Dreamgrow
MAY 3, 2022
Last Updated on May 31, 2022 by Karl I’ll never forget my first $1,000 profit. Read more The post The 5 Best Affiliate Marketing Courses (From a 7-Figure Marketer) appeared first on Dreamgrow. [This is a content summary, continue reading on our website!].
Chief Martec
MAY 3, 2022
It’s #MartechDay! I’m delighted to finally share with you the 2022 marketing technology landscape , a joint production between myself and Frans Riemersma of MartechTribe (and a whole bunch of wonderful contributors). Here are the key things you want to know: The number of solutions is now 9,932 — up 24% from 2020 Here is a slide version of the image you can use in decks and content Here is a high-res PDF you can use for printing and zooming in Here is an accompanying State of Martech
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
CopyBlogger
MAY 5, 2022
Want to use persuasive writing to convince your readers to do something or agree with your point of view? OK, Continue Reading. The post 10 Timeless Persuasive Writing Techniques appeared first on Copyblogger.
Search Engine Roundtable
MAY 3, 2022
Historically Google has said they won't be offering any SEO certification like they do for Google Ads, Google Analytics, and a whole slew of certification they offer. But that seems to have changed when Google announced the new Google Career Certificate scholarships for U.S. businesses.
Speaker: Speakers:
Struggling to grow your B2B brand in an overcrowded market? Discover how partner marketing can transform your strategy, unlocking new opportunities for lead generation and ROI. What you'll gain: Craft collaborative campaigns that minimize conflicts and maximize ROI. Harness automation to streamline partner marketing efforts. Learn to gain and retain partner mind share with proven strategies.
Martech
MAY 3, 2022
Social media is still one of the most powerful marketing channels. Social platforms enable word-of-mouth, brand authenticity, brand trust, community and more. All of this comes with a degree of brand risk because it is very easy to stumble given the speed with which information travels on social media. More established platforms have also become more pay-to-play.
Marketing Pro Pulse brings together the best content for consumer marketers from the widest variety of industry thought leaders.
Hootsuite
MAY 2, 2022
Instagram has long been the go-to social channel for sharing photo content with a dedicated audience. Who remembers adding the Amaro filter to literally all their early photo content? We do, and we see you. However, in 2021, Adam Mosseri, the Head of Instagram, announced that the platform was shifting its focus from solely being a photo-sharing app and pivoting towards building “new experiences” in four key areas: creators, social commerce , messaging, and (the topic you’re here for!
Sprout Social
MAY 2, 2022
If your brand is using TikTok for marketing , you’re probably looking for ways to gain traction on the platform. How do you get more views and followers on TikTok? On that note, how do you get more people to discover your content in the first place? Understanding how the TikTok algorithm works is key to making this platform work for your brand. In this guide, we give you a breakdown of what the TikTok algorithm is and how it works.
Search Engine Roundtable
MAY 5, 2022
How many SEOs do you think have university and college degrees? If you thought about 2/3rds, you'd be right. A Twitter poll conducted by Brodie Clark asked SEO professionals: do you have a University degree? 67% said yes and 33% said no to that question.
Hubspot Marketing
MAY 4, 2022
If you’re not sure what local citations are, don’t worry — you’ve probably come across them while looking for a new service-provider, brand, or company. For example, a few weeks ago, my sister came to town and wanted to take me out to dinner. She’s unfamiliar with the area’s local spots, so my sister took to Yelp to find a restaurant we’d both love.
Speaker: Karen Swim, APR
Relevance is the currency of modern media relations—and personalization is how you earn it. In this new webinar with industry leader Karen Swim, APR, we'll explore proven strategies for precision targeting and crafting personalized pitches that resonate with journalists and build stronger relationships over time. You’ll also learn how to ensure your media lists are accurate and up to date, craft outreach that gets responses, and streamline your workflow without sacrificing quality.
Search Engine Journal
MAY 2, 2022
Learn four advanced audience targeting tactics that will allow you to refine your PPC targeting to leverage budget and maximize return on ad spend. The post 4 Smart Tactics For Advanced Google Ads Audience Targeting appeared first on Search Engine Journal.
Sprout Social
MAY 4, 2022
Totally new to the concept of TikTok challenges? Challenges are a cornerstone of TikTok and represent some of the platform’s most popular videos. From the dance-offs to make-up hacks and beyond, TikTok creators aren’t shy about answering the call to create content. Heck, TikTok hashtag challenges like the #OldTownRoadChallenge or Chipotle’s #GuacDance boasts over a billion views each.
Search Engine Roundtable
MAY 5, 2022
There is some speculation, and for good reason, that Google is showing more short videos over showing web stories in Google mobile search. Glenn Gabe and Brodie Clark both noticed this trend and the two of them follow web stories closer than almost anyone else I know.
Hubspot Marketing
MAY 5, 2022
There’s something every single company needs to operate, regardless of the industry or product, and that’s people. Just as there are professionals who specialize in managing products and services, there’s also a need for human resource management. Learn what it is and the key functions every HRM needs to operate. What is human resource management? 5 Main Functions of Human Resource Management.
Speaker: Hanan Polinovski, Events Manager and David Brown, Sr. Marketing & Events Lead
Are your events living up to expectations? Are you getting quality leads from your sponsorships? Have you ever wondered if that branded notebook actually makes an impact? Get ready to transform your event strategy! Join event marketing pros Hanan Polinovski from Printfection and David Brown from Bonusly for a fast-paced webinar about turning your event efforts into serious ROI.
AWeber
MAY 6, 2022
Plain text emails are a minimalist marketer’s best friend. And while they are sometimes viewed as “old school,” text-based emails are still read and sent all the time. You’ve probably been sending some yourself. So if paring your email messages down to their simplest form, or making your emails readable on devices like Apple watches sounds interesting, keep reading.
Content Marketing Institute
MAY 2, 2022
Are you missing an opportunity to help buyers with critical questions? You might be if your content focuses only on awareness. The answer (and the challenge) is understanding buyer intent at each stage in the modern buyer’s journey. Robert Rose explains.
Search Engine Roundtable
MAY 5, 2022
Yesterday afternoon Moz's home page was removed from the Google Search results after Google processed a fraudulent (or mistaken) DMCA takedown request. Moz is now back, within 12 hours from when Google learned about the issue - but there is no response from Google on how this could have happened as of yet.
Hubspot Marketing
MAY 4, 2022
Google’s keyword match types ensure that the money you spend on your Google Ad campaigns is well spent, ensuring you don’t waste money drawing in unqualified traffic that is not likely to do business with you. Read on to learn more about the different keyword match types for PPC ads, the type of traffic they generate, and how to use them. Keyword Match Types.
Advertisement
Unlock the Power of Historical Data A Data Revolution: Why Your AMS/CRM Needs a Native Data Warehouse Today’s association leaders need more than real-time snapshots—they need the full story. MemberSuite: A Data Revolution reveals how a native data warehouse transforms your AMS into a strategic decision-making engine. In this free eBook, you’ll discover: The difference between a database and a data warehouse—and why it matters How to gain historical visibility into membership, engagement, events,
Search Engine Journal
MAY 2, 2022
Google launches a new career certificate in digital marketing & ecommerce to help jobseekers and employers acquire the skills to be successful in online business. The post Google Launches New Digital Marketing Certificate appeared first on Search Engine Journal.
Content Marketing Institute
MAY 4, 2022
While content marketers may recognize terms related to content measurement, it’s easy to confuse their distinctions. Read on for explanations of 23 common measurement terms and how they fit into your content’s performance strategy.
Search Engine Roundtable
MAY 6, 2022
One of the oldest and still most talked about SEO topic is duplicate content. While there has never really been a duplicate content penalty, Google does not want to rank to 5 identical pieces of content in the first five positions in Google search. So what do you do if you have content that is similar or the same as your competitors?
Hubspot Marketing
MAY 2, 2022
HubSpot Blog Research revealed that YouTube sees the highest usage among social media platforms by video marketers, more than TikTok and Instagram. It’s also where marketers will invest the most in this year. With so much emphasis placed on the platform, we wanted to know what times and days publishers saw the best results. Keep reading to learn what we discovered.
Speaker: Speakers:
Brace yourself, B2B marketers. Your beloved SEO is getting a makeover, and its name is Language Model Optimization (LMO). What does that mean for your digital strategy? Join Jesse McFarland of SpearPoint Marketing on the next B2B Growth Show as we unravel the mystery and get you prepped for the next evolution in search. Here’s what you’ll walk away with: A clear breakdown of SEO vs.
Hootsuite
MAY 4, 2022
With an Instagram collab post, two users can share the same post in their own Feed or Reels. This feature was launched as a test feature in select markets in June 2021. It was then released to the general public in October 2021. You Me. We’re launching Collabs, a new way to co-author Feed posts and Reels. Invite an account to be a collaborator: Both names will appear on header Share to both sets of followers Live on both profile grids Share views, likes and comments pic.twitter.com/0pBYtb9aCK. &
Search Engine Journal
MAY 4, 2022
Facebook-parent Meta has partnered with Adobe to create Express Your Brand, a free online training program intended to help small business owners grow online. The post Meta, Adobe Partner On Free Training Program For Small Businesses appeared first on Search Engine Journal.
Search Engine Roundtable
MAY 4, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google seems to now be offering SEO certification.
Hubspot Marketing
MAY 6, 2022
Public relations is the practice of creating mutually-beneficial relationships by providing relevant and timely information to an audience that already exists. Content marketing, meanwhile, is all about creating content that attracts and retains new audience members. While these concepts may seem like opposite ends of the communication spectrum, combining content marketing and PR offers a new approach to lead generation for your organization.
Speaker: Lee Andrews, Founder at LJA New Media & Tony Karrer, Founder and CTO at Aggregage
This session will walk you through how one CEO used generative AI, workflow automation, and sales personalization to transform an entire security company—then built the Zero to Strategy framework that other mid-market leaders are now using to unlock 3.5x ROI. As a business executive, you’ll learn how to assess AI opportunities in your business, drive adoption across teams, and overcome internal resource constraints—without hiring a single data scientist.
Martech
MAY 5, 2022
Karen Naves, SVP of global demand generation at Tealium, recently gave a presentation on the benefits — and necessity — of connecting customer data to marketing initiatives. This process can help brands gain a more complete view of their audiences, allowing for more personalized experiences. Many organizations use CDPs or data management platforms to collect and activate this data, helping them meet the unique needs of each customer.
Buffer Marketing
MAY 5, 2022
Within the Buffer Advocacy team, we’ve experimented with a few different training formats including live training at meet-ups, training over zoom, lightning talks, and recorded trainings. Training together as a team often fosters a sense of community and feels energizing! In contrast, watching a training video alone can feel isolating, and we hadn’t quite cracked the code on following up with other teammates or the trainer.
AWeber
MAY 3, 2022
Want to make your brand more visible to your target audience - so you can attract and convert more customers? Who doesn't! But to get there, you may need to revaluate the ecommerce marketing strategies available to you. The industry is constantly evolving which means you need dynamic ecommerce marketing ideas to ensure that you always achieve the best ROI (return on investment) on your ecommerce marketing campaigns.
Expert insights. Personalized for you.
Let's personalize your content