to know about social media marketing for contractors to drive traffic, attract clients, and boost your bottom line. Choosing the Right Social Media Platforms According to research, around 79 percent of American consumers had one or more active social media profiles as of 2019.

Social Media Marketing

Hubspot Marketing

MAY 3, 2017

32 Free Marketing Courses to Take in 2017. Inbound Marketing Certification " by HubSpot Academy. Content Marketing Certification " by HubSpot Academy. Internet Marketing for Smart People " by Copyblogger. Viral Marketing and How to Craft Contagious Content " by Coursera. " Content Marketing " by QuickSprout.

Inbound Marketing

Duct Tape Marketing

JANUARY 15, 2015

5 Ways to Get The Most Out of Your Social Media Marketing This Year written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. It’s guest post day here at Duct Tape Marketing, and today’s guest post is from our newest team member – Alex Boyer – Enjoy! Create a Dialogue.

Social Media Marketing

Hootsuite

MARCH 8, 2023

Free Instagram caption generator Instagram Caption Generator Pick a style from the dropdown list, describe your post, and let AI write your caption for you. Reset Social media marketers wear all the hats and do all the jobs. Arguably the most time-consuming of them all is copywriting. Thanks, robots!

User-Generated

Marketing Insider Group

APRIL 11, 2023

Before you succumb to the hype and hire a social media intern or go all out with paid search ads, you need to consider digital marketing services. Hiring in-house help is an expensive way to boost your social media presence, and paid search ads only generate about 5% of traffic.

Digital Marketing

Hootsuite

MAY 1, 2023

The ten steps of a basic social media workflow are: Ideation: Coming up with ideas for your posts or social media campaigns. Copywriting: Writing captions or campaign slogans. Start free 30-day trial Social media approval workflow Approvals are the backbone of any successful social media workflow.

Copywriting

Hootsuite

AUGUST 19, 2021

Bonus: Customize our free, professionally designed resume templates to land your dream social media job today. What is a freelance social media manager? A freelance social media manager is a social media marketing expert who provides on-demand services. Copywriting. Copywriting.

Management

Unbounce

MAY 16, 2023

Wanna learn how to use AI in your social media marketing? What is AI for social media? How can AI be used in social media? What are the best AI social media tools? What is AI for social media? What is AI for social media? Target social ads.

Transform

Hubspot Marketing

MAY 14, 2019

Acquisition marketing is attracting new visitors and leads to your website through search engine optimization, freemium products, education hubs, paid advertising, copywriting, conversion rate optimization, lead generation campaigns, and lead optimization. Affiliate Marketing. Brand Marketing. Buzz Marketing.

Stealth Marketing

Hubspot Marketing

JUNE 4, 2024

I tested and reviewed five AI content generators to see how they work and whether they can benefit marketers and creators. Keep reading to learn about my experience and see if any of these generators could be an excellent assistant to your workflow. Then, bring those ideas to the generators below.

Gen Z

Search Engine Land

FEBRUARY 14, 2024

Artificial intelligence (AI) is reshaping social media marketing in significant ways. For instance, imagine an ecommerce company using AI to analyze user interactions. Using an AI copywriting tool, the brand spruced up its Facebook ads. They utilized AI by creating compelling and personalized ad copy.

eCommerce

Hootsuite

JANUARY 10, 2024

AI marketing software can help draft content, generate SEO-friendly social captions, repurpose a blog post into a video, suggest an ad strategy, and so much more. Seriously, just imagine what your marketing team could accomplish with a little (digital) helping hand. Try out caption generation for free.

Price

Buffer Marketing

APRIL 24, 2024

In this article, we'll explore the unique characteristics of organic and paid social media, how they complement each other, and why incorporating both into your social media strategy is essential for achieving your business goals. What is organic social media?

User-Generated