Duct Tape Marketing

MAY 29, 2014

A traditional method of outbound marketing that was used for years (and still is) with great success was direct mail. 6: EBook Giveaways. Since you can give away copies of an eBook for effectively nothing, these books can also be used as effective outbound marketing tools. 1: Blog Outreach. That’s right, free stuff.

Outbound Marketing 73

Outbound Marketing eBook Direct Mail Inbound Marketing 73

Neil Patel

JANUARY 31, 2022

E-commerce marketing can have a variety of goals, from building brand awareness to driving sales, and use a variety of approaches including SEO , paid ads, social media, and affiliate marketing. It includes paid ads, which we covered in the previous section, as well as SEO, (or “ search engine optimization ”). Not quite.

Affiliate Marketing 113

Affiliate Marketing Influencer Marketing User-Generated Promotion 113

Scoop.it!

SEPTEMBER 7, 2022

One good tip from us is to use a nice cover for your ebook or case study. Some of the best ways to consolidate your content for SEO are to delete all the irrelevant, outdated and thin content and focus on a long-form copy that actually helps people solve a specific problem. Write more blogs. LinkedIn slides. Free trials.

Content Marketing 104

Content Marketing Affiliate Marketing Whitepaper User-Generated 104

CXL

MAY 27, 2022

While your competitors pump out gated ebooks and “state of the industry” lead magnets that generate low-to-no intent MQLs, tap into existing demand to build a pipeline of high intent leads. SEO-focused content can drive new traffic to your site while providing prospects with a step-by-step guide to a persistent problem.

Thought Leadership 89

Thought Leadership Whitepaper eBook User-Generated 89

Adobe Experience Cloud Blog

DECEMBER 10, 2015

In fact, according to a study by Hubshout—an SEO reseller and reporting dashboard—nearly 72% of respondents said they would leave a website if it was slow to load, and about two-thirds (67%) said that difficulty or frustration with the website’s navigation would also force them to swipe right and head back to their search results.

Shoppers 91

Shoppers Thought Leadership Retail Direct Mail 91

Duct Tape Marketing

AUGUST 6, 2014

Search Engine Optimization (SEO). E-Mail marketing. Direct mail. Pay per click (e.g. Google Adwords). Social Media. Industry specific social sites. Content Marketing. How to guides. Newsletters. Special reports. Advertising. Billboards. Classified ads. Fax advertising.

Direct Mail 69

Direct Mail Advertisers eBook Advertising 69

Neil Patel

APRIL 20, 2021

online course, ebook, software), so you naturally want others to believe in it, too. Whether you’re selling via email, direct mail, or social selling, highlight the benefits as well as the features of your product. Influence marketing is here to stay, so you should embrace it. You believe in your product (e.g.,

Millennials 140

Millennials Education User-Generated Advertisers 140

OnPassive Marketing

OCTOBER 1, 2022

Some examples of traditional marketing include print ads, television commercials, radio ads, and direct mail. SEO: Optimizing your website for search engines can help you get more traffic from people searching for topics related to your business. What Is Growth Marketing?

Traditional Marketing 64

Traditional Marketing Whitepaper Direct Mail Marketers 64

DIY Marketers

JANUARY 17, 2022

Use SEO (Search Engine Optimization) to get found. According to a survey by Marketo, online leads generated from webinars were three times more likely to convert into sales than those generated through traditional methods like trade shows and direct mail (36% vs 13%). But no one can do that.

Promotion 98

Promotion Marketers Marketing Advertisers 98

Adobe Experience Cloud Blog

DECEMBER 18, 2008

Good relevant content helps your SEO and highlights your thought leadership. We recently announced our new eBook, 101 B2B Marketing and Sales Tips from The B2B Lead , and we get at least 10 new form downloads a week. For many years marketers were limited to direct mail and events for lead generation.

Thought Leadership 48

Thought Leadership Direct Mail PR eBook 48

Exposure Ninja

JULY 5, 2023

” It’s the gift that keeps on giving, with lasting SEO benefits and the potential for evergreen content that remains relevant over time. Example: A B2B SaaS company offers free eBooks, webinars, and blog posts covering topics such as software implementation, best practices, and industry trends.

Marketing Strategy 52

Marketing Strategy Whitepaper Marketers Marketing 52

Exposure Ninja

SEPTEMBER 18, 2023

Marketing Channel — what you use to get your message out (for example, direct mailing, social media or email. Get Weekly Marketing Tips Join 20,000+ marketers Marketing tips direct to your inbox First Name * Email Address * This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

PR 52

PR Copywriting Marketers Marketing 52

Lusha

NOVEMBER 11, 2024

It’s all about drawing potential customers to your product or service by: Creating valuable content Using targeted SEO strategies (making your website easy to find on search engines) Being active and engaging on social media The main idea is to pull customers in, not push your product on them.

CRM 52

CRM Whitepaper Non-Profit User-Generated 52

Exposure Ninja

OCTOBER 16, 2023

Examples include TV and radio adverts, telemarketing, direct mail and online ads. Search Engine Optimisation (SEO) Search engine optimisation is any action you take to improve where your website appears in search results on search engines. This section includes some of the most common types of marketing.

PR 52

PR Marketers Marketing User-Generated 52

Duct Tape Marketing

MARCH 8, 2018

I think in the content world, when you’re maybe in the old advertising days, if you’re doing direct mail or you’re doing TV, it’s really easy to think about that stuff, but when you’re self-publishing, when you’re using content, you forget that that content is in competition with everybody else in your industry.

Place 65

Place Marketing Plan Direct Mail Content Marketing 65

Hubspot Marketing

JUNE 18, 2025

That’s reflected in the long list of growth marketing tactics you can deploy, from retargeting and cross-targeting to email marketing and direct mail. Pillar pages, landing pages , lead magnets like ebooks — I love educational content. Educational resources, SEO, and organic traffic are hallmarks of content-led acquisition.

Direct Mail 73

Direct Mail User-Generated Marketers Marketing 73

Neil Patel

JULY 28, 2021

For example, TV commercials, cold calls, paid ads , and direct mail are all examples of outbound. For example, they visit your website, read an ebook, or download a white paper. Outbound Marketing Strategy Number #2: Direct Mail. Outbound marketing guarantees you reach people. You won’t be shouting into the void.

Outbound Marketing 144

Outbound Marketing Direct Mail Inbound Marketing Whitepaper 144

Duct Tape Marketing

AUGUST 28, 2015

Build in SEO Friendly Words. By making it SEO friendly you will not only make it easier to read, but you’ll simultaneously boost your SEO rankings. Is Direct Mail Dead or New Uses for Old Tactics The first half of the title of this post is.

Direct Mail 75

Direct Mail eBook Shipping SEO 75

Exposure Ninja

OCTOBER 16, 2023

Direct Mail and Telemarketing Direct mail and telemarketing are more frowned upon by consumers than other forms of traditional marketing. Direct mail is defined as “unsolicited commercial literature sent to prospective customers through the post”, but this isn’t always true.

Telemarketing 52

Telemarketing Outbound Marketing Direct Mail Inbound Marketing 52

Lusha

JUNE 11, 2024

Outbound marketing: the direct approach Outbound marketing, on the other hand, is more proactive. It involves reaching out to potential customers directly through various channels such as advertising, cold calling , email blasts, and direct mail. Channels Content marketing, SEO, social media, email: Organic and owned channels.

Outbound Marketing 52

Outbound Marketing Inbound Marketing Direct Mail eBook 52

Backlinko

MAY 14, 2024

Search Engine Optimization (SEO) SEO is the process of optimizing your website to improve its search engine rankings. Let’s explore the different types of SEO. On-Page SEO On-page SEO is the practice of optimizing individual webpages to rank higher in search results. And attract more relevant traffic.

PR 113

PR Customer loyalty User-Generated Marketers 113