Aspiration Marketing

FEBRUARY 7, 2023

Website design standards have transformed over the past decade. The days of websites serving as digital versions of company publications have been replaced by design trends that allow a digital presence to do more than offer basic background, directory, and contact information.

Transform 208

Transform Outbound Marketing Inbound Marketing Marketing 208

Aspiration Marketing

DECEMBER 8, 2022

Although web standards have changed since early web pages offered businesses an eCommerce presence and marketing opportunities, many firms continue to embrace traditional web design as a method of managing the customer experience and handling inbound marketing.

Customer 228

Customer Inbound Marketing eCommerce Management 228

Aspiration Marketing

FEBRUARY 7, 2023

Website design standards have transformed over the past decade. The days of websites serving as digital versions of company publications have been replaced by design trends that allow a digital presence to do more than offer basic background, directory, and contact information.

Transform 191

Transform Outbound Marketing Inbound Marketing Marketing 191

Aspiration Marketing

SEPTEMBER 1, 2022

Growth-driven design, also known as GDD, can help streamline the process of launching a brand new website or even finalizing a redesign without the hassle.

Branding 212

Branding 212

Hubspot Marketing

APRIL 2, 2024

Designing your company website can be a challenging proposition. I was the design manager for a large company website for nearly six years, and during that time, I found myself losing perspective of what our target audiences really needed. Can you try any of these to take your web design to the next level?

Fashion 98

Fashion Place Promotion Management 98

Aspiration Marketing

JANUARY 15, 2024

Review web accessibility facts, risks, and the benefits it provides to businesses and users. Learn why and how to implement web accessibility effectively.

229

229

Aspiration Marketing

JANUARY 11, 2023

Growth-Driven Design (GDD) is a method of designing and developing websites that focuses on continuous optimization and improvement based on data and user feedback. Growth-Driven Design approaches yield better ROI, improved user experience, and data-driven decision-making.

209

209

Aspiration Marketing

JANUARY 18, 2023

Putting a well-structured design in place or improving an existing website can yield significant benefits. A good website structure is crucial to helping visitors navigate the web presence of your company and find the information they need quickly and easily.

Place 202

Place 202

Aspiration Marketing

AUGUST 16, 2022

Today, the use of GDD, or growth-driven design, is growing increasingly popular due to its ability to hone in on specific goals and targets without overspending on marketing budgets. After you have launched your GDD website, you may be wondering what comes next.

Marketing 199

Marketing Marketers 199

Aspiration Marketing

AUGUST 8, 2023

In today's digital era, a compelling website design is the cornerstone of online success. As businesses strive to engage and convert users, having proficient website design skills has become a necessity. Enter HubSpot Academy, a game-changing e-learning platform that empowers individuals to enhance their web design expertise.

Marketing 130

Marketing Marketers 130

Aspiration Marketing

AUGUST 2, 2022

With the use of GDD, or growth-driven design, streamline your sales efforts while optimizing your conversion rate on an ongoing basis. Increasing your company's conversion rate online often requires more than delivering high-quality products and services.

Product 205

Product Marketing Marketers 205

Hubspot Marketing

APRIL 2, 2024

Take the full course to learn more about responsive design and how to optimize your website's performance. That's where responsive design comes in. Simply put, responsive web design is the method of designing web pages that appear in their optimized form across all devices. How does responsive design work?

Energy 98

Energy User-Generated B2C eBook 98

Litmus

MARCH 6, 2024

While you’re switching up your copy or content to optimize the subscriber experience, you might be overlooking one very critical element: design. Design isn’t just about making things look pretty. And beautiful designs alone don’t automatically equate to high performance. What is conversion-centered design?

Price 96

Price Promotion Product Email Marketing 96

Content Marketing Institute

APRIL 13, 2021

The appetite for visual content seems insatiable – and graphic designers aren’t always available to help. This intro to the design principles of white space, typography, and color will help you make the most of your DIY designs.

Content Marketing 144

Content Marketing Marketing Marketers 144

Search Engine Land

FEBRUARY 7, 2024

Microsoft Copilot announced a trio of updates to its platform, including: A new homepage design. New inline editing of AI-generated images with Microsoft Designer integration. Microsoft’s updated Copilot homepage is designed to make navigation smoother, though it might take a bit of getting used to. Why we care.

User-Generated 121

User-Generated Search Marketers Customer Advertising 121

Search Engine Land

JUNE 14, 2023

Google Ads started rolling out its new look after months of trialing two different designs. Why we care: All Google Ad users will be moved over to the new design by the end of the year, so it’s important digital marketers feel confident in using it. The post Google Ads unveils new design appeared first on Search Engine Land.

Advertising 106

Advertising Advertisers Digital Marketing Management 106

Aspiration Marketing

AUGUST 16, 2022

Today, the use of GDD, or growth-driven design, is growing increasingly popular due to its ability to hone in on specific goals and targets without overspending on marketing budgets. After you have launched your GDD website, you may be wondering what comes next.

Marketing 130

Marketing Marketers 130

Aspiration Marketing

JULY 26, 2022

Growth-Driven Design (GDD) has been sweeping the web development scene as a top-performing production strategy for companies of all sizes. The primary benefit of this web development methodology is that it gives you a platform to kickstart your web presence very quickly, allowing you to scale and improve your website over time.

Product 184

Product 184

Aspiration Marketing

JANUARY 11, 2023

Growth-Driven Design (GDD) is a method of designing and developing websites that focuses on continuous optimization and improvement based on data and user feedback. Growth-Driven Design approaches yield better ROI, improved user experience, and data-driven decision-making.

130

130

Aspiration Marketing

JANUARY 18, 2023

Putting a well-structured design in place or improving an existing website yields significant benefits, a better user experience in terms of its accessibility and user-friendliness, and for search engines, in terms of crawlability and technical aspects.

Place 130

Place 130

Aspiration Marketing

JANUARY 18, 2023

Putting a well-structured design in place or improving an existing website yields significant benefits, a better user experience in terms of its accessibility and user-friendliness, and for search engines, in terms of crawlability and technical aspects.

Place 130

Place 130

Aspiration Marketing

JANUARY 12, 2023

The user experience (UX) is one of the most important components of your website. When you get it right, UX meets customer needs simply and intuitively, reducing friction and making your website experience more satisfying and less frustrating.

Customer Journey 225

Customer Journey Customer 225

Rock Content

NOVEMBER 22, 2023

As a Creative Designer at Rock Content, I continuously create color combinations organically, drawing upon the knowledge I’ve accumulated throughout my career. Color Contrast Color contrast is a fundamental principle in the world of visual design. It goes beyond aesthetics, and most marketing professionals grasp its significance.

Health 80

Health Place Communications Digital Marketing 80

Search Engine Land

OCTOBER 9, 2023

The post Google testing more subtle Search Generative Experience design appeared first on Search Engine Land. Searchers can easily scroll past it to the the traditional search results, unlike the original SGE interface.

Real Estate 124

Real Estate User-Generated SEO 124

Sachs Marketing Group

DECEMBER 11, 2023

This involves compelling design, persuasive copy, and a deep understanding of your audience’s needs and pain points. This common challenge often stems from a need to understand what engages and converts visitors and how web design can help. What is a Landing Page?

Transform 77

Transform Health Digital Marketing Copywriting 77

Rock Content

FEBRUARY 15, 2024

If so, then you already have an idea why UX design is important. Nail the UX design attached to a particular product or web experience, and you potentially have a hit on your hands. But what is UX design and why is it important? What Is UX Design and Why Is It Important? What Are the Principles of Great UX Design?

Copywriting 77

Copywriting Energy eBook Product 77

AWeber

DECEMBER 19, 2023

Section of a newsletter Memorable banner Primary story and images Promotion your reader’s won’t miss Recent content Requesting questions and ideas How to design a newsletter By breaking your newsletter into sections, designing a newsletters can be as easy as assembling each section in the right order. The audience reads.

Promotion 101

Promotion Branding Product Place 101

Kuno Creative

JUNE 1, 2023

When it comes to driving business in the B2B space, few if any sales and marketing tools are as powerful as a well-designed website, making website design fundamentals a bigger priority than ever for those looking to break through the static of our increasingly digital world. After all, they are one and the same!

Education 80

Education Product Branding Marketing 80

Kuno Creative

MAY 17, 2022

Website design trends continue to evolve, but the ultimate goal of creating the best possible experience for the user really hasn’t changed. Here are the hottest website design trends we expect will stand the test of time.

Inbound Marketing 97

Inbound Marketing Branding Marketing Marketers 97

SmartBrief - Marketing

MARCH 4, 2024

In part two of the series, we address strategies and tactics to grow your email newsletter subscriber base and how to design an email newsletter template that both engages recipients and facilitates communication of important company news and information. While design is important from a branding perspective, content is still king.

Promotion 92

Promotion User-Generated eCommerce Marketing 92

Kuno Creative

OCTOBER 26, 2023

Branding and website design are about so much more than just showcasing your logo, tagline or color scheme. It’s the very essence of your company’s identity, shaping how the world sees and responds to you.

Branding 83

Branding 83

Search Engine Roundtable

MARCH 3, 2023

Google announced it is testing a new design to help improve the workflow of advertisers in the Google Ads console. Google said it is "testing new designs to improve how the product is organized and make things easier to find'"while continuing to provide the same tools and solutions you rely on to grow your business."

Advertising 131

Advertising Advertisers Product 131

Litmus

OCTOBER 21, 2021

The core of Litmus is rooted in email design. Whether you’re new to email design or a seasoned veteran, one thing’s for sure: You’ve got to have a solid understanding of the basics. Here’s what you’ll get with each lesson: The essentials of email design with lessons on layouts, imagery, and more. GET STARTED TODAY ?.

124

124

Litmus

JANUARY 12, 2023

What email design trends and best practices do we see on the horizon this year? Combined with our own thoughts, here are email marketing design trends we expect to see in 2023 with examples. Should you leverage email marketing design trends? ” One way is by leaning into email design trends. Minimalism. Shape trends.

Email Marketing 98

Email Marketing Real Estate User-Generated Marketing 98

Digital Marketer

JANUARY 2, 2023

From $5 logo designs to websites like Canva to artificial intelligence is there still a future in graphic design? Is Artificial Intelligence Taking Over the Design Industry? Artificial Intelligence is rapidly changing the landscape of the design industry as we know it. So, why should AI be any different?

Communications 90

Communications Price Content Marketing Digital Marketing 90

Hubspot Marketing

DECEMBER 4, 2023

Listen to an audio summary of this post: How to Design a Facebook Business Page 1. However, that doesn't mean you need a full-time designer to churn out those assets. Use tools like Canva to easily create custom graphics for your posts, cover photos, and profile pics using Canva’s templates and free design assets.

Gen Z 113

Gen Z User-Generated Millennials B2C 113