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Navigating the evolving martech landscape

Martech

Email didn’t replace direct mail. SaaS companies often catalog market tools by industry – healthcare, finance, hospitality, etc. A CRM platform promises a single source of truth that empowers front office teams to deepen their relationships with customers and provide a best-in-class experience.

CRM 90
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16 marketing automation platforms your organization should consider

Martech

They also integrate seamlessly with many third-party CRM and other point solutions to offer extended capabilities. Budgeting and planning leverage marketing, CRM and finance systems to measure, track and optimize marketing performance. Artificial intelligence is used throughout the Acoustic Marketing Cloud. ActiveCampaign.