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How to Navigate New Sender Requirements from Gmail and Yahoo in 2024

Litmus

Every email marketer wants their messages to arrive in the inbox and not the spam folder. So when Gmail and Yahoo announced they’d be enforcing new sender guidelines that deeply affect deliverability for anyone sending to their addresses, every email marketer’s ears perked up.

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20 Technical Skills Every Marketer Needs

Hubspot Marketing

But to build a successful career as a marketer today, you need more than a knack for pitching ideas and coming up with clever copy. These skills are earned from experiences or education (think, data analysis, project management, and computer programming). Email marketing. Email marketing. Digital strategy.

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The One Thing That Helps Define Success with Content Marketing

Marketing Insider Group

More opens and responses from email marketing. KPIs (key performance indicators) are imperative to content marketing success! Automation of tasks like publishing, posting, email marketing, and other low-skill activities. Content marketing is all about your audience, not your brand.

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Paid, owned and earned media: What they are and where social fits into the mix

Sprout Social

As consumers turn to social media for everything from education to entertainment and more, the channel’s role in a successful integrated marketing strategy expands. Email marketing campaigns. How to measure paid, owned and earned media performance. Key performance indicators largely depend on the tactics at play.

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7 Effective B2B Digital Marketing Strategies

Sachs Marketing Group

Without a well-crafted digital marketing strategy, B2B companies risk falling behind their competitors, wasting resources on ineffective campaigns, and missing opportunities to connect with potential clients. What should be included in a B2B marketing plan?

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A Comprehensive Marketing Gap Analysis for Effective Strategies

Duct Tape Marketing

08:19] Number 7: Content marketing. [08:52] 09:32] Number 9: Key performance indicators. More information: Get your Duct Tape Marketing Gap Analysis. I mean, uh, there again, a lot of people are writing blog posts and writing content, but is there any thought about how that content could perform for you? (08:29):

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Digital Marketing Consulting

Neil Patel

You may already have an idea of what your marketing goals are. A digital marketing consultant will guide you on which key performance indicators and metrics you should track according to your specific objectives and strategies. This means they need an in-depth knowledge of digital marketing best practices.