May, 2022

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Helium 10 Review (UPDATED 2022) – Read Before Buying

Dreamgrow

Last Updated on May 31, 2022 by Karl Hey, Amazon FBA’er! We recently used Helium. Read more The post Helium 10 Review (UPDATED 2022) – Read Before Buying appeared first on Dreamgrow. [This is a content summary, continue reading on our website!].

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Why Choose a HubSpot Partner Agency.Even if You Don't Use HubSpot

Aspiration Marketing

Choosing the right marketing agency is tough! After all, there are plenty of options, and you want to select an agency partner who'll build a long-lasting relationship with your company. So where do you begin?

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Grow Your Business With Facebook Marketplace: Guide + Tips

Hootsuite

Facebook Marketplace launched in 2016 as a place for people to buy and sell within their communities. Think Craigslist, but with Messenger. Sure, Facebook Marketplace may have started as an online garage sale. These days, it’s an ecommerce powerhouse. The platform receives around a billion monthly visitors. Since those people are browsing already, they’re likely highly motivated potential buyers.

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Rumor: Apple To Announce New Search Engine Next Week

Search Engine Roundtable

Robert Scoble posted a bunch of items around what to expect from the Apple World Wide Developer Conference (WWDC) that is happening Monday, June 6th. Robert said a bunch of things but specific to search he said "and a new search engine is coming too.".

SEO
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Why B2B Growth Needs a Co-Marketing Strategy

Speaker: Speakers:

Struggling to grow your B2B brand in an overcrowded market? Discover how partner marketing can transform your strategy, unlocking new opportunities for lead generation and ROI. What you'll gain: Craft collaborative campaigns that minimize conflicts and maximize ROI. Harness automation to streamline partner marketing efforts. Learn to gain and retain partner mind share with proven strategies.

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18 Best Free Microsoft Excel Templates for Marketing & Sales

Hubspot Marketing

Many of us can recall a time in high school when we were sitting in math class and thinking, "When am I ever going to use this stuff in the real world?" And then we suddenly find ourselves in the real world, only to realize that numbers do play a pivotal role in what we do — especially in digital marketing. The trouble is, many Excel templates and spreadsheets are riddled with numbers and formulas that aren’t all that inviting.

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The 5 Best Affiliate Marketing Courses (From a 7-Figure Marketer)

Dreamgrow

Last Updated on May 31, 2022 by Karl I’ll never forget my first $1,000 profit. Read more The post The 5 Best Affiliate Marketing Courses (From a 7-Figure Marketer) appeared first on Dreamgrow. [This is a content summary, continue reading on our website!].

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Fix Outdated Content To Boost Your SEO Results

Content Marketing Institute

Old, inaccurate, and irrelevant content can drag your site down in Google’s (and your audience’s) eyes. Invest the time to find those pieces, delete what doesn’t work, and update what could work again. You may just spin your content chaff into SEO gold.

SEO
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Social media messaging: how to build a winning cross-platform strategy

Sprout Social

Is your social media messaging on point? Food for thought: businesses bounce between dozens of engagements per day. Posts. Comments. DMs. For some brands, it’s a constant back-and-forth. But given how quickly social comms can move, it’s easy to overlook what you say and how you say it. Thing is, even the shortest messages you publish can have a big impact on your audience.

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Google May 2022 Broad Core Update Is Live - What We Are Seeing Now

Search Engine Roundtable

Google Search has started to roll out the first broad core update of the year, the May 2022 broad core update. It started on May 25, 2022 at about 11:30am ET and will now roll out for the next couple of weeks.

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How to Master Media Relations: Targeting, Tailoring, Timing

Speaker: Karen Swim, APR

Relevance is the currency of modern media relations—and personalization is how you earn it. In this new webinar with industry leader Karen Swim, APR, we'll explore proven strategies for precision targeting and crafting personalized pitches that resonate with journalists and build stronger relationships over time. You’ll also learn how to ensure your media lists are accurate and up to date, craft outreach that gets responses, and streamline your workflow without sacrificing quality.

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How to Create an Email Newsletter People Actually Read

Hubspot Marketing

You’re sitting around a conference room, trying to figure out how to best engage your leads and customers, sell more products, or just “stay top-of-mind” for your target audience, and someone decides there’s a solution that can solve all of those problems at once: an email newsletter! Suddenly you're "volunteered" to do it. And you've got to make sure that open and clickthrough rates don’t dip.

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What Is Personal Branding? Here’s Why It’s So Important via @sejournal, @AdamHeitzman

Search Engine Journal

What's personal branding all about, anyway? Here's why it matters and what you can do to build a solid brand of your own. The post What Is Personal Branding? Here’s Why It’s So Important appeared first on Search Engine Journal.

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The 5 Best Amazon FBA Courses (Six-Figure Blueprint?)

Dreamgrow

Last Updated on May 31, 2022 by Karl Welcome to my best Amazon FBA course. Read more The post The 5 Best Amazon FBA Courses (Six-Figure Blueprint?) appeared first on Dreamgrow. [This is a content summary, continue reading on our website!].

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Instagram Reels Algorithm: Everything You Need to Know

Hootsuite

If you’re a social media nerd (a term of endearment here at Hootsuite HQ), you’ve probably already studied our guide to the Instagram algorithm in your quest to achieve better engagement for your business Instagram account. But if you really want your Instagram Reels in particular to make a splash, it’s important to know that this Instagram feature has its own specific algorithm to wrestle with.

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AI In The Aisles: The Executives Guide To Better In-Store Experiences

Speaker: Steve Worthy, MBA

The rapid rise of AI-powered displays, touchless technology, and sensory marketing is reshaping the future of in-store engagement. Yet for many retail executives, the real challenge is not identifying new tools - it is knowing which signals to trust, which inputs to prioritize, and how to architect decisions that elevate in-store leadership rather than dilute it.

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8 social selling metrics to measure success

Sprout Social

Social media is quickly emerging as the go-to channel for salespeople seeking new prospects. According to LinkedIn , 78% of social sellers outsell their peers who don’t use social media. At its most basic level, social selling comes down to leveraging social platforms to find the right leads and build important relationships. By building your own social selling strategy your sales team can be a step ahead of the competition.

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Google Search Algorithm Update Tremors & Instability Continues.

Search Engine Roundtable

So last Monday, we reported about a Google search ranking algorithm update that touched down on May 16th - the 6 month or so anniversary of the last confirmed Google core update. Well, that unconfirmed Google update continued on throughout the rest of the week through today, I updated that story a bit to reflect that.

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11 Apps for Marketers & Why You Should Download Them

Hubspot Marketing

Marketers need the advantage of real-time customer data to effectively do their jobs. The right iPad and iPhone apps can help — in this piece, we’re diving into 11 Apple device applications that can help take your marketing to the next level. 1. HubSpot. Price: Free. Need a better marketing framework? The HubSpot mobile CRM suite has you covered. Get one-tap access to key documents, stay organized with follow-up actions and quickly review customer calls to help inform both current marketing plan

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Marketing Technology Landscape 2022: search 9,932 solutions on martechmap.com

Chief Martec

It’s #MartechDay! I’m delighted to finally share with you the 2022 marketing technology landscape , a joint production between myself and Frans Riemersma of MartechTribe (and a whole bunch of wonderful contributors). Here are the key things you want to know: The number of solutions is now 9,932 — up 24% from 2020 Here is a slide version of the image you can use in decks and content Here is a high-res PDF you can use for printing and zooming in Here is an accompanying State of Martech

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Engage Better, Gift Smarter, Win Big: Events That Deliver ROI

Speaker: Hanan Polinovski, Events Manager and David Brown, Sr. Marketing & Events Lead

Are your events living up to expectations? Are you getting quality leads from your sponsorships? Have you ever wondered if that branded notebook actually makes an impact? Get ready to transform your event strategy! Join event marketing pros Hanan Polinovski from Printfection and David Brown from Bonusly for a fast-paced webinar about turning your event efforts into serious ROI.

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Kartra Review 2022 (Seven-figure biz for $99/month?)

Dreamgrow

Last Updated on May 31, 2022 by Karl Welcome to my Kartra review 2022. You’re. Read more The post Kartra Review 2022 (Seven-figure biz for $99/month?) appeared first on Dreamgrow. [This is a content summary, continue reading on our website!].

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You’re Doing Landing Page Testing Wrong: These Are the 5 Rules to Do It Right

Unbounce

Most marketers think there is no true winning formula for increasing conversion rates, lowering cost per conversion, and increasing conversion quality all at the same time. Guess what? There is—I know this because we use it every day at KlientBoost. Backed by data from 250+ active clients and more than 10,000 CRO tests, we’re seeing these average lifts: Increase in conversion rates by 52% Lower cost per conversion by 33% Increase conversion quality by over 100%.

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How to use Google’s Business Messages to engage with your customers

Sprout Social

Online customers don’t have the luxury of walking up to a salesperson and asking an important question—but they still expect a fast response when they’re seeking information. Google Business Messages can help businesses meet that expectation. Google’s Business Messages is the real-time chat feature in Google Business Profile (formerly known as Google My Business).

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New Translated Results Search Appearance Filter Added to Google Search Console Performance Report

Search Engine Roundtable

Google has quietly added a new search appearance filter to the performance report in Google Search Console. The new search appearance filter is named "translated results" and it shows you how many searchers accessed your site's content when Google translates it in the search results.

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A Data Revolution: Why Your AMS/CRM Needs a Native Data Warehouse

Unlock the Power of Historical Data A Data Revolution: Why Your AMS/CRM Needs a Native Data Warehouse Today’s association leaders need more than real-time snapshots—they need the full story. MemberSuite: A Data Revolution reveals how a native data warehouse transforms your AMS into a strategic decision-making engine. In this free eBook, you’ll discover: The difference between a database and a data warehouse—and why it matters How to gain historical visibility into membership, engagement, events,

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Everything You Need To Know About Google Web Stories

Hubspot Marketing

Google is not a social media channel per se, but one of its features, Google Web Stories, is similar to the stories format that you’d see on popular sites like Instagram. It poses a unique opportunity for creators, so read on to learn all about Google Web Stories, what they can do for your business, and how to create them and make an impact. Table of Contents: What are Google Web Stories?

SEO
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How to Find Content Topics for SEO

Practical eCommerce - Marketing

Content marketing can attract potential customers, especially if it ranks highly in organic search results. Here's a primer on selecting search-worthy topics. The post How to Find Content Topics for SEO appeared first on Practical Ecommerce.

SEO
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How To Get More Likes on Facebook: 8 Easy Tips

Hootsuite

“Like us on Facebook” has become such a common phrase that it’s hard to imagine the platform any other way. If the Facebook Like was a person, it would have been bar or bat mitzvahed by now. But we haven’t always wondered how to get more likes on Facebook. In 2007, the social networking platform FriendFeed was the first to give users the ability to click like next to a social media post.

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10 Timeless Persuasive Writing Techniques

CopyBlogger

Want to use persuasive writing to convince your readers to do something or agree with your point of view? OK, Continue Reading. The post 10 Timeless Persuasive Writing Techniques appeared first on Copyblogger.

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From Curiosity to Competitive Edge: How Mid-Market CEOs Are Using AI to Scale Smarter

Speaker: Lee Andrews, Founder at LJA New Media & Tony Karrer, Founder and CTO at Aggregage

This session will walk you through how one CEO used generative AI, workflow automation, and sales personalization to transform an entire security company—then built the Zero to Strategy framework that other mid-market leaders are now using to unlock 3.5x ROI. As a business executive, you’ll learn how to assess AI opportunities in your business, drive adoption across teams, and overcome internal resource constraints—without hiring a single data scientist.

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6 social media marketers on the future of social messaging

Sprout Social

Ten-cent text messages, AIM chat rooms with your best friends and glittery MySpace pages with bulletin boards are just a few nostalgic elements from the early days of social media. Soon enough, features like direct messages and @-mentions arrived, changing the trajectory of social media forever. Today, social media marketers aren’t solely focused on strategizing content for posts and social feeds.

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Google Maps Mobile Showing Justifications On The Map

Search Engine Roundtable

Google is now showing justifications directly in the Google Maps mobile interface and app for businesses that you might be interested in. Justifications are basically reviews or comments about the business that Google might think you want to see overlayed.

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The Ultimate Guide to Marketing Strategies & How to Improve Your Digital Presence

Hubspot Marketing

Would it be correct to assume a major part of your marketing strategy today is digital? Probably. Consumers and businesses alike are almost always online and on the go – and you want to be able to reach them and observe their behavior where they spend their time. But when you're growing a business, this ever-changing digital landscape can quickly become an overwhelming one.