The CMO Survey

JUNE 30, 2025

The Chartered Institute of Marketing The Conference Board The Drum The Financial Brand The Hindu BusinessLine The Message The Pinnacle Gazette The Pittsburgh 100 The Press The Wise Marketer Toolbox Trade Only Today Twitter Business ValueWalk Vital Wall Street Journal WARC Westcher Magazine Which-50 WRAL Tech Wire WWD Yahoo Finance Youtube ZDNET

CMO

Zumvu

JUNE 17, 2025

Navigation × Get Featured Write for us Authors Contact Home Social facebook Twitter Pinterest rss Menu Get Featured Write for us Authors Contact Home Business Accounting Business Basics Business Resources Finance Human Resource Insurance International Business Legal Retail Small Business Startup Sales & Marketing Advertising Branding Content (..)

Finance

The CMO Survey

JULY 18, 2025

The Chartered Institute of Marketing The Conference Board The Drum The Financial Brand The Hindu BusinessLine The Message The Pinnacle Gazette The Pittsburgh 100 The Press The Wise Marketer Toolbox Trade Only Today Twitter Business ValueWalk Vital Wall Street Journal WARC Westcher Magazine Which-50 WRAL Tech Wire WWD Yahoo Finance Youtube ZDNET

CMO

The CMO Survey

JUNE 25, 2025

The Chartered Institute of Marketing The Conference Board The Drum The Financial Brand The Hindu BusinessLine The Message The Pinnacle Gazette The Pittsburgh 100 The Press The Wise Marketer Toolbox Trade Only Today Twitter Business ValueWalk Vital Wall Street Journal WARC Westcher Magazine Which-50 WRAL Tech Wire WWD Yahoo Finance Youtube ZDNET

CMO

The CMO Survey

JULY 22, 2025

The Chartered Institute of Marketing The Conference Board The Drum The Financial Brand The Hindu BusinessLine The Message The Pinnacle Gazette The Pittsburgh 100 The Press The Wise Marketer Toolbox Trade Only Today Twitter Business ValueWalk Vital Wall Street Journal WARC Westcher Magazine Which-50 WRAL Tech Wire WWD Yahoo Finance Youtube ZDNET

CMO

The CMO Survey

JUNE 16, 2025

The Chartered Institute of Marketing The Conference Board The Drum The Financial Brand The Hindu BusinessLine The Message The Pinnacle Gazette The Pittsburgh 100 The Press The Wise Marketer Toolbox Trade Only Today Twitter Business ValueWalk Vital Wall Street Journal WARC Westcher Magazine Which-50 WRAL Tech Wire WWD Yahoo Finance Youtube ZDNET

CMO

The CMO Survey

JULY 8, 2025

The Chartered Institute of Marketing The Conference Board The Drum The Financial Brand The Hindu BusinessLine The Message The Pinnacle Gazette The Pittsburgh 100 The Press The Wise Marketer Toolbox Trade Only Today Twitter Business ValueWalk Vital Wall Street Journal WARC Westcher Magazine Which-50 WRAL Tech Wire WWD Yahoo Finance Youtube ZDNET

Analytics

Customers.ai

DECEMBER 12, 2023

For ecommerce retailers, this opens up a huge opportunity. But to capitalize on this exponential growth, ecommerce stores must be optimized and they must be agile. From ecommerce platforms to cart abandonment solutions and brand advocacy platforms, we have named some of the best of the best when it comes to ecommerce.

eCommerce

CXL

OCTOBER 16, 2022

There’s more to ecommerce customer acquisition than increasing checkout conversion rates. The key is ongoing measurement and testing to understand which acquisition strategies work for your ecommerce business. Borrow trust for fast results with influencer marketing 4. Personalize the buyer journey with email marketing 5.

Customer Acquisition

Neil Patel

APRIL 21, 2021

If you can get an influencer to endorse your product or brand, you can tap into the audience at the influencer’s disposal, which may be far more vast than your own following. Influencer marketing, then, is the field of marketing in which influencers are paid (via cash or other incentives) to promote a brand or product.

Fashion

Sprout Social

JANUARY 12, 2022

Customer conversations are among your most valuable marketing assets. This is especially true for brands in crowded industries (think: ecommerce, SaaS) where it’s so simple to bounce to a competitor. For example, ecommerce brands rely on star ratings and positive reviews to convert first-time customers and skeptics.

User-Generated

Customers.ai

FEBRUARY 7, 2024

Aslam’s work extends beyond Solutions 8, contributing significantly to the digital marketing community as a Traffic Coach for DigitalMarketer.com and co-hosting the Perpetual Traffic Podcast​ 4. Her innovative approach has successfully harnessed the power of influencer marketing and data to elevate brands like Montblanc and Ray-Ban.

Transform

Sprout Social

AUGUST 23, 2022

Their merchandise or ecommerce shop. The brand has provided talking points and instructions to the creator (think: influencer or brand ambassador content). These types of videos are common among beauty and skincare brands where creators unbox PR packages on camera. Their website. million views and $743 from ads.

Real Estate

Hootsuite

JULY 17, 2023

NetBase NetBase Quid is a social media analytics platform that provides consumer and market intelligence to help you stay on top of consumer sentiment and better manage brand health and crises. Source Best for: Ecommerce businesses and DTC brands who want to use UGC-style content to promote their products.

Price

Exposure Ninja

OCTOBER 16, 2023

TikTok would be an ideal place to market your product, with ads across other social media platforms, influencer marketing campaigns and potentially a more playful tone of voice and website. Your target customer is eCommerce businesses. Are you priced lower with a young target audience?

Price

Exposure Ninja

MAY 13, 2022

Digital PR, short for “digital public relations”, is an online marketing strategy used by businesses to increase their online presence. Digital PR is, in the words of Google’s Search Advocate John Mueller, probably more critical than technical SEO. Digital PR for SMEs Ready to Dominate Online.

PR

Customers.ai

DECEMBER 12, 2024

Scroll through any ecommerce brands Instagram, and youll spot a pattern – influencer takeovers, founder vlogs, and personal stories galore. Influencers lose their shine, founders step back, and suddenly the face of your brand is gone. Its a game plan for bold ecommerce brands ready to stand out on their own terms.

eCommerce

Search Engine Land

JULY 1, 2024

Since TikTok is relatively new to the ecommerce game, customers often do more research on Google and may turn to where they feel safe making purchases, such as Amazon or a brand’s direct site. Scale brand awareness through the creation of more PR opportunities. Influencer marketing can also be a game-changer for your SEO strategy.

SEO

Duct Tape Marketing

MAY 4, 2016

Public Relations Category on Duct Tape Marketing. The PR Masterclass : How to develop a public relations strategy that works! ActiveCampaign – Fully integrated solution for intelligence-driven marketing and sales. Further Reading: The Ultimate Guide to eCommerce Email Marketing. Further Reading.

Advertisers

Marketing Insider Group

JANUARY 6, 2020

The agenda features speakers from some of the world’s most successful brands including Facebook, Zalando, Dropbox, Google, and SEMrush, covering topics such as eCommerce, AI, search personalization, B2B marketing, machine learning, analytics, and more. Brighton SEO Marketing Event. ANA Masters of B2B Marketing.

Marketing